US Cosmetic Surgery Products Market
Demand to grow more than 8% annually through 2012
Demand for cosmetic surgery products in the US is forecast to increase 8.1 percent per year to $2.5 billion in 2012, based on increases in cosmetic surgery procedures, which are forecast to reach 16 million over the same time period. America’s obsession with a youthful appearance is longstanding, and is unlikely to subside anytime soon. This coupled with an aging population, a greater societal acceptance of cosmetic surgery, and an increasingly competitive work force will bode well for the cosmetic surgery industry. Due to much more busy lifestyles, less invasive cosmetic surgery procedures and products (such as injections, laser dermal resurfacing and microdermabrasion) that result in little or no recovery time will experience the best opportunities. However, demand for surgical products will continue to be strong in some areas, such as implants, where there are no notable alternatives.
Lasers, microdermabrasion machines will offer steady equipment gains
Equipment was the largest product type in 2007, with one-third of the market. Demand will be driven as a wider variety of practitioners are expected to increasingly offer cosmetic options as these procedures are generally “out-of-pocket” expenses and thus avoid the need to deal with insurance companies. The development of easier-to-use and safer equipment will also continue to open up strong opportunities in other end-users such as beauty salons and spas. Among equipment types, microdermabrasion machines and laser and other light-based systems will continue to achieve steady growth.
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