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Global Pet Foods Industry

  • May 2016
  • -
  • Global Industry Analysts
  • -
  • 380 pages

This report analyzes the worldwide markets for Pet Foods in US$ Million by the following Product Segments: Cat Food, Dog Food, Other Pet Food. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2015 through 2022.  Also, a six-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 150 companies including many key and niche players such as -

Affinity Petcare SA
Aller Petfood LLC
BHJ A/S
Blue Buffalo Pet Products, Inc.
C&D Foods Ltd.

Table Of Contents

Global Pet Foods Industry


I. INTRODUCTION, METHODOLOGY and PRODUCT DEFINITIONS

Study Reliability and Reporting Limitations I-1 Disclaimers.............. I-2 Data Interpretation and Reporting Level I-2 Quantitative Techniques and Analytics I-3 Product Definitions and Scope of Study I-3 Cat Food.............. I-3 Dog Food.............. I-4 Other Pet Food.............. I-4

II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW.............. II-1 Pet Foods - An Industry Driven by Passion for Pet Wellness and Care.............. II-1 Market Outlook.............. II-2 Premium and Advanced Foods Sustain Growth in Developed Countries II-2 Developing Countries Exhibit Rapid Growth II-2 Increasing Pet Population Offers Growth Opportunities II-3 Table 1: Global Pet Dog Population (2015): Number of Pet Dogs by Select Countries (In Millions) (includes corresponding Graph/Chart).............. II-3

Table 2: Global Pet Cat Population (2015): Number of Pet Cats by Select Countries (In Millions) (includes corresponding Graph/Chart).............. II-4

2. MARKET TRENDS.............. II-5 Health and Wellness Indulgence - An Overriding Theme II-5 Interest in Premium Category of Pet Foods Intensifies II-5 Growth in the Use of Exotic Sources of Protein II-5 Rising Trend of GMO-free, Natural and Organic Pet Foods II-6 Green Diet Enters the Pet Foods Market II-6 Manufacturers Launch Novel Products to Stay Competitive II-6 Humanization of Pet Foods - A Major Trend II-7 Ranking of Non-Traditional Pet food Forms by Consumer Preference II-8 Low-Glycemic Diets Find Place in Dog foods II-8 Freeze-Dried and Refrigerated Foods Present Attractive Alternatives.............. II-8 Humanization of Pet Food Paves Way for Launch of Innovative and Expensive Products..............II-9 Nutrigenomics Gain Place in Product Innovations II-10 Use of Sustainably Farmed Ingredients on Rise II-10 Artisan and Gourmet Pet Treats Rise in Popularity II-10 Issues Encountered in Traditional Pet Food Paves Way for Organic Foods.............. II-11 Demand for Vegetarian Treats for Pets Gain Momentum II-12 Customized Pet Food Gains Traction II-12 Pet Food Companies under Pressure as Raw Food Diet for Pets Gains Popularity.............. II-12 Steps Taken by US FDA to Ensure Safety of Raw Pet Food II-13 Rise in Number of Consumers Embracing Natural Foods for their Pets.............. II-13 Inclusion of Whole Ingredients in Pet Foods Gains Traction II-15 Rising Preference for Raw Animal Protein in Natural Nutrition for Pets.............. II-15 Higher Moisture Content in Pet Foods for Higher Health Benefits II-15 Dry Food Preferred Over Wet..............II-16 Table 3: Global Pet Foods Market (2016E): Percentage Breakdown of Value Sales by Segment - Dry Dog, Dry Cat, Pet Food Snacks, Wet Cat and Wet Dog (includes corresponding Graph/Chart).............. II-16 Rising Demand for Pet Nutraceuticals Adds New Growth II-16 Packaging Trends for Pet Foods II-17 Provenance Gains Prominence in Labeling II-18 Customized Packaging - A Key Trend II-18 Single Serve Packaging - Driven by Convenience II-19

3. COMPETITION.............. II-20 Table 4: Global Pet Food Market (2016E): Percentage Share Breakdown of Value Sales by Company (includes corresponding Graph/Chart).............. II-20 Leading Players in the Global Pet Food Market (2015) II-21 On-Going MandA Activities in Pet Food Market Strengthens Position of Large Players..............II-21 Recent MandA Activities in the Global Pet Food Market II-22 Hurdles Faced in the Present Pet Food Processing Scenario II-22 Marketing and Distribution Scenario II-23 Table 5: Global Dog/Cat Food Market (2016E): Percentage Share Breakdown of Retail Value Sales by Distribution Channels - Hypermarkets/ Supermarkets, Pet Shops, Pet Superstores, Veterinary Clinics and Others (includes corresponding Graph/Chart).............. II-24

4. TRADE STATISTICS.............. II-25 Table 6: Major Countries Producing Dry Pet Food (2015): Breakdown of Dry Pet Food Production by Country (Thousand Metric Tons) (includes corresponding Graph/Chart) II-25 EXIM Statistics.............. II-26 Table 7: Global Exports for Dog/Cat Food (2014): Percentage Share Breakdown of Exports Value by Exporting Country (includes corresponding Graph/Chart) II-26

Table 8: Global Imports for Dog/Cat Food (2014): Percentage Share Breakdown of Imports Value by Importing Country (includes corresponding Graph/Chart) II-26

5. PRODUCT OVERVIEW.............. II-27 Product Definition..............II-27 A Historic Perspective..............II-27 Segment Classification..............II-27 Cat Food.............. II-27 Dog Food.............. II-28 Other Pets Food.............. II-28 Product Classification..............II-28 Canned/Wet Food.............. II-28 Dry Food.............. II-28 Semi-Moist Food.............. II-28 Snacks.............. II-29 Classification of Pet Foods based on Price II-29 Premium Pet Foods..............II-29 Specialty Pet Foods..............II-29 Super-Premium Pet Foods..............II-29

6. PRODUCT INTRODUCTIONS/INNOVATIONS II-30 Open Farm Introduces Dry Cat Food II-30 Waitrose Rolls Out Mill Stream Farm Range II-30 Petcurean Launches SPIKE Dog Treats II-30 Mars Introduces Eukanuba in India II-30 PetSmart Launches Good Natured II-30 Wellness Unveils the Wellness Natural Hairball Control II-30 Frenchie's Kitchen Introduces Tasty Toppers for Dogs II-30 Wellness Extends the CORE Range of Pet Foods II-31 Friskies introduces Pull 'n Play II-31 Betsy Farms Introduces Jerky Infusions and Creamy and Crunchy Treats.............. II-31 SHEBA Introduces SHEBA PERFECT PORTIONS™ II-31 Canna-Pet Introduces New MaxCBD Canna-Biscuits II-31 Solid Gold Pet Extends Grain- and Gluten-free Product range II-31 Today's Group Introduces Today's Select for Pets II-31 Wild Calling Introduces Xotic Essentials II-31 Martha Stewart Living Omnimedia and PetSmart Introduces Martha Stewart Pets™ Treat Shop..............II-32 Merrick Pet Care Launches Two New Diet Solutions II-32 Hill's Pet Nutrition Launches Ideal Balance Crafted food products II-32 Nature's Variety Launches Ultimate Protein® Pet Food II-32 Hound and Gatos Pet Foods to Launch Hound and Gatos Signature Series II-32 Canagan to Introduce Grain-Free Pet Food II-32 Grupo Altavitsa Introduces New Raw-Frozen Pet Diet II-32 Delightibles Introduces Gourmet Cat Treats in Walmart II-33 Only Natural Pet Extends the Pet Food Range II-33 Devoted Introduces Premium Grain-free Dog Food Varieties II-33 RSPCA Introduces Pet Food Range..............II-33 Wegmans Introduces Simply From Nature II-33 Boulder Dog Food Company Launches New Products Made in Boulder Bakery.............. II-33 Whole Foods Market Launches Whole Paws II-33 Party Animal Pet Food Launches Cocolicious II-34 Hill's Pet Nutrition Introduces Ideal Balance Pet Food Range II-34 Nestle Purina Introduces Purina Pro Plan Sport II-34

7. RECENT INDUSTRY ACTIVITY..............II-35 Affinity Petcare Acquires Agrifan II-35 Fold Hill Takes Over Pointer Pet II-35 WellPet Takes Over Sojos..............II-35 Mars to Set Up Pet Food Plant in Rostov II-35 Nestle Establishes Pet Food Factory in Poland II-35 Nestle Purina to Acquire Merrick Pet Care II-35 J.M. Smucker Completes Acquisition of Big Heart Pet Brands II-35 Dogswell Completes Acquisition of Natural American Pet Products and Natural Life Pet Products II-36 Blue Buffalo Company Establishes New Manufacturing Facility II-36 BIG Heart Pet Brands Establishes a New Pet Food and Snacks Company.............. II-36 Trinity Hunt Partners Acquires Mid-America Pet Food II-36 Mars Acquires IAMS and Eukanuba from PandG II-36 Cargill to Acquire Pet Carousel..............II-36 Symrise AG Acquires Diana..............II-36 Del Monte Reaches Deal for Sale of Consumer Products Business II-37 Petbrosia.com Receives Funding from Dayton Development Coalition's Entrepreneurial Signature Program II-37 Del Monte Acquires Natural Balance Pet Foods II-37

8. FOCUS ON SELECT GLOBAL PLAYERS..............II-38 Affinity Petcare SA (Spain)..............II-38 Aller Petfood LLC (Russia)..............II-38 Barking Heads and Meowing Heads Pet Food UK Ltd. (UK) II-38 BHJ A/S (Denmark).............. II-38 Blue Buffalo Pet Products, Inc. (USA) II-38 CandD Foods Ltd. (Ireland)..............II-39 Charoen Pokphand Foods PCL (Thailand) II-39 Diamond Pet Foods, Inc., (USA) II-39 Heristo AG (Germany)..............II-40 Hill's Pet Nutrition, Inc. (USA) II-40 Hartz Mountain Corporation (USA) II-40 INABA PETFOOD Co., Ltd. (Japan)..............II-40 LUPUS Alimentos (Brazil)..............II-41 Mars, Inc. (USA).............. II-41 Nutro Products, Inc. (USA)..............II-41 The Iams Company (USA)..............II-41 Mogiana Alimentos SA (Brazil)..............II-42 Nestle Purina PetCare Company (USA) II-42 The J.M. Smucker Company (USA) II-42 Total Alimentos SA (Brazil)..............II-42 Tuffy's Pet Foods Inc (USA)..............II-43 Unicharm (Japan).............. II-43 Vitakraft Sun Seed, Inc. (USA) II-43 Yantai China Pet Foods Co. Ltd. (China) II-44

9. GLOBAL MARKET PERSPECTIVE..............II-45 Table 9: World Recent Past, Current and Future Analysis for Pet Foods by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart)..............II-45

Table 10: World Historic Review for Pet Foods by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart) II-46

Table 11: World 14-Year Perspective for Pet Foods by Geographic Region - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) II-47 Pet Foods Market by Product Segment II-48 Table 12: World Recent Past, Current and Future Analysis for Cat Food by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart)..............II-48

Table 13: World Historic Review for Cat Food by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart) II-49

Table 14: World 14-Year Perspective for Cat Food by Geographic Region - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) II-50

Table 15: World Recent Past, Current and Future Analysis for Dog Food by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart)..............II-51

Table 16: World Historic Review for Dog Food by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart) II-52

Table 17: World 14-Year Perspective for Dog Food by Geographic Region - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) II-53

Table 18: World Recent Past, Current and Future Analysis for Other Pet Food by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart)..............II-54

Table 19: World Historic Review for Other Pet Food by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart).............. II-55

Table 20: World 14-Year Perspective for Other Pet Food by Geographic Region - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) II-56

III. MARKET

1. THE UNITED STATES.............. III-1 A.Market Analysis.............. III-1 Current and Future Analysis..............III-1 Premium and High Quality Foods Drive Growth III-1 Table 21: US Pet Food Market (2015): Percentage Breakdown of Value Sales by Category - Premium Pet Foods, Regular Pet Foods, Value Pet Foods, and Pet Treats (includes corresponding Graph/Chart)..............III-2

Table 22: US Pet Food Market (2016E): Percentage Breakdown of Value Sales by Type (includes corresponding Graph/Chart) III-2

Table 23: US Cat Food Market (2016E): Percentage Share Breakdown of Value Sales by Sub-Category (includes corresponding Graph/Chart)..............III-2 Product Innovations - A Cornerstone for Growth III-3 Ranking of US Pet Food Product Sub-categories as Per Number of Products Launches in Each Category during 2010-2015 III-3 Health of Pets Takes Center Stage III-3 Table 24: Pet Care Industry in the US (2016E): Percentage Breakdown of Revenues by Segment (includes corresponding Graph/Chart).............. III-4

Table 25: Percentage of Pet Owners Using Internet for Petcare Information (includes corresponding Graph/Chart) III-4 Growing Concern over Pet Obesity Draws Demand for Therapeutic and Functional Pet Food III-5 Table 26: US Population of Dogs: Breakdown of Number of Dogs by Weight Classification (includes corresponding Graph/Chart).............. III-5 Strong Position in Pet Nutraceuticals Adds to Growth III-5 Exotic Pet Foods - A Growing Niche Market III-6 Freeze Dried Pet Food Gains Popularity III-6 Table 27: Freeze Dried Pet Foods as Percentage of Total US Petfoods Market: (2011-2015) (includes corresponding Graph/Chart).............. III-6 Pet Ownership Trends - An Insight III-7 Table 28: Pet Ownership in the US by Household Penetration Rate (1998- 2015) (includes corresponding Graph/Chart) III-7 Table 29: Pet Ownership in the US (2015): Percentage Breakdown of Households by Pet Type (includes corresponding Graph/Chart).............. III-8

Table 30: US Pet Population (2015): Breakdown of Number of Pets by Category (in Millions) (includes corresponding Graph/Chart).............. III-8 Pet Food Packaging Plays a Vital Role in Sustaining Food Quality.............. III-8 Plastic to Topple Paper..............III-9 Paper Bags to Enjoy Huge Popularity III-9 Impressive Performance of Chilled Organic Food Packaging III-10 Table 31: Pet Food Packaging Market in the US (2015): Percentage Breakdown of Value Sales by Type (includes corresponding Graph/Chart) III-10 Regulatory and Federal Norms Governing Pet Food Market III-10 Competitive Landscape..............III-11 Table 32: Leading Manufacturers in the US Pet Food Market (2015): Percentage Breakdown of Value Sales for Nestle Purina Petcare Co., Mars Inc., Smucker/Big Heart Pet Brands, Central Garden and Pet, Ainsworth Pet Nutrition, Private Label and Others (includes corresponding Graph/Chart).............. III-12

Table 33: Leading Players in the US Wet Cat Food Market (2016E): Percentage Breakdown of Value Sales for Nestle S.A. Switzerland, The J.M. Smucker Co., Private Label, Marks Inc., and Others (includes corresponding Graph/Chart) III-12

Table 34: Leading Players in the US Dry Cat Food Market (2016E): Percentage Breakdown of Value Sales for Nestle S.A. Switzerland, The J.M. Smucker Co., Private Label, Marks Inc., and Others (includes corresponding Graph/Chart) III-13

Table 35: Market Share of Leading Brands in the US Dry Cat Food Market (2015) (includes corresponding Graph/Chart) III-13

Table 36: Leading Players in the US Wet Dog Food Market (2016E): Percentage Breakdown of Value Sales for Mars Inc., Nestle S.A. Switzerland, Private Label, J.M. Smucker Co., and Others (includes corresponding Graph/Chart) III-14

Table 37: Leading Players in the US Dog Biscuits/Treats/Beverages Market (2016E): Percentage Breakdown of Value Sales for J.M. Smucker Co., Nestle S.A. Switzerland, Private Label, Mars Inc., and Others (includes corresponding Graph/Chart)..............III-14

Table 38: Market Share of Leading Brands in the US Dry Dog Food Market (2015) (includes corresponding Graph/Chart) III-15

Table 39: Leading Players in the US Dry Dog Food Market (2016E): Percentage Breakdown of Value Sales for Nestle S.A. Switzerland, Mars Inc., Private Label, J.M. Smucker Co., and Others (includes corresponding Graph/Chart) III-15

Table 40: Leading Players in the US Cat Snacks/Beverages Market (2016E): Percentage Breakdown of Value Sales for Nestle S.A. Switzerland, The J.M. Smucker Co., Mars Inc. and Others (includes corresponding Graph/Chart) III-16 US Producers of Natural / Organic Pet Food or/and Treat Products for Dogs and Cats III-16 Challenges Facing the Pet Food Industry III-17 Consolidation Sets Pace..............III-17 List of MandA Activities in the US Pet Food Market III-18 Distribution Scenario..............III-18 Table 41: Pet Food Retail Distribution Channels in the US (2016E): Percentage Share Breakdown of Value Sales by Food, Drug, Mass Merchandisers, US Pet Superstores, Internet, Veterinary Clinics and Others (includes corresponding Graph/Chart).............. III-18 EXIM Statistics.............. III-19 Table 42: US Exports for Dog/Cat Food (2015): Percentage Share Breakdown of Exports by Destination Country (includes corresponding Graph/Chart)..............III-19

Table 43: US Imports for Dog/Cat Food (2015): Percentage Share Breakdown of Exports by Country of Origin (includes corresponding Graph/Chart)..............III-19 Product Launches..............III-20 Strategic Corporate Developments III-23 Key Players.............. III-24 B.Market Analytics..............III-28 Table 44: US Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart)..............III-28

Table 45: US Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart).............. III-29

Table 46: US 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-30

2. CANADA.............. III-31 A.Market Analysis.............. III-31 Current and Future Analysis..............III-31 Canadian Pet Food Market: An Overview III-31 Pet Owners Increasingly Seek Foods with Functional Ingredients III-32 Non Cat/Dog Food Account for a Minimal Share III-32 Distribution Channels..............III-32 Competition.............. III-33 Major Canadian Pet Food Companies and their Brands III-33 Table 47: Leading Players in the Canadian Dog Food Market (2016E): Percentage Breakdown of Value Sales for Nestle Purina PetCare Co., Mars Canada Inc., DLM Foods Canada Corp., and Others (includes corresponding Graph/Chart) III-33 Major Challenges..............III-34 Product Launches..............III-34 B.Market Analytics..............III-35 Table 48: Canadian Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-35

Table 49: Canadian Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart).............. III-36

Table 50: Canadian 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-37

3. JAPAN.............. III-38 A.Market Analysis.............. III-38 Current and Future Analysis..............III-38 Market Overview.............. III-38 Table 51: Dog and Cat Population in Japan (2015) in Millions (includes corresponding Graph/Chart) III-38 Pet Food Market in Japan..............III-38 Competition.............. III-39 Major Japanese Pet Food Companies and Their Brands III-39 Table 52: Leading Players in the Japanese Pet Food Market (2015): Percentage Breakdown of Value Sales for Mars Japan Inc, Hill's-Colgate (Japan) Ltd., Unicharm PetCare Corp, Nestle Purina Japan, Nisshin Pet Food Inc., and Others (includes corresponding Graph/Chart) III-40 Food Makers Renew Focus on Older Pets III-40 Regulations for Pet Foods..............III-41 Key Players.............. III-41 B.Market Analytics..............III-42 Table 53: Japanese Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-42

Table 54: Japanese Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart).............. III-43

Table 55: Japanese 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-44

4. EUROPE.............. III-45 A.Market Analysis.............. III-45 Current and Future Analysis..............III-45 Pet Nutraceuticals Market Continue to Gain Momentum III-45 Regulations Covering European Import of Pet Foods III-45 B.Market Analytics..............III-46 Table 56: European Recent Past, Current and Future Analysis for Pet Foods by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-46

Table 57: European Historic Review for Pet Foods by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart) III-47

Table 58: European Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-48

Table 59: European Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart).............. III-49

Table 60: European 14-Year Perspective for Pet Foods by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart)..............III-50

Table 61: European 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-51

4a. FRANCE.............. III-52 A.Market Analysis.............. III-52 Current and Future Analysis..............III-52 Premiumization and Humanization Trends Drive Pet Food Market III-52 Key Issues.............. III-52 Competitive Scenario..............III-53 Table 62: Leading Players in the French Pet Foods Market (2016E): Percentage Breakdown of Value Sales for Mars Petcare and Food, Nestle Purina Petcare, Royal Canin and Others (includes corresponding Graph/Chart) III-53 Corporate Development..............III-53 B.Market Analytics..............III-54 Table 63: French Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart)..............III-54

Table 64: French Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart).............. III-55

Table 65: French 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-56

4b. GERMANY.............. III-57 A.Market Analysis.............. III-57 Current and Future Analysis..............III-57 Overview.............. III-57 Rising Pet Population Directly Proportional to Value Enhancement of Pet Food..............III-57 Table 66: Total Population of Cats, Dogs, Birds and Fish in Germany (2015): Number of Animals (in Million) by Type - Cats, Dogs, Birds, and Fish (includes corresponding Graph/Chart).............. III-58 Key Player.............. III-58 B.Market Analytics..............III-59 Table 67: German Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart)..............III-59

Table 68: German Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart).............. III-60

Table 69: German 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-61

4c. ITALY.............. III-62 A.Market Analysis.............. III-62 Current and Future Analysis..............III-62 Italian Pet Food Market - An Overview III-62 Pet Population in Italy..............III-62 Competition.............. III-63 Table 70: Leading Players in the Italian Pet Food Market (2016E): Percentage Breakdown of Value Sales for Nestle Purina PetCare Italia SpA, Tetra Italia SpA, Vitakraft Italia SpA and Others (includes corresponding Graph/Chart) III-63 B.Market Analytics..............III-64 Table 71: Italian Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart)..............III-64

Table 72: Italian Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart).............. III-65

Table 73: Italian 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-66

4d. THE UNITED KINGDOM..............III-67 A.Market Analysis.............. III-67 Current and Future Analysis..............III-67 UK Pet Food Market - An Overview III-67 Pet Population in the UK..............III-67 Table 74: Pet Population in the UK by Type (2016) (In Million) (includes corresponding Graph/Chart) III-68

Table 75: Number of Households with Pet in the UK by Pet Type (2016) (includes corresponding Graph/Chart) III-68 Small Pets - Big Potential..............III-69 Competition.............. III-69 Table 76: Leading Players in the UK Pet Food Market (2016E): Percentage Breakdown of Value Sales for Mars Inc., Nestle S.A. Switzerland, and Others (includes corresponding Graph/Chart).............. III-69

Table 77: Leading Players in the UK Dog Food Market (2016E): Percentage Breakdown of Value Sales for Mars Inc., Nestle S.A. Switzerland, and Others (includes corresponding Graph/Chart).............. III-70 Product Launches..............III-70 Corporate Development..............III-71 Key Player.............. III-71 B.Market Analytics..............III-72 Table 78: UK Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart)..............III-72

Table 79: UK Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart).............. III-73

Table 80: UK 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-74

4e. SPAIN.............. III-75 A.Market Analysis.............. III-75 Current and Future Analysis..............III-75 Rising Mini Dog Breed Ownership Hampers Growth III-75 Corporate Development..............III-75 Key Player.............. III-75 B.Market Analytics..............III-76 Table 81: Spanish Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart)..............III-76

Table 82: Spanish Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart).............. III-77

Table 83: Spanish 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-78

4f. RUSSIA.............. III-79 A.Market Analysis.............. III-79 Current and Future Analysis..............III-79 Russian Pet Food Market..............III-79 International Companies Rule Russian Pet Food Market III-79 Distribution System..............III-79 Corporate Development..............III-80 Key Player.............. III-80 B.Market Analytics..............III-81 Table 84: Russian Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart)..............III-81

Table 85: Russian Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart).............. III-82

Table 86: Russian 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-83

4g. REST OF EUROPE.............. III-84 A.Market Analysis.............. III-84 Current and Future Analysis..............III-84 Focus on Select Markets..............III-84 Austria.............. III-84 Belgium.............. III-84 Czech Republic.............. III-84 Denmark.............. III-85 Greece.............. III-85 Hungary.............. III-85 Norway.............. III-85 Poland.............. III-86 Switzerland.............. III-86 The Netherlands..............III-86 Turkey.............. III-86 Corporate Development..............III-86 Key Players.............. III-86 B.Market Analytics..............III-87 Table 87: Rest of Europe Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-87

Table 88: Rest of Europe Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart)..............III-88

Table 89: Rest of Europe 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-89

5. ASIA-PACIFIC.............. III-90 A.Market Analysis.............. III-90 Current and Future Analysis..............III-90 Overview and Outlook for Asia-Pacific Pet Food Market III-90 B.Market Analytics..............III-91 Table 90: Asia-Pacific Recent Past, Current and Future Analysis for Pet Foods by Geographic Region - Australia, China and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-91

Table 91: Asia-Pacific Historic Review for Pet Foods by Geographic Region - Australia, China and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart) III-92

Table 92: Asia-Pacific 14-Year Perspective for Pet Foods by Geographic Region - Percentage Breakdown of Value Sales for Australia, China and Rest of Asia-Pacific Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-93

Table 93: Asia-Pacific Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-94

Table 94: Asia-Pacific Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart)..............III-95

Table 95: Asia-Pacific 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-96

5a. AUSTRALIA.............. III-97 A.Market Analysis.............. III-97 Current and Future Analysis..............III-97 Demand for Premium, High-Quality Foods to Drive Dog Food Market III-97 Mars Australia Retains Leading Position III-97 B.Market Analytics..............III-98 Table 96: Australian Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-98

Table 97: Australian Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart)..............III-99

Table 98: Australian 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-100

5b. CHINA.............. III-101 A.Market Analysis.............. III-101 Current and Future Analysis..............III-101 Pet Food Market Poised to Register Substantial Growth III-101 Major Channels.............. III-102 Positive Branding to Drive Sales III-102 Dog Food Market Slated to Post Significant Expansion III-102 Royal Canin Retains Leading Position III-102 Yantai China Pet Foods Co. Ltd. - A Major Chinese Player III-103 B.Market Analytics..............III-103 Table 99: Chinese Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart)..............III-103

Table 100: Chinese Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart).............. III-104

Table 101: Chinese 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-105

5c. REST OF ASIA-PACIFIC..............III-106 A.Market Analysis.............. III-106 Current and Future Analysis..............III-106 Select Markets.............. III-106 India.............. III-106 Market Overview.............. III-106 Competitive Scenario..............III-107 Malaysia.............. III-107 New Zealand.............. III-107 Table 102: Leading Players in New Zealand Pet Food Market (2015): Percentage Breakdown of Value Sales for Nestle Purina, Mars, Masterpet, and Others (includes corresponding Graph/Chart) III-108 Singapore.............. III-108 South Korea.............. III-108 Thailand.............. III-108 The Philippines..............III-109 Product Launch.............. III-109 Key Player.............. III-109 B.Market Analytics..............III-110 Table 103: Rest of Asia-Pacific Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-110

Table 104: Rest of Asia-Pacific Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart)..............III-111

Table 105: Rest of Asia-Pacific 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart).............. III-112

6. LATIN AMERICA.............. III-113 A.Market Analysis.............. III-113 Current and Future Analysis..............III-113 B.Market Analytics..............III-114 Table 106: Latin American Recent Past, Current and Future Analysis for Pet Foods by Geographic Region - Brazil, Mexico and Rest of Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-114

Table 107: Latin American Historic Review for Pet Foods by Geographic Region - Brazil, Mexico and Rest of Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart)..............III-115

Table 108: Latin American 14-Year Perspective for Pet Foods by Geographic Region - Percentage Breakdown of Value Sales for Brazil, Mexico and Rest of Latin America Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart).............. III-116

Table 109: Latin American Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-117

Table 110: Latin American Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart)..............III-118

Table 111: Latin American 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-119

6a. BRAZIL.............. III-120 A.Market Analysis.............. III-120 Current and Future Analysis..............III-120 New Product Introductions, Player Diversification to Drive Pet Food Industry..............III-120 Retail Distribution Scenario III-120 Key Players.............. III-120 B.Market Analytics..............III-122 Table 112: Brazilian Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-122

Table 113: Brazilian Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart)..............III-123

Table 114: Brazilian 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-124

6b. MEXICO.............. III-125 A.Market Analysis.............. III-125 Competition.............. III-125 Table 115: Leading Players in the Mexican Pet Food Market (2015): Percentage Breakdown of Value Sales for Mars, Nestle SA, Hill's Pet Nutrition, and Others (includes corresponding Graph/Chart)..............III-125 B.Market Analytics..............III-126 Table 116: Mexican Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-126

Table 117: Mexican Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart).............. III-127

Table 118: Mexican 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-128

6c. REST OF LATIN AMERICA..............III-129 A.Market Analysis.............. III-129 Current and Future Analysis..............III-129 Focus on Select Markets..............III-129 Argentina.............. III-129 Chile.............. III-129 Venezuela.............. III-129 Product Launch.............. III-130 B.Market Analytics..............III-130 Table 119: Rest of Latin America Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-130

Table 120: Rest of Latin America Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart)..............III-131

Table 121: Rest of Latin America 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart).............. III-132

7. REST OF WORLD.............. III-133 A.Market Analysis.............. III-133 Current and Future Analysis..............III-133 South Africa.............. III-133 B.Market Analytics..............III-134 Table 122: Rest of World Recent Past, Current and Future Analysis for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2015 through 2022 (includes corresponding Graph/Chart) III-134

Table 123: Rest of World Historic Review for Pet Foods by Product Segment - Cat Food, Dog Food, and Other Pet Food Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2009 through 2014 (includes corresponding Graph/Chart)..............III-135

Table 124: Rest of World 14-Year Perspective for Pet Foods by Product Segment - Percentage Breakdown of Value Sales for Cat Food, Dog Food, and Other Pet Food Markets for Years 2009, 2016 and 2022 (includes corresponding Graph/Chart) III-136

IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 150 (including Divisions/Subsidiaries - 182)

The United States (55) Canada (3) Japan (11) Europe (84) - France (2) - Germany (11) - The United Kingdom (18) - Italy (13) - Spain (3) - Rest of Europe (37) Asia-Pacific (Excluding Japan) (18) Latin America (8) Middle-East (2) Africa (1)

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