TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Confectionery 2
Summary category level - Cereal bars 3
Summary category level - Chocolate 4
Summary category level - Sugar confectionery 5
Summary category level - Gum 6
Chapter 2 INTRODUCTION 7
What is this report about? 7
How to use this report 7
Market Definition 8
Chapter 3 MARKET OVERVIEW 21
Value Analysis, 2002-2007 21
Value Analysis, 2007-2012 22
Value Analysis, US$ 2002-2007 25
Value Analysis, US$ 2007-2012 25
Volume Analysis, 2002-2007 27
Volume Analysis, 2007-2012 28
Company and Brand Share Analysis 31
Distribution Analysis 36
Expenditure & consumption per capita 38
Chapter 4 LEADING COMPANY PROFILES 42
Cadbury Schweppes plc 42
Nestlé SA 44
Chapter 5 CATEGORY ANALYSIS - CEREAL BARS 47
Value Analysis, 2002-2007 47
Value Analysis, 2007-2012 48
Value Analysis, US$ 2002-2007 50
Value Analysis, US$ 2007-2012 50
Volume Analysis, 2002-2007 52
Volume Analysis, 2007-2012 53
Company and Brand Share Analysis 56
Distribution Analysis 59
Expenditure & consumption per capita 61
Chapter 6 CATEGORY ANALYSIS - CHOCOLATE 64
Value Analysis, 2002-2007 64
Value Analysis, 2007-2012 65
Value Analysis, US$ 2002-2007 67
Value Analysis, US$ 2007-2012 68
Volume Analysis, 2002-2007 70
Volume Analysis, 2007-2012 72
Company and Brand Share Analysis 75
Distribution Analysis 78
Expenditure & consumption per capita 80
Chapter 7 CATEGORY ANALYSIS - SUGAR CONFECTIONERY 86
Value Analysis, 2002-2007 86
Value Analysis, 2007-2012 88
Value Analysis, US$ 2002-2007 90
Value Analysis, US$ 2007-2012 91
Volume Analysis, 2002-2007 93
Volume Analysis, 2007-2012 95
Company and Brand Share Analysis 98
Distribution Analysis 101
Expenditure & consumption per capita 103
Chapter 8 CATEGORY ANALYSIS - GUM 109
Value Analysis, 2002-2007 109
Value Analysis, 2007-2012 110
Value Analysis, US$ 2002-2007 112
Value Analysis, US$ 2007-2012 113
Volume Analysis, 2002-2007 115
Volume Analysis, 2007-2012 116
Company and Brand Share Analysis 119
Distribution Analysis 122
Expenditure & consumption per capita 124
Chapter 9 COUNTRY COMPARISON 128
Value 128
Volume 133
Market Share 138
Chapter 10 NEW PRODUCT DEVELOPMENT 139
Product launches over time 139
Recent product launches 141
Chapter 11 AUSTRALIA SOCIOECONOMIC PROFILE 142
Country Overview 142
Key Facts 143
Political Overview 144
Australia Economic Overview 145
Chapter 12 AUSTRALIA MACROECONOMIC PROFILE 146
Macroeconomic Indicators 146
Chapter 13 RESEARCH METHODOLOGY 151
Methodology overview 151
Secondary research 152
Market modeling 153
Primary research 154
Data finalization 155
Ongoing research 155
CHAPTER 15 APPENDIX 156
Future readings 156
How to contact experts in your industry 156
LIST OF FIGURES
Figure 1: Australia Confectionery value & value forecast, 2002-2012 (AUD m, nominal prices) 24
Figure 2: Australia Confectionery category growth comparison, by value, 2002-2012 26
Figure 3: Australia Confectionery volume & volume forecast, 2002-2012 (Kg m) 29
Figure 4: Australia Confectionery category growth comparison, by volume, 2002-2012 30
Figure 5: Australia Confectionery company share, by value, 2006-2007 (%) 33
Figure 6: Australia Confectionery distribution channels, by value, 2006-2007(%) 37
Figure 7: Australia Cereal bars value & value forecast, 2002-2012 (AUD m, nominal prices) 49
Figure 8: Australia Cereal bars category growth comparison, by value, 2002-2012 51
Figure 9: Australia Cereal bars volume & volume forecast, 2002-2012 (Kg m) 54
Figure 10: Australia Cereal bars category growth comparison, by volume, 2002-2012 55
Figure 11: Australia Cereal bars company share, by value, 2006-2007 (%) 57
Figure 12: Australia Cereal bars distribution channels, by value, 2006-2007(%) 60
Figure 13: Australia Chocolate value & value forecast, 2002-2012 (AUD m, nominal prices) 66
Figure 14: Australia Chocolate category growth comparison, by value, 2002-2012 69
Figure 15: Australia Chocolate volume & volume forecast, 2002-2012 (Kg m) 73
Figure 16: Australia Chocolate category growth comparison, by volume, 2002-2012 74
Figure 17: Australia Chocolate company share, by value, 2006-2007 (%) 76
Figure 18: Australia Chocolate distribution channels, by value, 2006-2007(%) 79
Figure 19: Australia Sugar confectionery value & value forecast, 2002-2012 (AUD m, nominal prices) 89
Figure 20: Australia Sugar confectionery category growth comparison, by value, 2002-2012 92
Figure 21: Australia Sugar confectionery volume & volume forecast, 2002-2012 (Kg m) 96
Figure 22: Australia Sugar confectionery category growth comparison, by volume, 2002-2012 97
Figure 23: Australia Sugar confectionery company share, by value, 2006-2007 (%) 99
Figure 24: Australia Sugar confectionery distribution channels, by value, 2006-2007(%) 102
Figure 25: Australia Gum value & value forecast, 2002-2012 (AUD m, nominal prices) 111
Figure 26: Australia Gum category growth comparison, by value, 2002-2012 114
Figure 27: Australia Gum volume & volume forecast, 2002-2012 (Kg m) 117
Figure 28: Australia Gum category growth comparison, by volume, 2002-2012 118
Figure 29: Australia Gum company share, by value, 2006-2007 (%) 120
Figure 30: Australia Gum distribution channels, by value, 2006-2007(%) 123
Figure 31: Global Confectionery market split (value terms, 2007) – Top 5 countries 129
Figure 32: Global Confectionery market value, 2002 – 2007 (Top 5 countries) 132
Figure 33: Global Confectionery market split (volume terms, 2007) – Top 5 countries 134
Figure 34: Global Confectionery market volume, 2002 – 2007 (Top 5 countries) 137
Figure 35: Map of Australia 143
Figure 36: Annual data review process 152
LIST OF TABLES
Table 1: Confectionery category definitions 9
Table 2: Confectionery distribution channels 10
Table 3: Australia Confectionery value, 2002-2007 (AUD m, nominal prices) 21
Table 4: Australia Confectionery value forecast, 2007-2012 (AUD m, nominal prices) 23
Table 5: Australia Confectionery value, 2002-2007 (US$ m nominal prices) 25
Table 6: Australia Confectionery value forecast, 2007-2012 (US$ m nominal prices) 25
Table 7: Australia Confectionery volume, 2002-2007 (Kg m) 27
Table 8: Australia Confectionery volume forecast, 2007-2012 (Kg m) 28
Table 9: Australia Confectionery brand share, by value, 2006-2007 (%) 31
Table 10: Australia Confectionery value, by brand 2006-2007 (AUD m nominal prices) 32
Table 11: Australia Confectionery company share by value, 2006-2007 (%) 34
Table 12: Australia Confectionery value, by company, 2006-2007 (AUD m nominal prices) 35
Table 13: Australia Confectionery distribution channels, by value, 2006-2007 (%) 36
Table 14: Australia Confectionery value, by distribution channel, 2006-2007 (AUD m nominal prices) 36
Table 15: Australia Confectionery expenditure per capita, 2002-2007 (AUD, nominal prices) 38
Table 16: Australia Confectionery forecast expenditure per capita, 2007-2012 (AUD, nominal prices) 39
Table 17: Australia Confectionery expenditure per capita, 2002-2007 (US$ nominal prices) 39
Table 18: Australia Confectionery forecast expenditure per capita, 2007-2012 (US$ nominal prices) 40
Table 19: Australia Confectionery consumption per capita, 2002-2007 (Kg) 40
Table 20: Australia Confectionery forecast consumption per capita, 2007-2012 (Kg) 41
Table 21: Cadbury Schweppes plc Key Facts 42
Table 22: Nestlé SA. Key Facts 44
Table 23: Australia Cereal bars value, 2002-2007 (AUD m, nominal prices) 47
Table 24: Australia Cereal bars value forecast, 2007-2012 (AUD m, nominal prices) 48
Table 25: Australia Cereal bars value, 2002-2007 (US$ m nominal prices) 50
Table 26: Australia Cereal bars value forecast, 2007-2012 (US$ m nominal prices) 50
Table 27: Australia Cereal bars volume, 2002-2007 (Kg m) 52
Table 28: Australia Cereal bars volume forecast, 2007-2012 (Kg m) 53
Table 29: Australia Cereal bars brand share, by value, 2006-2007 (%) 56
Table 30: Australia Cereal bars value, by brand 2006-2007 (AUD m nominal prices) 56
Table 31: Australia Cereal bars company share by value, 2006-2007 (%) 58
Table 32: Australia Cereal bars value, by company, 2006-2007 (AUD m nominal prices) 58
Table 33: Australia Cereal bars distribution channels, by value, 2006-2007 (%) 59
Table 34: Australia Cereal bars value, by distribution channel, 2006-2007 (AUD m nominal prices) 59
Table 35: Australia Cereal bars expenditure per capita, 2002-2007 (AUD, nominal prices) 61
Table 36: Australia Cereal bars forecast expenditure per capita, 2007-2012 (AUD, nominal prices) 61
Table 37: Australia Cereal bars expenditure per capita, 2002-2007 (US$ nominal prices) 62
Table 38: Australia Cereal bars forecast expenditure per capita, 2007-2012 (US$ nominal prices) 62
Table 39: Australia Cereal bars consumption per capita, 2002-2007 (Kg) 63
Table 40: Australia Cereal bars forecast consumption per capita, 2007-2012 (Kg) 63
Table 41: Australia Chocolate value, 2002-2007 (AUD m, nominal prices) 64
Table 42: Australia Chocolate value forecast, 2007-2012 (AUD m, nominal prices) 65
Table 43: Australia Chocolate value, 2002-2007 (US$ m nominal prices) 67
Table 44: Australia Chocolate value forecast, 2007-2012 (US$ m nominal prices) 68
Table 45: Australia Chocolate volume, 2002-2007 (Kg m) 71
Table 46: Australia Chocolate volume forecast, 2007-2012 (Kg m) 72
Table 47: Australia Chocolate brand share, by value, 2006-2007 (%) 75
Table 48: Australia Chocolate value, by brand 2006-2007 (AUD m nominal prices) 75
Table 49: Australia Chocolate company share by value, 2006-2007 (%) 77
Table 50: Australia Chocolate value, by company, 2006-2007 (AUD m nominal prices) 77
Table 51: Australia Chocolate distribution channels, by value, 2006-2007 (%) 78
Table 52: Australia Chocolate value, by distribution channel, 2006-2007 (AUD m nominal prices) 78
Table 53: Australia Chocolate expenditure per capita, 2002-2007 (AUD, nominal prices) 80
Table 54: Australia Chocolate forecast expenditure per capita, 2007-2012 (AUD, nominal prices) 81
Table 55: Australia Chocolate expenditure per capita, 2002-2007 (US$ nominal prices) 82
Table 56: Australia Chocolate forecast expenditure per capita, 2007-2012 (US$ nominal prices) 83
Table 57: Australia Chocolate consumption per capita, 2002-2007 (Kg) 84
Table 58: Australia Chocolate forecast consumption per capita, 2007-2012 (Kg) 85
Table 59: Australia Sugar confectionery value, 2002-2007 (AUD m, nominal prices) 87
Table 60: Australia Sugar confectionery value forecast, 2007-2012 (AUD m, nominal prices) 88
Table 61: Australia Sugar confectionery value, 2002-2007 (US$ m nominal prices) 90
Table 62: Australia Sugar confectionery value forecast, 2007-2012 (US$ m nominal prices) 91
Table 63: Australia Sugar confectionery volume, 2002-2007 (Kg m) 94
Table 64: Australia Sugar confectionery volume forecast, 2007-2012 (Kg m) 95
Table 65: Australia Sugar confectionery brand share, by value, 2006-2007 (%) 98
Table 66: Australia Sugar confectionery value, by brand 2006-2007 (AUD m nominal prices) 98
Table 67: Australia Sugar confectionery company share by value, 2006-2007 (%) 100
Table 68: Australia Sugar confectionery value, by company, 2006-2007 (AUD m nominal prices) 100
Table 69: Australia Sugar confectionery distribution channels, by value, 2006-2007 (%) 101
Table 70: Australia Sugar confectionery value, by distribution channel, 2006-2007 (AUD m nominal prices) 101
Table 71: Australia Sugar confectionery expenditure per capita, 2002-2007 (AUD, nominal prices) 103
Table 72: Australia Sugar confectionery forecast expenditure per capita, 2007-2012 (AUD, nominal prices) 104
Table 73: Australia Sugar confectionery expenditure per capita, 2002-2007 (US$ nominal prices) 105
Table 74: Australia Sugar confectionery forecast expenditure per capita, 2007-2012 (US$ nominal prices) 106
Table 75: Australia Sugar confectionery consumption per capita, 2002-2007 (Kg) 107
Table 76: Australia Sugar confectionery forecast consumption per capita, 2007-2012 (Kg) 108
Table 77: Australia Gum value, 2002-2007 (AUD m, nominal prices) 109
Table 78: Australia Gum value forecast, 2007-2012 (AUD m, nominal prices) 110
Table 79: Australia Gum value, 2002-2007 (US$ m nominal prices) 112
Table 80: Australia Gum value forecast, 2007-2012 (US$ m nominal prices) 113
Table 81: Australia Gum volume, 2002-2007 (Kg m) 115
Table 82: Australia Gum volume forecast, 2007-2012 (Kg m) 116
Table 83: Australia Gum brand share, by value, 2006-2007 (%) 119
Table 84: Australia Gum value, by brand 2006-2007 (AUD m nominal prices) 119
Table 85: Australia Gum company share by value, 2006-2007 (%) 121
Table 86: Australia Gum value, by company, 2006-2007 (AUD m nominal prices) 121
Table 87: Australia Gum distribution channels, by value, 2006-2007 (%) 122
Table 88: Australia Gum value, by distribution channel, 2006-2007 (AUD m nominal prices) 122
Table 89: Australia Gum expenditure per capita, 2002-2007 (AUD, nominal prices) 124
Table 90: Australia Gum forecast expenditure per capita, 2007-2012 (AUD, nominal prices) 125
Table 91: Australia Gum expenditure per capita, 2002-2007 (US$ nominal prices) 125
Table 92: Australia Gum forecast expenditure per capita, 2007-2012 (US$ nominal prices) 126
Table 93: Australia Gum consumption per capita, 2002-2007 (Kg) 126
Table 94: Australia Gum forecast consumption per capita, 2007-2012 (Kg) 127
Table 95: Global Confectionery market value, 2007 128
Table 96: Global Confectionery market split (value terms (US$ m), 2007) – Top 5 countries 131
Table 97: Global Confectionery market volume, 2007 133
Table 98: Global Confectionery market split (volume terms, 2007) – Top 5 countries 136
Table 99: Leading players - Top 5 countries 138
Table 100: Australia Confectionery new product launches (reports) and SKUs, by company (Top 5 companies), 2007 139
Table 101: Australia Confectionery new product launches (reports), by flavor and fragrances (Top 10 flavors), 2007 140
Table 102: Australia Confectionery new product launches (reports), by Ingredients (Top 10 Ingredients), 2007 140
Table 103: Australia Confectionery new product launches (reports), by Package tags or Claims (Top 10 claims), 2007 141
Table 104: Australia Confectionery new product launches (reports) - Recent 5 launches 141
Table 105: Australia Key Facts 143
Table 106: Australia population, by age group, 2002-2007 (millions) 146
Table 107: Australia population forecast, by age group, 2007-2012 (millions) 147
Table 108: Australia population, by gender, 2002-2007 (millions) 147
Table 109: Australia population forecast, by gender, 2007-2012 (millions) 148
Table 110: Australia real GDP, 2002-2007 (AUD bn, 2000 prices) 148
Table 111: Australia real GDP forecast, 2007-2012 (AUD bn, 2000 prices) 148
Table 112: Australia nominal GDP, 2002-2007 (AUD bn, nominal prices) 149
Table 113: Australia nominal GDP forecast, 2007-2012 (AUD bn, nominal prices) 149
Table 114: Australia real GDP, 2002-2007 (US$ bn, 2000 prices) 149
Table 115: Australia real GDP forecast, 2007-2012 (US$ bn, 2000 prices) 150
Table 116: Australia consumer price index, 2002-2007 (2003=100) 150
Table 117: Australia consumer price index, 2007-2012 (2003=100) 150