TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Confectionery 2
Summary category level - Cereal bars 3
Summary category level - Chocolate 4
Summary category level - Sugar confectionery 5
Summary category level - Gum 6
Chapter 2 INTRODUCTION 7
What is this report about? 7
How to use this report 7
Market Definition 8
Chapter 3 MARKET OVERVIEW 21
Value Analysis, 2002-2007 21
Value Analysis, 2007-2012 22
Value Analysis, US$ 2002-2007 24
Value Analysis, US$ 2007-2012 24
Volume Analysis, 2002-2007 26
Volume Analysis, 2007-2012 27
Company and Brand Share Analysis 30
Distribution Analysis 35
Expenditure & consumption per capita 37
Chapter 4 LEADING COMPANY PROFILES 41
Cadbury Schweppes plc 41
Chapter 5 CATEGORY ANALYSIS - CEREAL BARS 43
Value Analysis, 2002-2007 43
Value Analysis, 2007-2012 44
Value Analysis, US$ 2002-2007 46
Value Analysis, US$ 2007-2012 46
Volume Analysis, 2002-2007 48
Volume Analysis, 2007-2012 49
Company and Brand Share Analysis 52
Distribution Analysis 55
Expenditure & consumption per capita 57
Chapter 6 CATEGORY ANALYSIS - CHOCOLATE 60
Value Analysis, 2002-2007 60
Value Analysis, 2007-2012 61
Value Analysis, US$ 2002-2007 63
Value Analysis, US$ 2007-2012 64
Volume Analysis, 2002-2007 66
Volume Analysis, 2007-2012 67
Company and Brand Share Analysis 70
Distribution Analysis 73
Expenditure & consumption per capita 75
Chapter 7 CATEGORY ANALYSIS - SUGAR CONFECTIONERY 81
Value Analysis, 2002-2007 81
Value Analysis, 2007-2012 82
Value Analysis, US$ 2002-2007 84
Value Analysis, US$ 2007-2012 85
Volume Analysis, 2002-2007 87
Volume Analysis, 2007-2012 89
Company and Brand Share Analysis 92
Distribution Analysis 95
Expenditure & consumption per capita 97
Chapter 8 CATEGORY ANALYSIS - GUM 103
Value Analysis, 2002-2007 103
Value Analysis, 2007-2012 104
Value Analysis, US$ 2002-2007 106
Value Analysis, US$ 2007-2012 107
Volume Analysis, 2002-2007 109
Volume Analysis, 2007-2012 110
Company and Brand Share Analysis 113
Distribution Analysis 116
Expenditure & consumption per capita 118
Chapter 9 COUNTRY COMPARISON 121
Value 121
Volume 126
Market Share 131
Chapter 10 NEW PRODUCT DEVELOPMENT 132
Product launches over time 132
Recent product launches 134
Chapter 11 URUGUAY MACROECONOMIC PROFILE 135
Macroeconomic Indicators 135
Chapter 12 RESEARCH METHODOLOGY 140
Methodology overview 140
Secondary research 141
Market modeling 142
Primary research 143
Data finalization 144
Ongoing research 144
Chapter 13 APPENDIX 145
Future readings 145
How to contact experts in your industry 145
LIST OF FIGURES
Figure 1: Uruguay Confectionery value & value forecast, 2002-2012 (UYU m, nominal prices) 23
Figure 2: Uruguay Confectionery category growth comparison, by value, 2002-2012 25
Figure 3: Uruguay Confectionery volume & volume forecast, 2002-2012 (Kg m) 28
Figure 4: Uruguay Confectionery category growth comparison, by volume, 2002-2012 29
Figure 5: Uruguay Confectionery company share, by value, 2006-2007 (%) 32
Figure 6: Uruguay Confectionery distribution channels, by value, 2006-2007(%) 36
Figure 7: Uruguay Cereal bars value & value forecast, 2002-2012 (UYU m, nominal prices) 45
Figure 8: Uruguay Cereal bars category growth comparison, by value, 2002-2012 47
Figure 9: Uruguay Cereal bars volume & volume forecast, 2002-2012 (Kg m) 50
Figure 10: Uruguay Cereal bars category growth comparison, by volume, 2002-2012 51
Figure 11: Uruguay Cereal bars company share, by value, 2006-2007 (%) 53
Figure 12: Uruguay Cereal bars distribution channels, by value, 2006-2007(%) 56
Figure 13: Uruguay Chocolate value & value forecast, 2002-2012 (UYU m, nominal prices) 62
Figure 14: Uruguay Chocolate category growth comparison, by value, 2002-2012 65
Figure 15: Uruguay Chocolate volume & volume forecast, 2002-2012 (Kg m) 68
Figure 16: Uruguay Chocolate category growth comparison, by volume, 2002-2012 69
Figure 17: Uruguay Chocolate distribution channels, by value, 2006-2007(%) 74
Figure 18: Uruguay Sugar Confectionery value & value forecast, 2002-2012 (UYU m, nominal prices) 83
Figure 19: Uruguay Sugar Confectionery category growth comparison, by value, 2002-2012 86
Figure 20: Uruguay Sugar Confectionery volume & volume forecast, 2002-2012 (Kg m) 90
Figure 21: Uruguay Sugar Confectionery category growth comparison, by volume, 2002-2012 91
Figure 22: Uruguay Sugar Confectionery company share, by value, 2006-2007 (%) 93
Figure 23: Uruguay Sugar Confectionery distribution channels, by value, 2006-2007(%) 96
Figure 24: Uruguay Gum value & value forecast, 2002-2012 (UYU m, nominal prices) 105
Figure 25: Uruguay Gum category growth comparison, by value, 2002-2012 108
Figure 26: Uruguay Gum volume & volume forecast, 2002-2012 (Kg m) 111
Figure 27: Uruguay Gum category growth comparison, by volume, 2002-2012 112
Figure 28: Uruguay Gum company share, by value, 2006-2007 (%) 114
Figure 29: Uruguay Gum distribution channels, by value, 2006-2007(%) 117
Figure 30: Global Confectionery market split (value terms, 2007) – Top 5 countries 122
Figure 31: Global Confectionery market value, 2002 – 2007 (Top 5 countries) 125
Figure 32: Global Confectionery market split (volume terms, 2007) – Top 5 countries 127
Figure 33: Global Confectionery market volume, 2002 – 2007 (Top 5 countries) 130
Figure 34: Annual data review process 141
LIST OF TABLES
Table 1: Confectionery category definitions 9
Table 2: Confectionery distribution channels 10
Table 3: Uruguay Confectionery value, 2002-2007 (UYU m, nominal prices) 21
Table 4: Uruguay Confectionery value forecast, 2007-2012 (UYU m, nominal prices) 22
Table 5: Uruguay Confectionery value, 2002-2007 (US$ m nominal prices) 24
Table 6: Uruguay Confectionery value forecast, 2007-2012 (US$ m nominal prices) 24
Table 7: Uruguay Confectionery volume, 2002-2007 (Kg m) 26
Table 8: Uruguay Confectionery volume forecast, 2007-2012 (Kg m) 27
Table 9: Uruguay Confectionery brand share, by value, 2006-2007 (%) 30
Table 10: Uruguay Confectionery value, by brand 2006-2007 (UYU m nominal prices) 31
Table 11: Uruguay Confectionery company share by value, 2006-2007 (%) 33
Table 12: Uruguay Confectionery value, by company, 2006-2007 (UYU m nominal prices) 34
Table 13: Uruguay Confectionery distribution channels, by value, 2006-2007 (%) 35
Table 14: Uruguay Confectionery value, by distribution channel, 2006-2007 (UYU m nominal prices) 35
Table 15: Uruguay Confectionery expenditure per capita, 2002-2007 (UYU, nominal prices) 37
Table 16: Uruguay Confectionery forecast expenditure per capita, 2007-2012 (UYU, nominal prices) 38
Table 17: Uruguay Confectionery expenditure per capita, 2002-2007 (US$ nominal prices) 38
Table 18: Uruguay Confectionery forecast expenditure per capita, 2007-2012 (US$ nominal prices) 39
Table 19: Uruguay Confectionery consumption per capita, 2002-2007 (Kg) 39
Table 20: Uruguay Confectionery forecast consumption per capita, 2007-2012 (Kg) 40
Table 21: Cadbury Schweppes plc Facts 41
Table 22: Uruguay Cereal bars value, 2002-2007 (UYU m, nominal prices) 43
Table 23: Uruguay Cereal bars value forecast, 2007-2012 (UYU m, nominal prices) 44
Table 24: Uruguay Cereal bars value, 2002-2007 (US$ m nominal prices) 46
Table 25: Uruguay Cereal bars value forecast, 2007-2012 (US$ m nominal prices) 46
Table 26: Uruguay Cereal bars volume, 2002-2007 (Kg m) 48
Table 27: Uruguay Cereal bars volume forecast, 2007-2012 (Kg m) 49
Table 28: Uruguay Cereal bars brand share, by value, 2006-2007 (%) 52
Table 29: Uruguay Cereal bars value, by brand 2006-2007 (UYU m nominal prices) 52
Table 30: Uruguay Cereal bars company share by value, 2006-2007 (%) 54
Table 31: Uruguay Cereal bars value, by company, 2006-2007 (UYU m nominal prices) 54
Table 32: Uruguay Cereal bars distribution channels, by value, 2006-2007 (%) 55
Table 33: Uruguay Cereal bars value, by distribution channel, 2006-2007 (UYU m nominal prices) 55
Table 34: Uruguay Cereal bars expenditure per capita, 2002-2007 (UYU, nominal prices) 57
Table 35: Uruguay Cereal bars forecast expenditure per capita, 2007-2012 (UYU, nominal prices) 57
Table 36: Uruguay Cereal bars expenditure per capita, 2002-2007 (US$ nominal prices) 58
Table 37: Uruguay Cereal bars forecast expenditure per capita, 2007-2012 (US$ nominal prices) 58
Table 38: Uruguay Cereal bars consumption per capita, 2002-2007 (Kg) 59
Table 39: Uruguay Cereal bars forecast consumption per capita, 2007-2012 (Kg) 59
Table 40: Uruguay Chocolate value, 2002-2007 (UYU m, nominal prices) 60
Table 41: Uruguay Chocolate value forecast, 2007-2012 (UYU m, nominal prices) 61
Table 42: Uruguay Chocolate value, 2002-2007 (US$ m nominal prices) 63
Table 43: Uruguay Chocolate value forecast, 2007-2012 (US$ m nominal prices) 64
Table 44: Uruguay Chocolate volume, 2002-2007 (Kg m) 66
Table 45: Uruguay Chocolate volume forecast, 2007-2012 (Kg m) 67
Table 46: Uruguay Chocolate brand share, by value, 2006-2007 (%) 70
Table 47: Uruguay Chocolate value, by brand 2006-2007 (UYU m nominal prices) 71
Table 48: Uruguay Chocolate company share by value, 2006-2007 (%) 72
Table 49: Uruguay Chocolate value, by company, 2006-2007 (UYU m nominal prices) 72
Table 50: Uruguay Chocolate distribution channels, by value, 2006-2007 (%) 73
Table 51: Uruguay Chocolate value, by distribution channel, 2006-2007 (UYU m nominal prices) 73
Table 52: Uruguay Chocolate expenditure per capita, 2002-2007 (UYU, nominal prices) 75
Table 53: Uruguay Chocolate forecast expenditure per capita, 2007-2012 (UYU, nominal prices) 76
Table 54: Uruguay Chocolate expenditure per capita, 2002-2007 (US$ nominal prices) 77
Table 55: Uruguay Chocolate forecast expenditure per capita, 2007-2012 (US$ nominal prices) 78
Table 56: Uruguay Chocolate consumption per capita, 2002-2007 (Kg) 79
Table 57: Uruguay Chocolate forecast consumption per capita, 2007-2012 (Kg) 80
Table 58: Uruguay Sugar confectionery value, 2002-2007 (UYU m, nominal prices) 81
Table 59: Uruguay Sugar confectionery value forecast, 2007-2012 (UYU m, nominal prices) 82
Table 60: Uruguay Sugar confectionery value, 2002-2007 (US$ m nominal prices) 84
Table 61: Uruguay Sugar confectionery value forecast, 2007-2012 (US$ m nominal prices) 85
Table 62: Uruguay Sugar confectionery volume, 2002-2007 (Kg m) 88
Table 63: Uruguay Sugar confectionery volume forecast, 2007-2012 (Kg m) 89
Table 64: Uruguay Sugar confectionery brand share, by value, 2006-2007 (%) 92
Table 65: Uruguay Sugar confectionery value, by brand 2006-2007 (UYU m nominal prices) 92
Table 66: Uruguay Sugar confectionery company share by value, 2006-2007 (%) 94
Table 67: Uruguay Sugar confectionery value, by company, 2006-2007 (UYU m nominal prices) 94
Table 68: Uruguay Sugar confectionery distribution channels, by value, 2006-2007 (%) 95
Table 69: Uruguay Sugar confectionery value, by distribution channel, 2006-2007 (UYU m nominal prices) 95
Table 70: Uruguay Sugar confectionery expenditure per capita, 2002-2007 (UYU, nominal prices) 97
Table 71: Uruguay Sugar confectionery forecast expenditure per capita, 2007-2012 (UYU, nominal prices) 98
Table 72: Uruguay Sugar confectionery expenditure per capita, 2002-2007 (US$ nominal prices) 99
Table 73: Uruguay Sugar confectionery forecast expenditure per capita, 2007-2012 (US$ nominal prices) 100
Table 74: Uruguay Sugar confectionery consumption per capita, 2002-2007 (Kg) 101
Table 75: Uruguay Sugar confectionery forecast consumption per capita, 2007-2012 (Kg) 102
Table 76: Uruguay Gum value, 2002-2007 (UYU m, nominal prices) 103
Table 77: Uruguay Gum value forecast, 2007-2012 (UYU m, nominal prices) 104
Table 78: Uruguay Gum value, 2002-2007 (US$ m nominal prices) 106
Table 79: Uruguay Gum value forecast, 2007-2012 (US$ m nominal prices) 107
Table 80: Uruguay Gum volume, 2002-2007 (Kg m) 109
Table 81: Uruguay Gum volume forecast, 2007-2012 (Kg m) 110
Table 82: Uruguay Gum brand share, by value, 2006-2007 (%) 113
Table 83: Uruguay Gum value, by brand 2006-2007 (UYU m nominal prices) 113
Table 84: Uruguay Gum company share by value, 2006-2007 (%) 115
Table 85: Uruguay Gum value, by company, 2006-2007 (UYU m nominal prices) 115
Table 86: Uruguay Gum distribution channels, by value, 2006-2007 (%) 116
Table 87: Uruguay Gum value, by distribution channel, 2006-2007 (UYU m nominal prices) 116
Table 88: Uruguay Gum expenditure per capita, 2002-2007 (UYU, nominal prices) 118
Table 89: Uruguay Gum forecast expenditure per capita, 2007-2012 (UYU, nominal prices) 118
Table 90: Uruguay Gum expenditure per capita, 2002-2007 (US$ nominal prices) 119
Table 91: Uruguay Gum forecast expenditure per capita, 2007-2012 (US$ nominal prices) 119
Table 92: Uruguay Gum consumption per capita, 2002-2007 (Kg) 120
Table 93: Uruguay Gum forecast consumption per capita, 2007-2012 (Kg) 120
Table 94: Global Confectionery market value, 2007 121
Table 95: Global Confectionery market split (value terms (US$ m), 2007) – Top 5 countries 124
Table 96: Global Confectionery market volume, 2007 126
Table 97: Global Confectionery market split (volume terms, 2007) – Top 5 countries 129
Table 98: Leading players - Top 5 countries 131
Table 99: Uruguay Confectionery new product launches (reports) and SKUs, by company (Top 5 companies), 2007 132
Table 100: Uruguay Confectionery new product launches (reports), by flavor and fragrances (Top 10 flavors), 2007 133
Table 101: Uruguay Confectionery new product launches (reports), by Ingredients (Top 10 Ingredients), 2007 133
Table 102: Uruguay Confectionery new product launches (reports), by Package tags or Claims (Top 10 claims), 2007 134
Table 103: Uruguay Confectionery new product launches (reports) - Recent 5 launches 134
Table 104: Uruguay population, by age group, 2002-2007 (millions) 135
Table 105: Uruguay population forecast, by age group, 2007-2012 (millions) 136
Table 106: Uruguay population, by gender, 2002-2007 (millions) 136
Table 107: Uruguay population forecast, by gender, 2007-2012 (millions) 137
Table 108: Uruguay nominal GDP, 2002-2007 (UYU bn, 2000 prices) 137
Table 109: Uruguay nominal GDP forecast, 2007-2012 (UYU bn, 2000 prices) 137
Table 110: Uruguay real GDP, 2002-2007 (UYU bn, nominal prices) 138
Table 111: Uruguay real GDP forecast, 2007-2012 (UYU bn, nominal prices) 138
Table 112: Uruguay real GDP, 2002-2007 (US$ bn, 2000 prices) 138
Table 113: Uruguay real GDP forecast, 2007-2012 (US$ bn, 2000 prices) 139
Table 114: Uruguay consumer price index, 2002-2007 (2003=100) 139
Table 115: Uruguay consumer price index, 2007-2012 (2003=100) 139