Royal Caribbean Cruises - SWOT Analysis

Royal Caribbean Cruises - SWOT Analysis

Datamonitor's Royal Caribbean Cruises - SWOT Analysis company profile is the essential source for top-level company data and information. The report examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Royal Caribbean Cruises (RCC) is a global cruise vacation company operates 35 cruise ships with approximately 71,200 berths in about 380 selected destinations worldwide. It also offers land-tour vacations in Alaska, Asia, Australia, Canada, Europe, Latin America and New Zealand. It is headquartered in Miami, Florida and employed about 4,461 people as of December 2007. The company recorded revenues of $6,149.1 million in the financial year (FY) ended December 2007, an increase of 17.6% over 2006. The operating profit of the company was $901.3 million in FY2007, an increase of 5% over 2006. The net profit was $603.4 million in FY2007, a decrease of 4.8% over 2006.

Scope of the Report

- Provides all the crucial company information required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting the company in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams
- Data is supplemented with details on the company’s history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement

Reasons to Purchase

- Support sales activities by understanding your customers’ businesses better
- Qualify prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available

Table of Contents:
This product typically includes the following sections:

Key Facts
Company Overview
Business Description
Company History
Key Employees
Key Employee Biographies
Company View
SWOT analysis
Products & Services Listing
Products & Services Analysis