1. Market Research
  2. > Food
  3. > Processed Food Market Trends
  4. > Frozen Food

Frozen Food Market Research Reports: Industry Trends & Statistics

  • Currently 3/5 Stars.
  • 1
  • 2
  • 3
  • 4
  • 5
52 votes

More market segments:

Global Frozen Food Industry

The world frozen food business market represents the leading segment of the processed food business, accounting for more than 41% of the overall market in terms of value.

Growing consumer awareness concerning the benefits of a fresh foods diet has proven an obstacle to growth in the frozen food production industry, reports IbisWorld. Over coming years, frozen food manufacturers will concentrate on product innovation to offer a wider range of products and market their goods to emphasize nutrition and convenience.

Frozen Food Key Segments

Consumers are opting for frozen prepared food as an alternative to fresh cooked food due to convenience, time constraints and freshness. Consumers’ limited time for cooking continues to push manufacturers to avail of advancements in technology to offer new frozen food products. Marketing campaigns focus on the freshness of frozen food and product innovation. Other factors fuelling growth in this market include rising levels of disposable income, a growing consumer base of both nuclear families and singles ill equipped to tackle the kitchen, increasing demand for ethnic foods, and higher consumer awareness of the benefits of healthy eating.

Frozen pizza represents the leading segment in the prepared frozen foods market, reports Global Industry Analysts. Product innovation has proved key, with new products like pizza strudel and pizza-on-a-stick proving popular. The economic recession fuelled market growth as consumers looked for more convenient, cheaper meals as an alternative to eating out or buying take-out. Pizza chains are encroaching on the frozen pizza market through promotional offers. The frozen pizza segment is still recording growth and rising sales thanks to new product offerings, promotional efforts and enhanced ingredients.

In the frozen desserts market segment, sales have been growing in part due to the popularity of new ice cream products geared toward adults, reports Global Industry Analysts. Consumers are buying ice cream as a weekend treat, for after dinner and for eating while watching TV or movies at home. Ice cream manufacturers are catering to consumer demand for healthier products by offering a range of low-fat ice creams.

Ice cream manufacturers are focusing their marketing and product innovation efforts on catering to more health-conscious consumers. There is an increasing trend toward ice creams with reduced fat content, limited preservatives and less artificial ingredients. Manufacturers are including healthier ingredients to appeal to a wider-range of consumers.

The frozen fruit and vegetable market segment has been benefiting from advanced freezing technologies, which allow manufacturers to preserve fruit and vegetable nutritional values for longer, reports BizAcumen. Product innovation continues to prove vital for manufacturers to remain competitive. Frozen food companies are concentrating on promoting nutritionally fortified products with better taste and reduced preparation times. Demand will also be fuelled by increased emphasis on fruit and vegetable consumption, coupled with the fact that consumers have less and less time for shopping and cooking but remain aware of the importance of including fruit and vegetables in their daily diets.

Read more »

You might be interested in these related markets:

Customer Support

Talk to Sam

+1 718 303 2384

330 Reports
Ice Cream Sales, Ice Cream Consumption, Frozen Food Sales, Frozen Food Production
8 Statistics
Ice Cream Export
380 Reports
Ice Cream Sales, Ice Cream Consumption, Frozen Food Sales, Ice Cream Production
1100 Statistics
Ice Cream Export, Ice Cream Import, Frozen Fish Export, Frozen Fish Import
280 Reports
Ice Cream Sales, Ice Cream Consumption, Frozen Food Sales, Ice Cream Price
80 Reports
Ice Cream Sales, Ice Cream Consumption, Ice Cream Export, Ice Cream Import
48 Statistics
Frozen Fish Export, Frozen Fish Import, Ice Cream Export, Ice Cream Import
63 Reports
Ice Cream Sales, Frozen Food Sales, Ice Cream Export, Frozen Food Production
52 Reports
Ice Cream Sales
1000 Statistics
Ice Cream Export, Ice Cream Import, Frozen Fish Import, Frozen Fish Export
42 Reports
Finance, Company Financials, Company
38 Reports
Ice Cream Sales, Ice Cream Consumption, Ice Cream Export, Ice Cream Import
250 Statistics
Ice Cream Export, Ice Cream Import, Frozen Fish Export, Frozen Fish Import
30 Reports
Ice Cream Consumption, Frozen Food Export, Ice Cream Price, Frozen Fish Import
20 Reports
Ice Cream Sales, Frozen Food Consumption
280 Statistics
Ice Cream Import, Ice Cream Export, Frozen Fish Export, Frozen Fish Import
Search in Frozen Food Industry (About 700 reports)
Parent industry: Processed Food
Related industries: Dairy Products, Cereal Products, Dried Food, Meat

About 2200 reports

Purchase Reports From Reputable Market Research Publishers

Lactose Free Food Global Market Report 2021: COVID 19 Growth And Change to 2030

  • $ 4000
  • May 2021
  • 175 pages

Major players in the lactose-free food market are Arla Foods, McNeil Nutritionals, OMIRA Oberland-Milchverwertung (OMIRA), Parmalat, Valio, Alpro, Amy’s Kitchen, Barry Callebaut, Cargill, Chr. Hansen ...

  • World
  • United States
  • Food Intolerance Product
  • Ice Cream
  • Industry analysis
  • Milk Export

Global Frozen Food Industry $ 5600 April 2021

Global Frozen Yogurts Industry $ 4950 April 2021


Reportlinker.com © Copyright 2021. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.

Make sure you don’t miss any news and follow us on