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Business Services Analysis & Statistics, June 2019

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1-5 of 5 reports

Benchmarking Key Account Management Capabilities

Benchmarking Key Account Management Capabilities

  • $ 1590
  • Industry report
  • April 2018

Are your KAM teams firing on all cylinders? If, not, why not?What makes a great KAM (Key Account Manager) and KAM team and what are the personal attributes and operational environment that will delive ...

  • Industries : Advertising and Marketing
  • Countries : United States, Western Europe
Measuring Marketing Channel Effectiveness

Measuring Marketing Channel Effectiveness

  • $ 770
  • Industry report
  • August 2016

Realising ROI from Multichannel Marketing: new report reveals keys to success Multichannel marketing (MCM) certainly isn’t new for pharma marketers – so why is internal commitment and ongoing investment ...

  • Industries : Advertising and Marketing
Charting the Future of Pharma Multichannel Marketing

Charting the Future of Pharma Multichannel Marketing

  • $ 770
  • Industry report
  • March 2016

What’s the future of multichannel marketing? 90 marketing professionals identify key trends What will pharma’s multichannel marketing (MCM) look like in 2020? What channels will attract more investment, ...

  • Industries : Advertising and Marketing, Marketing
  • Countries : United States, Europe
Pharma Marketing 2020 (2016)

Pharma Marketing 2020 (2016)

  • $ 770
  • Industry report
  • January 2016

How can pharma marketing effectively meet future communication challenges in a rapidly changing market place?A shift in therapy decision making, the need for evidence to support brands and more informed ...

  • Industries : Advertising and Marketing, Marketing
  • Countries : United States, World, Europe
Commercial Excellence in Multichannel Marketing

Commercial Excellence in Multichannel Marketing

  • $ 656
  • Industry report
  • November 2015

Are you getting left behind your competitors in a multichannel marketing world?Your audience’s needs are changing. Are you delivering the right information, to the right people, at the right time, in ...

  • Industries : Advertising and Marketing, Marketing
  • Countries : World



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