1. Market Research
  2. > Consumer Services Market Trends
  3. > Household Services

Household Services Market: Get Industry Insights

  • Currently 3/5 Stars.
  • 1
  • 2
  • 3
  • 4
  • 5
31 votes

Major sectors under Household Services

Global Household Services Industry

The global household services industry (one level down from the global consumer services market) refers to the provision of assistance and personal services to households to carry out daily domestic tasks. Household incomes continue to increase as employment rates rise following the world economic recession. People with less and less time to spend on domestic tasks and the means to pay for domestic aid through the household services industry are in a position to do so. Consumer spending on household services such as laundry, home cleaning and gardening services continues to rise following as consumers and the economy recover from the downturn.

Key Market Segments

The world laundry services market was less affected by the economic recession than other sectors due to the necessity for good quality laundry services. According to research from Euromonitor International, consumers in established markets, like the US and the EU, favor concentrated laundry products for environmental reasons, while those in developing nations are driving demand for semi-automatic washing machines and value-added products. Laundry services demand in emerging markets is also being fuelled by rising incomes.

Laundry detergent sales account for almost 60% of overall laundry care products in Japan and more than 55% in Saudi Arabia, reports Datamonitor. Laundry detergent sales have risen to as much as 85% of overall laundry care product sales in India and Russia. Conditioners represent less than 5% of Sweden’s overall market value and around a third of Saudi Arabia’s overall market. Companies operating in India’s laundry market could concentrate marketing efforts to appeal to consumer demand for natural ingredients due to the high level of clothes being washed by hand.

The US laundry care industry is seeing companies push value for money to appeal to consumer concerns during economic recessions, reports MarketLine. Procter & Gamble’s brand Cheer BrightClean and Dial Corporation’s Purex, for example, both emphasize value for money.

The global dry cleaning market is expected to rebound over the next five-year period. Market growth has been slowed by environmental regulations, reports IBIS World. Growth is expected to be driven by higher employment rates, rising disposable incomes and demand from hospitals, hotels and restaurants.

The US carpet and upholstery cleaning services industry has an estimated worth of $3.8 billion, according to MarketData Enterprises. There are over 40,000 companies operating in the market with some franchises, though the top 9 franchises represent less than 25% of the overall market. The economic recession, and in particular the downturn in the housing sector, affected the overall market as carpeted floor coverings fell to less than 50%.

The world swimming pool cleaning services market has witnessed a downturn over the last five-year period. The industry’s decline in revenue was estimated at a yearly rate in excess of 3.5% between 2007 and 2012 to reach close to $3 billion, reports IBIS World. Employment in the swimming pool cleaning services market fell about 1% yearly over the same period to reach less than 63,000 employees in 2012. The sector is expected to see growth start to pick up again as the economy recovers from the recession.

The household technology market is becoming increasingly sophisticated due to recent innovation and high-tech developments. Service robots, which are used for entertainment and as cleaning aids for disabled and elderly populations, are in increasing demand as increasing numbers of people are in need of assisted living. This market segment holds substantial potential for expansion, but obstacles such as safety will need to be overcome.

The lawn care industry is being driven by increasing interest in gardening. Gardens are being treated less as a separate aspect of the home and more as a continuation of the home, receiving greater care and attention. Global Industry Analysts estimates that the global garden products market will surpass $246 billion by 2015. The US market for packaged lawn and garden consumables – like pesticides, mulch and fertilizers – is expected to record almost 3.5% yearly growth to exceed $9 billion in 2014, reports Freedonia.

Read more »

You might be interested in these related markets:

Customer Support

Talk to Sam

+852 5808 2421

8 Reports
Supply, Company, Company Financials
6 Statistics
Finance, Company Financials, Company
6 Reports
Demand, Company Financials, Supply
1 Statistics
Finance, Company Financials, Market Size
3 Reports
Supply, Economy, Demand
4 Statistics
Supply, Market Size, Demand
17 Reports
Supply, Company, Company Financials
11 Statistics
Market Size, Supply, Finance
3 Reports
Supply, Company Financials, Economy
16 Statistics
Market Size, Supply, Demand
26 Reports
Company, Company Financials, Demand
8 Statistics
Finance, Company Financials, Company
5 Reports
Supply, Demand, Economy
53 Statistics
Finance, Company Financials, Market Size
5 Reports
Economy, Supply, Market Size
1 Statistics
Market Size, Supply, Economy
4 Reports
Economy, Market Size, Supply
1 Statistics
Economy, Environment, Labour Indicators
Search in Household Services Industry (About 200 reports)
Parent industry: Consumer Services
Related industries: Beauty and Wellness Services, Caring Services, Pet Care, Funeral Services

72 reports

Purchase Reports From Reputable Market Research Publishers

Duct Cleaning Services in the US - Procurement Research Report

Duct Cleaning Services in the US - Procurement Research Report

  • $ 1645
  • Industry report
  • February 2019

AbstractDuct Cleaning Services Procurement in the USThis report is intended to assist buyers of air duct cleaning services. Vendors in this market provide cleaning services that aim to reduce various pollutants ...

Janitorial Services in the US - Procurement Research Re ... $ 1645 February 2019

Grease Trap Cleaning Services in the US - Procurement R ... $ 1645 February 2019

Commercial Dry-Cleaning & Laundry Services in the US - ... $ 1645 January 2019

In-Home Care & Other Household Services in China - Indu ... $ 1090 January 2019

Commercial Cleaning Services in Australia - Industry Ma ... $ 905 March 2019

Freedonia Focus on Contract Cleaning Services: United S ... $ 750 February 2019

Industrial Cleaning Activities in the UK - Industry Mar ... $ 680 March 2019

General Building Cleaning in the UK - Industry Market R ... $ 680 February 2019

Personal and Laundry Services - The 2019 U.S. Market Re ... $ 295 April 2019


ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.

Make sure you don’t miss any news and follow us on