Globally, the craft beer industry has observed robust growth, largely driven by a growing consumer preference for diversified and premium quality beer. Consumer demand has pivoted away from mass-produced generic offerings, towards artisanal brews with unique ingredients and compositions. The increased prevalence of microbreweries and brewpubs reflect this trend.
Discover more insightsThe growth rate for craft sodas is expected to accelerate at an impressive rate. The increasing consumer demand for distinct flavors, organic ingredients, low-calorie options and more natural products is fueling this expansion. Moreover, the emerging trend of various craft alcoholic beverages is creating positive spillover effects on the craft...
Discover more insightsThe diversification of consumer preferences in the craft beer sector is sparking more inventive ways of flavoring and presenting beers. Notably, one such emerging trend in this creative shakeup is the integration of pumpkin flavor into various beer varieties. Its novelty and the unique taste it offers help it stand...
Discover more insightsThe stout and porter beer segment is continuously evolving with interesting dynamics shaping its growth trajectory. Small-scale breweries are innovating the product mix, catering to niche flavors and customized brewing methods. The growing preference for dark beer, in particular, stouts and porters, has underpinned an increase in production and consumption...
Discover more insightsOver the last few years, stakeholders in the beer industry have experienced significant shifts influenced by evolving consumer preferences. The drivers behind such changes are the increasing inclination towards low-alcohol, craft, and organic beers. As a result, brewers have started to experiment with different ingredients known as beer adjuncts to...
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