Number of online purchases by type of product, usually measured in thousands of purchases.
for Online Purchaser
Online Purchaser Related Indicators
E-Commerce Market Share
Firms In E-Commerce
Percentage of enterprises using e-commerce in their business model. E-commerce refers here to the trading of goods or services over computer networks such as the internet. It can be divided into e-commerce sales (e-sales) and e-commerce purchases (e-purchases) according to the way in which an enterprise receives or places orders respectively. Based on: Eurostat.
Value of expenditure made online by households in a country at a given date. Usually expressed in millions or billions of national currency.
Online Retail Sales
Value of transactions in USD million or can also be measured as % of total turnover. All transactions carried out over webpages, extranet or EDI system.
Online Shopping Penetration
Number of individuals doing online shopping, usually measured per 100 inhabitants. It is an indicator of the adoption of online shopping among the population.