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Cider/Perry: In-depth Industry Report in Bulgaria

  • July 2017
  • 31 pages
  • ID: 120533
In this report:
The player was registered the highest increase in sales in the category during 2016 was Zagorka AD, which recorded a ##% volume sales increase thanks to the introduction of the brand Kradecat na yabalki in Bulgaria.
Cider/perry is expected to record a total volume CAGR of ##% over the forecast period, which is set to be significantly slower than the total volume CAGR of ##% registered in the category over the review period.

Summary

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As the popularity of cider has increased dramatically in Bulgaria in the final few years, one of the strongest actors in the country's alcoholic drinks market and the second leading player in beer, Zagorka AD, decided to expand its portfolio with the introduction of the first locally produced cider with a clearly Bulgarian name, Kradecat na yabalki, the equivalent of the British cider brand Orchard Thieves, a name which is also associated with one of the most popular Bulgarian movies of all time...

Euromonitor International's Cider/Perry in Bulgaria report provides a thorough outline of the market magnitude and design at a national level. It offers up-to-date retail sales statistics (from 2012 to 2016), enabling you to grasp the segments generating growth. It highlights top firms and presents a strategic overview of main factors impacting the market, i.e. distribution, legislative or pricing issues. Projections to 2021 expose how the segment might evolve.

Data analysis:

market values (historic and estimations), number of company shares and market shares.

Few good reasons for buying this report

Get an in-depth picture of the Cider/Perry market;

Point out growth segments and apprehend elements driving change;

Comprehend the competitive environment, the segment's main actors and major brands;

Use 5-year projections to apprehend how the segment is forecasted to change.

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