Colour Cosmetics: In-depth Industry Report in Greece

April 2017
38 pages
ID: 136199

In this report:

Since the outbreak of the Greek economic crisis in 2009, volume sales of beauty and personal care products have been shrinking; however, value sales have fallen even faster, falling by ##% in current terms between 2009 and 2016.

Eye liner/pencil is expected to remain a relevant category during the forecast period, increasing in value at a CAGR of ##% at constant 2010 prices, while lip products is expected to increase in volume at a CAGR of ##% despite negative value growth being expected in constant 2016 terms due to low levels of brand loyalty in the category.

Summary

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In contrast to what has been the case in Greece (GR) in recent years, 2016 saw turbulence among main of the country's leading supermarket chains, which brought a halt to the momentum previously seen in sales of colour cosmetics supermarkets, while beauty specialist retailers, a channel which had seen sales fall since the outbreak of the economic recession led to demand for the channel falling to record low levels, registered a one percentage point value share increase in colour cosmetics during 2016.

Euromonitor International's Colour Cosmetics in Greece report provides a thorough outline of the market magnitude and design at a national level. It offers the latest retail sales data 2012-2016, permitting you to recognize the sectors generating growth. Projections to 2021 expose how the segment might evolve.

Product analysis:

Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data analysis:

market values (historic and estimations), number of company shares and market shares.

Few good reasons for buying this report

Get an in-depth picture of the Colour Cosmetics market;

Point out growth segments and apprehend elements driving change;

Comprehend the competitive environment, the segment's main actors and major brands;

Use 5-year projections to apprehend how the segment is forecasted to change.

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