Since the outbreak of the Greek economic crisis in 2009, volume sales of beauty and personal care products have been shrinking; however, value sales have fallen even faster, falling by ##% in current terms between 2009 and 2016.
Eye liner/pencil is expected to remain a relevant category during the forecast period, increasing in value at a CAGR of ##% at constant 2010 prices, while lip products is expected to increase in volume at a CAGR of ##% despite negative value growth being expected in constant 2016 terms due to low levels of brand loyalty in the category.
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In contrast to what has been the case in Greece (GR) in recent years, 2016 saw turbulence among main of the country's leading supermarket chains, which brought a halt to the momentum previously seen in sales of colour cosmetics supermarkets, while beauty specialist retailers, a channel which had seen sales fall since the outbreak of the economic recession led to demand for the channel falling to record low levels, registered a one percentage point value share increase in colour cosmetics during 2016.
Euromonitor International's Colour Cosmetics in Greece report provides a thorough outline of the market magnitude and design at a national level. It offers the latest retail sales data 2012-2016, permitting you to recognize the sectors generating growth. Projections to 2021 expose how the segment might evolve.
Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.
market values (historic and estimations), number of company shares and market shares.
Get an in-depth picture of the Colour Cosmetics market;
Point out growth segments and apprehend elements driving change;
Comprehend the competitive environment, the segment's main actors and major brands;
Use 5-year projections to apprehend how the segment is forecasted to change.
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