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Laundry Care in Portugal

  • January 2017
  • 29 pages
  • Euromonitor International
Report ID: 136371

Summary

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Laundry care registered a considerable value sales recovery compared with the declining CAGR of 1% recorded over the review period. To some extent, this was due to manufacturers and retailers easing off on intense promotional activity compared to during the economically tough years. In addition, the stronger economic situation was also conducive to the shift towards more concentrated and convenient laundry care products, which pushed up prices while compressing volume sales.

Euromonitor International’s Laundry Care in Portugal market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Laundry Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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