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Cider/Perry: In-depth Industry Report in South Africa

  • May 2017
  • 30 pages
  • ID: 148981
In this report:
Against a difficult economic backdrop, with GDP as low as ##.##%, inflation at ##.##% and the unemployment rate rising to ##.##% in 2016, consumers were experiencing shrinking disposable income and increased sensitivity to prices.
Likewise, cider which demonstrated more sensitivity to the economic cycle is expected to recover over the forecast period, while RTDs/high-strength premixes and wine will continue to benefit from the development of new niches and post a CAGR of ##% and a ##% respectively.

Summary

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After the success of craft beer, a rising number of microbreweries get involved in the production of craft cider.

The trend was triggered by a growing consumer demand for healthier consumption and meaningful innovation within the category. New entrants positioned their brands as premium, targeting clients who seek more value in their products. Introduced brands were differentiated through natural ingredients, flavours and packaging, with some farther incorporating health and wellness prop...

Euromonitor International's Cider/Perry in South Africa report provides a thorough outline of the market magnitude and design at a national level. It offers up-to-date retail sales statistics (from 2012 to 2016), enabling you to grasp the segments generating growth. It highlights top firms and presents a strategic overview of main factors impacting the market, i.e. distribution, legislative or pricing issues. Projections to 2021 expose how the segment might evolve.

Data analysis:

market values (historic and estimations), number of company shares and market shares.

Few good reasons for buying this report

Get an in-depth picture of the Cider/Perry market;

Point out growth segments and apprehend elements driving change;

Comprehend the competitive environment, the segment's main actors and major brands;

Use 5-year projections to apprehend how the segment is forecasted to change.

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