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Sweet and Savoury Snacks: In-depth Industry Report in Morocco

  • December 2015
  • 30 pages
  • ID: 149301
In this report:
According to High Planning Commission (HCP) Morocco has three main social classes: the middle class, which accounts for the bulk of the population at ##%; the lower class accounts for ##%; while the upper class accounts for only ##%.
Packaged food sales to foodservice are predicted to record a volume CAGR of ##% over the forecast period

Summary

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In Morocco (MA), the popularity of snacking is increasing, especially amongst teenagers and children. This has led the top actors to focus their TV and billboard advertising campaigns on children and teenagers. Furthermore, the key players in this product category are adopting very aggressive distribution strategies in order to be closer to a big number of potential consumers all over the country.

Euromonitor International's Sweet and Savoury Snacks in Morocco report provides a thorough outline of the market magnitude and design at a national level. It offers up-to-date retail sales statistics (from 2010 to 2014), enabling you to grasp the segments generating growth. It highlights top firms and presents a strategic overview of main factors impacting the market, i.e. new product developments as well as distribution and pricing aspects.. Projections to 2019 expose how the segment might evolve.

Product coverage: Crisps, Extruded Snacks, Fruit Snacks, Nuts, Other Sweet and Savoury Snacks, Popcorn, Pretzels, Tortilla Chips.

Data coverage: market values (historic and estimations), number of company shares and market shares.

Few good reasons for buying this report

Get an in-depth picture of the Sweet and Savoury Snacks market;

Point out growth segments and apprehend elements driving change;

Comprehend the competitive environment, the segment's main actors and major brands;

Use 5-year projections to apprehend how the segment is forecasted to change.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore (SG), Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts global, Euromonitor International has a exclusive capability to expand reliable information resources to help drive informed tactical planning.

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ref:plp2015

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