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Financial Cards and Payments in Turkey

Financial Cards and Payments in Turkey

  • Publish Date:December 2022

  • Number of Pages:47

  • Report ID:153621

  • Format:PDF

  • Publisher:Euromonitor International

$ 2100

Summary

Debit cards continue to be the most popular card in circulation in 2022, while credit cards continue to account for most transaction value. While all financial cards are expected to register healthy value growth, as well as growth in the number of cards in circulation, it is open loop pre-paid cards that are expected to register the highest growth.

Financial Cards and Payments in Turkey report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage:
Financial Cards in Circulation, M-Commerce, Transactions.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Financial Cards and Payments market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of contents

Financial Cards and Payments in Turkey
Euromonitor International
January 2023

List Of Contents And Tables

FINANCIAL CARDS AND PAYMENTS IN TURKEY
EXECUTIVE SUMMARY
Financial cards and payments in 2022: The big picture
Fintechs driving growth in the online banking space
Growth in QR technology
Competitive landscape
What next for financial cards and payments?
MARKET INDICATORS
Table 1 Number of POS Terminals: Units 2017-2022
Table 2 Number of ATMs: Units 2017-2022
Table 3 Value Lost to Fraud 2017-2022
Table 4 Card Expenditure by Location 2022
Table 5 Financial Cards in Circulation by Type: % Number of Cards 2017-2022
Table 6 Domestic versus Foreign Spend 2022
MARKET DATA
Table 7 Financial Cards by Category: Number of Cards in Circulation 2017-2022
Table 8 Financial Cards by Category: Number of Accounts 2017-2022
Table 9 Financial Cards Transactions by Category: Value 2017-2022
Table 10 Financial Cards by Category: Number of Transactions 2017-2022
Table 11 Commerical Payments by Category: Value 2017-2022
Table 12 Commercial Payments by Category: Number of Transactions 2017-2022
Table 13 Personal Payments by Category: Value 2017-2022
Table 14 Personal Payments by Category: Number of Transactions 2017-2022
Table 15 M-Commerce by Category: Value 2017-2022
Table 16 M-Commerce by Category: % Value Growth 2017-2022
Table 17 Financial Cards: Number of Cards by Issuer 2017-2021
Table 18 Financial Cards: Number of Cards by Operator 2017-2021
Table 19 Financial Cards: Card Payment Transactions Value by Operator 2017-2021
Table 20 Financial Cards: Card Payment Transactions Value by Issuer 2017-2021
Table 21 Forecast Financial Cards by Category: Number of Cards in Circulation 2022-2027
Table 22 Forecast Financial Cards by Category: Number of Accounts 2022-2027
Table 23 Forecast Financial Cards Transactions by Category: Value 2022-2027
Table 24 Forecast Financial Cards by Category: Number of Transactions 2022-2027
Table 25 Forecast Commercial Payments by Category: Value 2022-2027
Table 26 Forecast Commercial Payments by Category: Number of Transactions 2022-2027
Table 27 Forecast Personal Payments by Category: Value 2022-2027
Table 28 Forecast Personal Payments by Category: Number of Transactions 2022-2027
Table 29 Forecast M-Commerce by Category: Value 2022-2027
Table 30 Forecast M-Commerce by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
DEBIT CARDS IN TURKEY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Debit cards registers significant growth in 2022 as consumers move from unbanked to banked
Preferred use still at ATM
Publicly-owned banks leverage local workforce to remain in pole position
PROSPECTS AND OPPORTUNITIES
Debit cards register moderate constant transaction value growth
Growth in contactless cards increases debit card use
Turkey hotbed for emerging technologies
CATEGORY DATA
Table 31 Debit Cards: Number of Cards in Circulation 2017-2022
Table 32 Debit Cards Transactions 2017-2022
Table 33 Debit Cards in Circulation: % Growth 2017-2022
Table 34 Debit Cards Transactions: % Growth 2017-2022
Table 35 Debit Cards: Number of Cards by Issuer 2017-2021
Table 36 Debit Cards: Number of Cards by Operator 2017-2021
Table 37 Debit Cards Payment Transaction Value by Issuer 2017-2021
Table 38 Debit Cards Payment Transaction Value by Operator 2017-2021
Table 39 Forecast Debit Cards: Number of Cards in Circulation 2022-2027
Table 40 Forecast Debit Cards Transactions 2022-2027
Table 41 Forecast Debit Cards in Circulation: % Growth 2022-2027
Table 42 Forecast Debit Cards Transactions: % Growth 2022-2027
CREDIT CARDS IN TURKEY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Huge growth in credit cards as consumers use credit to help cope with soaring inflation
Commercial credit cards grow faster than personal credit cards in 2022
Digital only cards become mainstream
PROSPECTS AND OPPORTUNITIES
Credit cards register healthy constant transaction value growth, though underlying factors driving growth are worrying
Alternative payment methods to support credit card growth
Fintechs drive growth in serving underserved
CATEGORY DATA
Table 43 Credit Cards: Number of Cards in Circulation 2017-2022
Table 44 Credit Cards Transactions 2017-2022
Table 45 Credit Cards in Circulation: % Growth 2017-2022
Table 46 Credit Cards Transactions: % Growth 2017-2022
Table 47 Commercial Credit Cards: Number of Cards in Circulation 2017-2022
Table 48 Commercial Credit Cards Transactions 2017-2022
Table 49 Commercial Credit Cards in Circulation: % Growth 2017-2022
Table 50 Commercial Credit Cards Transactions: % Growth 2017-2022
Table 51 Personal Credit Cards: Number of Cards in Circulation 2017-2022
Table 52 Personal Credit Cards Transactions 2017-2022
Table 53 Personal Credit Cards in Circulation: % Growth 2017-2022
Table 54 Personal Credit Cards Transactions: % Growth 2017-2022
Table 55 Credit Cards: Number of Cards by Issuer 2017-2021
Table 56 Credit Cards: Number of Cards by Operator 2017-2021
Table 57 Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 58 Credit Cards Payment Transaction Value by Operator 2017-2021
Table 59 Commercial Credit Cards: Number of Cards by Issuer 2017-2021
Table 60 Commercial Credit Cards: Number of Cards by Operator 2017-2021
Table 61 Commercial Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 62 Commercial Credit Cards Payment Transaction Value by Operator 2017-2021
Table 63 Personal Credit Cards: Number of Cards by Issuer 2017-2021
Table 64 Personal Credit Cards: Number of Cards by Operator 2017-2021
Table 65 Personal Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 66 Personal Credit Cards Payment Transaction Value by Operator 2017-2021
Table 67 Forecast Credit Cards: Number of Cards in Circulation 2022-2027
Table 68 Forecast Credit Cards Transactions 2022-2027
Table 69 Forecast Credit Cards in Circulation: % Growth 2022-2027
Table 70 Forecast Credit Cards Transactions: % Growth 2022-2027
Table 71 Forecast Commercial Credit Cards: Number of Cards in Circulation 2022-2027
Table 72 Forecast Commercial Credit Cards Transactions 2022-2027
Table 73 Forecast Commercial Credit Cards in Circulation: % Growth 2022-2027
Table 74 Forecast Commercial Credit Cards Transactions: % Growth 2022-2027
Table 75 Forecast Personal Credit Cards: Number of Cards in Circulation 2022-2027
Table 76 Forecast Personal Credit Cards Transactions 2022-2027
Table 77 Forecast Personal Credit Cards in Circulation: % Growth 2022-2027
Table 78 Forecast Personal Credit Cards Transactions: % Growth 2022-2027
CHARGE CARDS IN TURKEY
2022 DEVELOPMENTS
PRE-PAID CARDS IN TURKEY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Pre-paid cards fastest growing financial card in 2022
Competitive landscape remains fragmented
Growth in open loop pre-paid cards driven by rising popularity of online banks
PROSPECTS AND OPPORTUNITIES
Pre-paid cards fastest growing financial card over forecast period
Open loop pre-paid cards to become increasingly competitive
Alignment with PSD2 bolsters pre-paid cards growth
CATEGORY DATA
Table 79 Pre-paid Cards: Number of Cards in Circulation 2017-2022
Table 80 Pre-paid Cards Transactions 2017-2022
Table 81 Pre-paid Cards in Circulation: % Growth 2017-2022
Table 82 Pre-paid Cards Transactions: % Growth 2017-2022
Table 83 Closed Loop Pre-paid Cards Transactions 2017-2022
Table 84 Closed Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 85 Open Loop Pre-paid Cards Transactions 2017-2022
Table 86 Open Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 87 Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 88 Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 89 Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 90 Pre-paid Cards Transaction Value by Operator 2017-2021
Table 91 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 92 Closed Loop Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 93 Closed Loop Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 94 Closed Loop Pre-paid Cards Transaction Value by Operator 2017-2021
Table 95 Open Loop Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 96 Open Loop Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 97 Open Loop Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 98 Open Loop Pre-paid Cards Transaction Value by Operator 2017-2021
Table 99 Forecast Pre-paid Cards: Number of Cards in Circulation 2022-2027
Table 100 Forecast Pre-paid Cards Transactions 2022-2027
Table 101 Forecast Pre-paid Cards in Circulation: % Growth 2022-2027
Table 102 Forecast Pre-paid Cards Transactions: % Growth 2022-2027
Table 103 Forecast Closed Loop Pre-paid Cards Transactions 2022-2027
Table 104 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2022-2027
Table 105 Forecast Open Loop Pre-paid Cards Transactions 2022-2027
Table 106 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2022-2027
STORE CARDS IN TURKEY
2022 DEVELOPMENTS

Methodology

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The data is gathered from a wide range of sources, including industry reports, government statistics, and company financials. This data is then analyzed and cross-referenced to ensure its accuracy and reliability. Next, primary interviews are conducted with industry experts and key stakeholders to gather their insights and perspectives on the market. This information is then combined with the data collected to provide a complete picture of the market. Macro-economic factor analysis is also carried out to understand the impact of external factors on the market. Finally, country-level data analysis is performed to understand the market dynamics in specific regions and countries.

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