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Travel in Malaysia

Travel in Malaysia

  • October 2018
  • 43 pages
  • ID: 1628213

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Following a notable decline in inbound arrivals in 2017, Tourism Malaysia increased its marketing activities in 2018 in source markets such as India, Europe and China in an effort to boost visitor numbers. With the country focusing on its Visit Malaysia 2020 initiative, through which it is seeking to attract more than 36 million tourists, work is underway to foster international partnerships and spread awareness about the unique tourism offer in Malaysia, which includes medical tourism and eco-t...

Euromonitor International’s Travel in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2022 illustrate how the market is set to change.

Product coverage:
Activities (Destination), Lodging, Online Travel Sales and Intermediaries, Tourism Flows, Travel Modes, Traveller Profiles.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Travel market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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