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Frozen Processed Food in Nigeria

  • January 2015
  • 49 pages
  • Euromonitor International
Report ID: 176839

Summary

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Due to the difficulty ensuring refrigeration given the poor electricity supply in Nigeria, sales of frozen processed food are not traditionally strong in retail channels. It has also been traditionally more common for Nigerians to buy unbranded, unpackaged products, particularly frozen fish and frozen poultry. Consumers purchase such products since they can typically be stored for longer, even if the lack of constant refrigeration limits how long they can be stored for. Over 2009-2014, sales of...

Euromonitor International's Frozen Processed Food in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Frozen Bakery, Frozen Desserts, Frozen Meat Substitutes, Frozen Noodles, Frozen Pizza, Frozen Processed Fish/Seafood, Frozen Processed Potatoes, Frozen Processed Poultry, Frozen Processed Red Meat, Frozen Processed Vegetables, Frozen Ready Meals, Frozen Soup, Other Frozen Processed Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Frozen Processed Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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