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RTD Tea in Latvia

RTD Tea: In-depth Industry Report in Latvia

  • March 2018
  • 21 pages
  • ID: 198306
In this report:
Statoil offered its own RTD coffee, which yet remains negligible, but is expected to take share from highly fragmented, present players.
In 2017, off-trade sales of RTD tea decline by ##% in volume and ##% in current value terms to ##.## million litres and EUR##.## million
RTD tea sales are expected to see better dynamics over the forecast period when Coca-Cola launches its own brand with strong support at the entry stage.

Summary

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In the review period Latvians continued to pay more attention to healthy living, which had a somewhat poor impact on RTD tea development in 2017. Though Rtd (ready to drink) tea has been present for a long time some clients are still struggling to choose Rtd (ready to drink) tea over carbonates or bottled water. Usually tea is perceived as a healthier drink, but awareness of this drink's benefits is not growing, highlighting the fact that Rtd (ready to drink) tea has high sugar content.

Euromonitor International's RTD Tea in Latvia report provides a thorough outline of the market magnitude and design at a national level. It offers the recent retail sales data (2013-2017), permitting you to recognize the sectors generating growth. It points out dominant firms as well as top brands, and presents a strategic overview of main factors impacting the industry, i.e. law, technology, packaging, distribution or pricing related apsects.. Projections to 2022 illustrate how the industry should change.

Product analysis:

Carbonated RTD Tea, Still RTD Tea.

Data analysis:

market values (historic and estimations), number of company shares and market shares.

Few good reasons for buying this report

Get an in-depth picture of the RTD Tea market;

Point out growth segments and apprehend elements driving change;

Comprehend the competitive environment, the segment's main actors and major brands;

Use 5-year projections to apprehend how the segment is forecasted to change.

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