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Curation in Beauty Retail: A Strategy with a Future?

  • March 2014
  • 28 pages
  • Euromonitor International
Report ID: 2076563

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This briefing examines how beauty retailers utilise curation as a strategy in store and online in response to shifting consumer demands, the rise of self-service retail culture and the walk-away consumer. Retailers are no longer seen as experts and consumers are much more knowledgeable about the products they want, which puts more emphasis on retailers to deliver additional value through services and product selection. Curation of peer-to-peer, blogs, social media and celebrities is further exam...

Euromonitor International's Curation in Beauty Retail: A Strategy with a Future? global briefing offers an insight into the size and shape of the retailing industry, highlights emerging trends, their effects on retailing in markets around the world, on the development of channels and consumers’ shopping patterns. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market – be they the developments of new store types, the importance of non-store retailing, economic/lifestyle influences, private label or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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