1. Market Research
  2. > Telecom
  3. > Internet Services Market Trends

FTTx Services and Pricing

  • May 2014
  • IDATE
Report ID: 2126639

Summary

Table of Contents

Search Inside

The speed race has not yet reached the finish line

Over the past few months, many operators have announced the launch of new offerings with even higher speeds, thanks to their FTTH/B networks. In the space of six months, no fewer than five operators in Europe have launched 1 Gbps offerings! Up until then, 100 Mbps was considered the norm for ultra-fast broadband (UFB), but now there are many offerings with 300, 400 or 500 Mbps speeds. These are not always very visible and are sometimes not even available as part of a bundle (this is the case with Verizon's 500 Mbps offering, which is only available as a stand-alone service). However, this strategy allows telecom operators using FTTH to differentiate themselves better from cable operators whose peak speeds are normally around 150 to 200 Mbps.

Segmentation of services: speeds and TV/video services prioritised

UFB players do not always go for strong segmentation based on available speeds. As a general rule, plans are built around 3 to 4 speeds, but for some, the offering is limited to 1 or 2 speeds, continuing on from the positioning they adopted in the traditional broadband market. As for TV and video services, segmentation is sometimes stronger due to providing customers with themed packages (sports, movies, kids), especially for players from English-speaking countries. Generally speaking, telecom and cable operators from English-speaking countries have a very specific approach because they mainly promote video services and TV channels. Speed is only a secondary selling point. Their offerings are characterised by an increasing number of plans available with the ability to customise bundles (or, for more pragmatic players, to help select a pre-configured bundle). In other regions, the approach seems more pragmatic, with fewer bundles and a more limited choice for end users.

With a lack of innovative services, prices are remaining stable

None of the players studied here offers a particularly innovative service. Most bundle add-ons, such as new set-top box features, cloud-based storage, antivirus, etc., are systematically added to the basic offering. Therefore, operators are unable to differentiate themselves from each other. A very small number of players, such as Altibox in Norway and HKBN in Hong Kong, are exploiting the technical characteristics of FTTH networks to offer genuinely differentiated services with symmetric upload/download speeds. In the short term, it seems very likely that speed (including symmetry, guarantees, faster speeds) will remain the main area to exploit for UFB operators. This should impact prices offered, which have remained relatively stable in each of the major regions over the past year.

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

Veronica helps you find the right report:

Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

Purchase Reports From Reputable Market Research Publishers

Middle East and North Africa telecoms market: trends and forecasts 2017–2022

  • $ 7999
  • Industry report
  • August 2017
  • by Analysys Mason

"Telecoms service revenue in the Middle East and North Africa will grow at a modest 0.7% CAGR between 2016 and 2022 to reach USD73 billion." We forecast that 67.1% of total telecoms service revenue in ...

Fusion Splicer Market by Offering (Hardware (Sheath Clamps, Electrodes, Electric ARC, CO2 Laser, Cleaver and Stripper), and Software & Services), Alignment Type (Core, and Cladding Alignment), Application, and Geography - Global Forecast to 2022

  • $ 5650
  • Industry report
  • April 2017
  • by MarketsandMarkets

“The fusion splicer market is likely to grow at a CAGR of 4.72% between 2017 and 2022” The fusion splicer market was valued at USD 570.5 million in 2016 and is expected to reach USD 762.3 million ...

Fiber Optics Market Analysis By Type (Single Mode, Multimode, Plastic Optical Fiber), By Application (Telecom, Oil & Gas, Military & Aerospace, BFSI, Medical, Railway), By Region, And Segment Forecasts, 2014 - 2025

  • $ 4950
  • Industry report
  • May 2017
  • by Grand View Research

The global fiber optics market is expected to reach USD 9.12 billion by 2025, according to a new report by Grand View Research, Inc. The growing necessity of data security in the military & aerospace secto ...

Uk Telecoms Market Report 2017

August 2017 $ 1999

Download Unlimited Documents from Trusted Public Sources

Broadband Industry in Ireland

  • August 2017
    85 pages
  • Mobile Messagin...  

    Mobile Data Ser...  

    Broadband  

  • Ireland  

    Europe  

    OECD  

View report >

Broadband Industry in Ireland

  • August 2017
    85 pages
  • Mobile Messagin...  

    Broadband  

    Fixed Line  

  • Ireland  

    Europe  

    OECD  

View report >

Internet Services Industry in the US

  • August 2017
    19 pages
  • Internet Servic...  

  • United States  

View report >

Related Market Segments :

Telecom
Broadband

ref:plp2014

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.