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Super Premium Beauty and Personal Care in Italy

  • December 2016
  • 22 pages
  • Euromonitor International
Report ID: 2172611

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Super premium beauty and personal care is seeing only slow sales growth, with 2% current value growth in 2016 over the previous year. This is partly due to maturity in key product areas, particularly super premium fragrances and facial care, which together accounted for 78% value share in overall sales in the year. In addition, masstige products are posing strong competition in many areas, as the quality offered by these products continues to improve. The latter factor particularly impacted supe...

Euromonitor International’s Super Premium Beauty and Personal Care in Italy report offers a comprehensive guide to the size and shape of the Super Premium Beauty and Personal Care market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Super Premium Beauty and Personal Care retailing along with the development of consumers’ shopping patterns. Forecasts to 2020 illustrate how the market is set to change

Product coverage: Super Premium Baby and Child-Specific Products, Super Premium Bath and Shower, Super Premium Colour Cosmetics, Super Premium Deodorants, Super Premium Fragrances, Super Premium Haircare, Super Premium Hand Care, Super Premium Sets/Kits, Super Premium Skin Care, Super Premium Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Super Premium Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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