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Incontinence: In-depth Industry Report in Costa Rica

  • March 2016
  • 17 pages
  • ID: 241272
In this report:
Given high price competition in some of the categories where the company has interests, the company is expected to continue to offer competitive prices and aim to maintain value by offering consistent innovation and added-value items.
Over the forecast period incontinence is expected to record a ##% value CAGR at constant 2015 prices to reach sales of CRC## billion by 2020
The forecast retail volume performance is expected to be marginally higher compared to that of the review period.

Summary

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In 2015 current retail value sales increased by 10.0 percent to reach CRC1.5 billion. Sales of incontinence products continued to show double-digit growth rates in Costa Rica as it is still considered very immature across the country. Manufacturers, especially of leading brands, supported growth with regional advertising that aims to educate clients and lower social stigma combined with the use of this type of product. The category also benefited from improved distribution to modern grocery...

Euromonitor International's Incontinence in Costa Rica report provides a thorough outline of the market magnitude and design at a national level. It offers the latest retail sales data 2011-2015, permitting you to recognize the sectors generating growth. It highlights top firms and presents a strategic overview of main factors impacting the market, i.e. new product developments as well as distribution and pricing aspects.. Projections to 2020 expose how the segment might evolve.

Product coverage: Light Incontinence, Moderate/Heavy Incontinence.

Data coverage: market values (historic and estimations), number of company shares and market shares.

Few good reasons for buying this report

Get an in-depth picture of the Incontinence market;

Point out growth segments and apprehend elements driving change;

Comprehend the competitive environment, the segment's main actors and major brands;

Use 5-year projections to apprehend how the segment is forecasted to change.

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