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Malaysian Automotive Outlook 2014 : Positive Consumer Sentiment and Greater Policy Clarity to Drive Vehicle Sales in 2014

  • October 2014
  • 50 pages
  • Frost & Sullivan
Report ID: 2464461


Table of Contents

Key Findings

- 2013 was another record breaking year for Malaysia’s automotive industry as the total industry volume (TIV) experienced year-over-year (YoY) growth of xx%, reaching xx units. Continued positive consumer sentiment and value-for-money models are key growth drivers.
- Malaysia’s gross domestic product (GDP) growth in 2014 is expected to be xx% fuelled by a strong, stable economy; stable politics; a growing middle class; infrastructure development; and increasing investment in the country.
- Mobility patterns globally and across the Association of Southeast Asian Nations (ASEAN) are undergoing changes with the introduction of carsharing, multimodal transport, and green cars. Compared to global and regional levels, Kuala Lumpur (KL) has a high proportion of individuals depending solely on cars.
- ASEAN demand for green vehicles, including hybrid vehicles, is expected to increase as Thailand, Malaysia, and Indonesia have all embarked on low-emission, high-mileage vehicles.

Total Industry Volumes—ASEAN

•Thailand and Indonesia, together, account for more than % of ASEAN’s TIV. Both countries have surpassed the 1 million unit mark, with Thailand marginally ahead.
•Key drivers for growth success in the ASEAN region include: sustainable economic development and expansion, strong domestic demand, a growing middle class with larger disposable incomes, and increased investments in the automotive sector.
•Global economic uncertainties, stricter regulations and taxes, weak external sectors, and the gradual improvement in public transportation act as key restraints.

Total Production Volume—ASEAN

•Significant capacity expansions, increased export and domestic demand, and the availability of a skilled labor force are key drivers that keep Thailand ahead in terms of production.
•Meanwhile, Malaysia’s share of total production remains at %.
•However, Indonesia is likely to see increase in production due to low-cost green-car (LCGC) investments.

Sales of Green Vehicles in ASEAN

•The sales of green cars in ASEAN grew at incredible rates of over xx% between 2009 and 2012, driven mainly by the Eco-Car thrust in Thailand and hybrid surge in Malaysia.
•The growth momentum is expected to maintain for the next few years, especially with Indonesia’s low-cost green cars (LCGC) being introduced in 2013 and with Malaysia embracing energy-efficient vehicles (EEVs).

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