Summary
Demand for diapers is rising in Kenya due to the expansion of middle-class consumers in the country and the general convenience provided by such products. However, the rising cost of living is forcing consumers to cut back on their spending. Manufacturers such as Sunda Kenya Industrial has responded by offering its Softcare diapers in smaller packs of six for KES95, as well as bundling jumbo packs of diapers with baby wipes to create an affordable package.
Nappies/Diapers/Pants in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage:
Disposable Pants, Nappies/Diapers.
Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Nappies/Diapers/Pants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
