1. Market Research
  2. > Wireless Technology Market Trends

Analysis of the Global RFID Market in Retail : Omni-channel Retailing Coupled With Item-level Tagging Will Drive Market Growth

  • March 2015
  • 97 pages
  • Frost & Sullivan
Report ID: 2779415


Table of Contents

Key Findings

•Historically, the adoption of radio frequency identification (RFID) technology in the retail industry has been slower than expected. Low awareness levels about return on investment (ROI), skepticism, and concerns regarding privacy were among the key challenges for RFID adoption.
•The global RFID market in the retail industry offers considerable growth potential. Market revenue was $ x million in 2013, at a growth rate of x %.
•During the past year, retailers slowly started to witness the benefits in particular business cases for RFID use. Hence, the future of RFID adoption looks bright.
•Rising interests in omni-channel retailing lays greater emphasis on efficient inventory management, loss prevention, and shrinkage. Hence, omni-channel retailing is and will continue to be the key driver for RFID adoption.
•Growing interest in item-level tagging is expected to drive demand for tags in the retail industry. Applications such as inventory management, loss prevention, and customer behavior understanding are expected to augur well for the growth of RFID.
•Apparel constitutes the major share of the total RFID market in retail. Other growth areas include footwear, perishables, jewellery, and personal care.
•North America and Europe are expected to contribute to the short-term growth prospects while Latin America and Asia contribute to long-term growth prospects.
•The market for RFID in retail is estimated to reach $ x million by 2020, growing at a compound annual growth rate (CAGR) of x % between 2013 and 2020.

CEO’s Perspective

M-commerce is expected to act as a major catalyst for RFID adoption.
Ultra-high frequency (UHF) Gen-2 constitutes the largest share of the total revenue.
North America and Europe continue to offer near-term growth opportunities.
The Middle East and Russia are expected to witness faster growth than other regions.
Retailers are looking to source tags from multiple vendors as against sourcing from a single vendor.

Radio Frequency Identification: RFID is a technology that uses radio wave communication to identify items and personnel individually or as a group. On the basis of their frequency of operation, radio waves are classified as low frequency (LF), high frequency (HF), and ultra-high frequency (UHF).
Products involved as a part of revenue calculation include RFID tags, readers, printers, and middleware (such as services and integration). End-user scope includes selling of goods such as apparel, food, consumer products, personal care, jewellery, and footwear. Applications wherein RFID is used include inventory management and loss prevention.

Key Questions This Study Will Answer

Is the market growing, how long will it continue to grow and at what rate?
What are the key growth drivers and restraints for the market?
What are the likely trends of individual components in this market?
Are the products/services offered today meeting customer needs or is additional development needed?
What are the potential areas of growth within Europe?
Are the vendors in the space ready to do it alone, or do they need partnerships to take their businesses to the next level?

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

Amrita helps you find the right report:


The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

Purchase Reports From Reputable Market Research Publishers

RFID Tags Market - - The U.S. Industry Analysis, Size, Share, Growth, Trends and Forecast 2017 - 2025

  • $ 5795
  • Industry report
  • May 2017
  • by Transparency Market Research

U.S. RFID Market: Overview Radio frequency identification (RFID) tags are the electronic tags that functions on the principle of radio waves. RFID tags are primarily used to monitor and track objects using ...

RFID Forecasts, Players and Opportunities 2017-2027

  • $ 5729
  • Industry report
  • August 2017
  • by IDTechEx Ltd

The complete analysis of the global RFID industry This report provides key data and analysis based on extensive research including interviews with RFID adopters and solution providers in the various applicational ...

RFID and Barcode Printer Market by Type, Technology, Resolution, Connectivity, Industry - Global Forecast to 2022

  • $ 5650
  • Industry report
  • May 2017
  • by MarketsandMarkets

“Global RFID and barcode printer market to exhibit significant growth between 2017 and 2022” The RFID and barcode printer market is expected to grow at a CAGR of 5.7% between 2017 and 2022 to reach ...


Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.