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The Mobile services in Europe: forecasts and analysis 2014–2019

  • April 2015
  • 27 pages
  • Analysys Mason
Report ID: 2907639

Summary

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Operators need to focus on driving data usage and using bundles to retain customers.

Front cover of mobile services in Europe
Mobile service revenue and subscriber numbers are declining, which poses significant challenges for mobile operators.
Mobile data represents a growth opportunity for operators – they must concentrate on retaining customers and driving data usage.

This report and data annex provide:
a 5-year forecast of almost 64 mobile key performance indicators (KPIs) for 2 regions (Western Europe and Central and Eastern Europe), and 14 countries.

GEOGRAPHICAL COVERAGE

Central and Eastern Europe (CEE) — countries modelled individually: Czech Republic, Hungary, Poland, Romania, Russia, Turkey
Western Europe (WE) — countries modelled individually: France, Germany, Italy, Netherlands, Portugal, Spain, Sweden, UK

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