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Indonesia Beer Market Insights Report 2016

Indonesia Beer Market Insights Report 2016

  • July 2016
  • 41 pages
  • ID: 3267812
In this report:
Canadean's Indonesia Beer Market Insights 2016 Report provides a complete overview of the Indonesia beer industry structure offering a comprehensive insight into historical background trends, 2015 performance and 2016 outlook.
New government legislation stipulated that the sale of alcoholic beverages with <=##% Abv was forbidden in convenience and traditional retail outlets.

Summary

Table of Contents

Brief

The Indonesian beer market suffered heavy pressure in 2015. Additional government legislation stipulated that the sale of alcoholic beverages with <=5% Abv was forbidden in convenience and traditional retail outlets. From April 2015, only big modern retailers and on-premise establishments were permitted to sell alcohol with the application of certain rules. As a consequence of this, consumption of beer declined. No alcohol beer saw an increase in consumption as restrictions on the selling of regular beer led to consumers growing their consumption of no alcohol beer for the same taste.

Main highlights

- Off-premise markets have been totally banned from selling alcoholic beverages other than supermarkets and hypermarkets.

- There has been a lack of additional packaging trends in the industry.

- The rise in the number of tourists aided in keeping the fall in beer from going any further.

- Following the additional rule on beer sales, there has been sizeable shift in channel's market share.

Abstract

Canadean's Indonesia Beer Market Insights 2016 Report offers a integrated overview of the Indonesia beer industry structure offering a exhaustive insight into historical background trends, 2015 performance and 2016 outlook. Covering global market (on and off-premise) the report details:

- 2011-2015 actual in-depth beer consumption volume data by segment, brand, brewer, packaging and distribution, with 2016 forecasts

- Details of top beer additional product launches in 2015 by company

- Overview of the ambitious landscape in the beer market, with analysis of main company performance

- Insightful and valuable analysis of the drivers behind both current and emerging trends in the beer market

Info is also available in excel format

Great reasons to purchase

- Gain an detailed understanding of the dynamics and structure of the Indonesia beer industry, from the recent challenging intelligence of both historical and forecast trends to enhance your corporate tactical planning

- Evaluate the current emerging trends and future growth opportunities in the Indonesia beer market to support your brand development and marketing initiatives

- Understand volume vs. value trends and distinguish the top growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability

- Analyse domestic and imported beer brand performance and determine the main trends driving consumption preference to expand a ambitious advantage

- Interrogate the singular granularity of our data to analyse the sector on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company

- Use our additional PowerPoint add-on to rapidly absorb a succinct summary of the top trends in the Indonesia beer market

- View a selection of the main 2015 product launches and analyze competitor activity and product innovation and differentiation prospects

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