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Game Market in APAC 2015-2019

Game Sector: Forecast until 2019 in APAC

  • October 2015
  • 58 pages
  • ID: 3348489
In this report:
However, the main source of revenue in the game market in APAC is from the MMO game segment, which is expected to grow from ##.##% in 2014 to ##.##% in 2019.
March 2015: Enters into an alliance with Nintendo to develop and operate new game apps for smart devices and to build a new multi-device membership service for consumers worldwide
In August 2014, the company announced the launch of Pirate Bash, a strategic physics-based mobile game.


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Covering: This sector in Asia-Pac by device and includes segments such as MMOs, TV consoles, smartphones, PC/Mac, tablets, handheld devices, and casual web games. The analysis also offers an analysis of the top trends, drivers, and challenges influencing market increase. Leading dealers in this sector are ChangYou, DeNA, GungHo, Nintendo, Sony, and Tencent.

Market outlook of the game sector in Asia-Pacific

Research firm's market research analyst has estimated the sector for games in Asia-Pac to attain close to $65.0B by 2019. This zone is considered to be the most important sector for gaming as most of the main merchants such as Sony and Nintendo are present in this region. In addition, factors such as the availability of distinct devices with various varying screen sizes and graphics capabilities are anticipated to foster industry growth during the outlook period.

In this market research report, analysts estimate China (CN) to account for the biggest market share during the estimate period. High percentage of cross-screen gaming in this area is anticipated to account for its high market share of nearly 49.0 percent by 2019. In addition, the increase in popularity of home entertainment gaming consoles is anticipated to bolster the perspectives for increase in this industry during the outlook period.

Device-based division of the game sector in Asia-Pacific

The massively multiplayer online gaming segment is envisaged to be the leading segment in terms of market revenue during the time frame of 2014 and 2019. Quick technological innovations that have led to the emergence of HD displays and audio devices having HDMI and wireless network capabilities are anticipated to promote increase in this industry segment during the estimate period.

What is the current competitive panorama? Who are the main vendors?

This sector is highly ambitious as most merchants compete with each other to gain the greatest market share during the outlook period. Since this industry is currently witnessing a tendency toward consolidation, sellers have to tap into increasing segments and localize games for distinct geographies to benefit prominence in this sector.

Leading merchants in this industry are -

Other main sellers in this sector are Apple, Disney, Facebook, Google, GREE, King Digital Entertainment, Konami, Namco Bandai, NCSoft, NetEase, Nexon, Sega, Square Enix, Take-Two Interactive, Ubisoft, and Zynga.

What are the main questions answered?n the market research


- What will the market value and the increase rate be in 2019?

- What are the most significant drivers yielding the game sector in Asia-Pac?

- What are the main segment trends affecting the growth of the game sector in Asia-Pacific?

- What are the conditions to market growth?

- Who are the main vendors in the game sector in Asia-Pac?

- What are the opportunities in this industry and segment risks faced by the sellers in the game sector in Asia-Pacific?

- What are the main outcomes of the Porter 5 forces analysis of the game sector in Asia-Pac?

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