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Consumer Lifestyles: In-depth Industry Report in China

  • January 2017
  • 51 pages
  • ID: 3359009
In this report:
The number of Tweenagers (aged ##-##) is expected to grow to ##.## million in 2030, up from ##.## million in 2015, representing a growth of ##.##%.
Demand for meat is high in general, with consumer spending on meat having increased by ##.##% in real terms from 2010 to 2015.
According to figures released by Internet bookseller, dangdang.com, the ratio of ebook sales to hardcopy sales rose from ## percent to ## percent in 2015.

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The area is at a turning point in terms of consumer lifestyles and the generational gap between younger clients and those who endured the Cultural Revolution. Older clients are fastidious savers and work defines them, because the younger generation are drastically distinct. They are comfortable spending and they are increasingly individualistic and independent. They want their own personal style and they want to show it off on social media.

Euromonitor's Consumer Lifestyles in China report analyses factors influencing national consumer expenditure. Consumer lifestyles reports contain coverage of: population, urban development, home ownership, household profiles, labour, income, customer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and market investments, media, communication, transport and travel and tourism. Use this business report to comprehend the factors influencing a nation's lifestyle choices.

Data coverage: market values (historic and estimations), number of company shares and market shares.

Few good reasons for buying this report

Get an in-depth picture of the Consumer Lifestyles market;

Point out growth segments and apprehend elements driving change;

Comprehend the competitive environment, the segment's main actors and major brands;

Use 5-year projections to apprehend how the segment is forecasted to change.

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