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European Beverage Packaging: A Mixed Outlook with Some Key Opportunities

European Beverage Packaging: A Mixed Outlook with Some Key Opportunities

  • July 2015
  • 39 pages
  • ID: 3385063
In this report:
Retail unit volume sales in Eastern Europe is struggling with a mild decline, Western Europe's performance picked up in 2014 with a ##% increase.
Carbonates volume consumption in litres is expected to post a ##.##% CAGR as average unit prices grow slowly and key players, such as Coca-Cola, invest heavily in marketing in the country.

Summary

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Beverage packaging demand witnessed 2.0 percent unit volume growth in Europe (EU) in 2014 despite a tough economic and legislative environment. Prospects to 2019 look mixed, with glass global suffering from a contraction in alcoholic drinks consumption due to growing health concerns in Western Europe. PET, metal beverage cans and liquid cartons will have it easier, with smaller PET bottle and beverage can sizes, respectively, increasingly appealing for on-the-go consumption in water and carbonates.

Euromonitor International's European Beverage Packaging: A Mixed Outlook with Some Key Opportunities global briefing affords an insight into to the size and shape of the packaging market, features the effect of emerging geographies, sub-segments and consumer trends on the packaging landscape. It determines the leading pack types, affords strategic analysis of the main factors influencing the packaging market - be they packaging innovations, consumption growth, category switching, economic/lifestyle influences, legislation or environmental issues. Projections expose how the segment might evolve and criteria for success.

Data coverage: market values (historic and estimations), number of company shares and market shares.

Few good reasons for buying this report

Get an in-depth picture of the Packaging market;

Point out growth segments and apprehend elements driving change;

Comprehend the competitive environment, the segment's main actors and major brands;

Use 5-year projections to apprehend how the segment is forecasted to change.

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