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Hong Kong: Operators Work to Promote 4G Migration and Compete on Customer Experience

Hong Kong: Operators Work to Promote 4G Migration and Compete on Customer Experience

  • November 2015
  • 31 pages
  • ID: 3438134
In this report:
Cable TV's growth is expected to decline over the forecast with subscriptions decreasing at a CAGR of ##.##% between 2015 and 2020 compared with IPTV, which is projected to grow at a CAGR of ##.##% over the same period.
At $##.##bn, fixed voice services is expected to account for ##.##% of total fixed revenue in 2015, circuit-switched telephony is expected to generate $##m, declining ##.##% from 2014, while VoIP revenue will grow by ##.##% to $##m in 2015.

Summary

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Brief

In 2015, Hong Kong (HK) will be the one of the most sophisticated telecom services market in the Asia-Pacific region, with estimated revenue of US$6.4bn or 2.10 percent of GDP. Mobile data services will be the most crucial growth driver, generating $155m more revenue in 2015 than in 2014, owing to focus on bundled services offerings, varied handset models and low 4G data tariffs. Pyramid Research expects to see global service revenue grow at a compound annual growth rate (CAGR) of 1.40 percent from 2015 to 2020. The fixed/mobile revenue split will be inclined toward mobile, as mobile service revenue will be driven primarily by improvement in device subsidies, value-added services and global customer experience.

Main highlights

- With estimated revenue of $6.4bn, the telecom services market in Hong Kong (HK) is one of the most sophisticated telecom markets in the globe in 2015 but with only mild growth prospects compared with the rest of the APAC region.

- Pyramid Research expects global telecom revenue in Hong Kong (HK) to grow at a Compound annual growth rate of 1.40 percent over the next five years to reach $6.8bn in 2020, driven by operators' investment in improving network speed and capacity.

- Info will emerge as the biggest contributor toward global telecom service revenue over the forecast, with its share increasing from 46.30 percent to 54.60 percent of global telecom service revenue by 2020. Mobile data will have a main share of 76.30 percent in data revenue, owing to aggressive 4G expansions, reduction in data tariffs and increased smartphone proliferation.

Abstract

"Hong Kong (HK): Operators Work to Promote 4G Migration and Compete on Customer Experience" report offers an executive-level overview of the telecommunications market in Hong Kong today, with in-depth forecasts of main indicators up to 2020. It delivers deep quantitative and qualitative insight into Hong Kong's telecom market, analyzing top trends, evaluating near-term opportunities and assessing risk factors, established on proprietary data from Pyramid Research's databases.

The Country Intelligence Report offers detailed analysis of the following:

- Regional context: telecom market size and forecasts in Hong Kong (HK) compared with other countries in the region.

- Economic, demographic and political context in Hong Kong (HK).

- The regulatory environment and forecasts: a review of the regulatory setting and agenda for the next 18-24 months as well as efficient developments pertaining to spectrum licensing, national broadband plans, number portability and more.

- A demand profile: analysis as well as historical figures and forecasts of service revenue from the fixed telephony, broadband, mobile voice, mobile data.

- Service evolution: a look at changes in the breakdown of global revenue between the fixed and mobile sectors and between voice, info and video from 2013 to 2020.

- The ambitious landscape: an examination of main trends in competition and in the performance, revenue market shares and expected moves of service providers over the next 18-24 months.

- An exhaustive sector analysis of fixed telephony and broadband services, mobile voice and data services; a quantitative analysis of service adoption trends by network technology and by operator, as well as average revenue per line/subscription and service revenue through the end of the forecast period.

- Main opportunities: this section details the near-term opportunities for operators, vendors and investors in Hong Kong's telecommunications markets.

Great reasons to purchase

- Gain detailed analysis of current strategies and future trends of Hong Kong's telecommunications market, service providers and top opportunities in a brief format, to build proactive and profitable growth strategies.

- Comprehend the factors behind ongoing and imminent trends in Hong Kong's mobile communications, fixed telephony and broadband markets, containing the evolution of service provider market shares, to align product offerings and strategies to meet customer's demand.

- Leverage the graphical information (more than 20 charts and tables in the market research established on the Pyramid Research forecast products), to gain an overview of the Hong Kong telecom market.

- Analysis of main telecom players in the markets and main business strategies being adopted by them, to recognize the opportunities to improve the market share.

- Explore novel opportunities to align your product strategies and offerings to meet the requirements and succeed in the challenging telecommunications market in Hong Kong (HK).

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