1. Market Research
  2. > Food
  3. > Processed Food Market Trends
Pack-Track Seize+Adapt Case Study: Wider Opportunities for a Two-in-One Flexible Tube

Pack-Track Seize+Adapt Case Study: Wider Opportunities for a Two-in-One Flexible Tube

  • January 2016
  • 13 pages
  • ID: 3599780
In this report:
The dual-tube format enables two quite different products to be packaged together, but kept separate until the point of dispensing, in order to retain full efficacy (e.g. in skincare ingredients) or prevent cross-contamination (e.g. in foodstuffs).
Enhancing packaging through added-value features to deliver a more satisfying brand ritual and greater engagement can ultimately drive brand loyalty and develop a better relationship with the consumer.

Summary

Search Inside

Brief

Packaging innovation can be a tricky area to navigate, but by thinking laterally and exploring pack formats that are already available outside your own market sectors, it may be achievable to Seize+Adapt an idea, modifying it to suit your own purposes. This case study was compiled using Canadean's Pack-Track packaging innovation tool and takes a closer look at a the two-in-one tube currently used for a hair styling product and considers how the format could cross over into other categories.

Main highlights

- Discusses main features and packaging benefits of the L'Oréal Dual Stylers two-in-one tube format. Examines how this pack format taps into consumer trends within Canadean's TrendSights framework.

- Explores how this easy, hygienic, and engaging means of packaging and dispensing two complementary products could be applied to other product categories.

Abstract

"Pack-Track Seize+Adapt Case Study: Wider Opportunities for a Two-in-One Flexible Tube" takes a closer look at a pack format currently used for L'Oréal Dual Stylers hair styling cream-gel and considers how it could potentially cross over into other product categories.

Your top questions answered:

- Why is the L'Oréal Dual Stylers two-in-one tube considered an interesting case for Seize+Adapt?

- What are the main packaging benefits of this pack?

- Which consumer trends has this packaging innovation capitalized on?

- Could this packaging idea work for my brands or products and give me an advantage over competitors?

Great reasons to purchase

- Use the Seize+Adapt series of case studies to inspire packaging innovation.

- Comprehend the efficient consumer trends that drive and support packaging innovation so you can tap into what is really impacting the industry.

- Discover which product sectors this packaging innovation could potentially have application to create a point of difference.

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 150+ Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.
Nicolas helps you find the right report:
Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

FAQ
  • How we can help
    • I am not sure if the report I am interested in will fulfill my needs. Can you help me?
    • Yes, of course. You can call us at +33(0) 4 37 65 17 03 or drop us an email at researchadvisor@reportlinker.com to let us know more about your requirements.
    • We buy reports often - can ReportLinker get me any benefits?
    • Yes. Set up a call with a Senior Research Advisor to learn more - researchadvisor@reportlinker.com or +33(0) 4 37 65 17 03.
    • I have had negative experiences with market research reports before. How can you avoid this from happening again?
    • We advise all clients to read the TOC and Summary and list your questions so that we can get more insight for you before you make any purchase decision. A research advisor will accompany you so that you can compare samples and reports from different sources, and choose the study that is right for you.

  • Report Delivery
    • How and when I will receive my Report?
    • Most reports are delivered right away in a pdf format, while others are accessed via a secure link and access codes. Do note that sometimes reports are sent within a 12 hour period, depending on the time zones. However, you can contact us to escalate this. Should you need a hard copy, you can check if this option is offered for the particular report, and pay the related fees.
  • Payment conditions
    • What payment methods do you accept?
      1. Credit card : VISA, American Express, Mastercard, or
      2. You can download an invoice to pay by wire transfer, check, or via a Purchase Order from your company, or
      3. You can pay via a Check made out in US Dollars, Euros, or British Pounds for the full amount made payable to ReportLinker
    • What are ReportLinker’s Payment Terms?
    • All payments must normally be submitted within 30 days. However, you can let us know if you need extended time.
    • Are Taxes and duties included?
    • All companies based in France must pay a 20% tax per report. The same applies to all individuals based in the EU. All EU companies must supply their VAT number when purchasing to avoid this charge.
    • I’m not satisfied. Can I be refunded?
    • No. Once your order has been processed and the publisher has received a notification to send you the report, we cannot issue any refund or cancel any order. As these are not ‘traditional’ products that can be returned, reports that are dispatched are considered to be ‘consumed’.
  • User license
    • The license that you should acquire depends on the number of persons that need to access the report. This can range from Single User (only one person will have the right to read or access the report), or Department License (up to 5 persons), to Site License (a group of persons based in the same company location), or Corporate License (the entire company personnel based worldwide). However, as publishers have different terms and conditions, we can look into this for you.
Purchase Reports From Reputable Market Research Publishers
Chilled Food Western Europe 7

Chilled Food Western Europe 7

  • $ 2200
  • December 2018

SummaryThis report is produced at time of order from FFT’s online Food & Drink Markets database, first developed in 1989. This database is continually updated, based on extensive desk and field research, ...

Desserts Western Europe

Desserts Western Europe

  • $ 2400
  • December 2018

SummaryThis report is produced at time of order from FFT’s online Food & Drink Markets database, first developed in 1989. This database is continually updated, based on extensive desk and field research, ...

Fresh And Processed Meat Western Europe

Fresh And Processed Meat Western Europe

  • $ 2565
  • December 2018

SummaryThis report is produced at time of order from FFT’s online Food & Drink Markets database, first developed in 1989. This database is continually updated, based on extensive desk and field research, ...

Sweet Snacks Western Europe $ 2035 December 2018

Global Clove Market 2019-2023 $ 2500 November 2018

Bakery Western Europe $ 2223 December 2018


ref:plp2016

Reportlinker.com © Copyright 2018. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.

Make sure you don’t miss any news and follow us on