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Consumer and Market Insights: Syrups and Spreads Market in Norway

  • February 2016
  • 57 pages
  • GlobalData
Report ID: 3660024

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Summary
Low inflation and high disposable income in Norway will drive demand for consumer packaged goods in Syrups and Spreads market. The Savory Spreads category is forecast to register the fastest growth in both value and volume terms during 2015-2020.

Key Findings
- Of the five categories analyzed, Sweet Spreads will be the largest value category, registering a CAGR of 5.1% during 2015-2020

- Women accounts for the majority of Sweet Spreads consumption

- Private label products had considerable market penetration of 10.1% in 2015. They compete with brands, which has resulted in a Private Label products gaining market share from brands during 2012-2015

- The Syrups and Spreads market in Norway is led by market player Orkla Asa

Synopsis
Canadean's Consumer and Market Insights report on the Syrups and Spreads market in Norway provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2015-2020

- Category coverage: Value and growth analysis for Syrups, Molasses, Sweet Spreads, Jams, Jellies and Preserves and Savory Spreads, with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

- Distribution data: Percentage of sales within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and others in 2015

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for flexible packaging, rigid plastics, rigid metal and others; container data for: Jar, Tub, Can-Food and others

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

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ref:plp2016

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