1. Market Research
  2. > Telecom
  3. > Mobile Services Market Trends

MVNOs in Europe: Data and M2M Segments Will Present the Highest Growth Opportunities to MVNOs in Europe

  • March 2016
  • 46 pages
  • GlobalData
Report ID: 3704533

Summary

Table of Contents

Search Inside

Summary
The overcrowded European MVNO market has been showing strong momentum and is set to grow at a CAGR of 5% during 2015-2020 to reach 110.7m MVNO subscribers at the end of the year 2020. Germany, with more than 140 MVNOs will remain the largest MVNO subscriber market during 2015-2020 followed by the UK. Moreover, increasing usage of mobile data mainly driven by the increasing smartphone penetration, deployment of 4G/4G+ spectrum, favorable regulatory framework and rising VAS offerings are some the factors which will boost the MVNO market in Europe. Increasing opportunities are to be witnessed in non-traditional MVNO business models such as data only and M2M during the forecast period.

Key Findings
- The most preferred business model in the Europe is discount based model which is being adopted by 21% of the total MVNOs present in the region, closely followed by niche segment occupying 20% market share, catering to segments including youth, elderly (50+ aged), students and NGO supporters. Business and ethnic models follow, accounting for 19% and 11% respectively, while the roaming model is adopted by 10% of MVNOs.

- Pyramid Research projects Germany will remain the largest MVNO country, in terms of subscriptions serving 23m users at the end of 2015, followed by the UK with 14.1m subscriptions and penetration of 14.8%. Other markets such as Belgium, Spain, Denmark and the Netherlands are considered hotbeds for MVNO growth.

- Regulators are formulating MVNO specific framework to boost competition and reduce tariffs along with setting up laws relating to rolling MNPs, reducing MTRs, harmonizing the tariff differentials between off-net and on-net voice traffic, etc. in order to ease up the entry barriers for MVNOs

Synopsis
MVNOs in Europe: Data and M2M Segments Will Present the Highest Growth Opportunities to MVNOs in Europe', an Insider report by Pyramid Research offers a thorough study of the MVNO market in Europe. It examines the various MVNO business models adopted in Europe based on their marketing approach, and provides an in-depth look at the changing landscape of trends in MVNO adoption and investment.

The report analyzes the MVNO market and the role of other market participants such as MNOs and regulators in this expanding opportunity and consists of the following sections:

- Introduction: This Insider first presents taxonomy of MVNOs to provide a conceptual structure for the analysis, taking the perspective of mobile operators.

- Market context (Global and Europe): This section examines the global MVNO market analysis, MVNO trends in the European region and most prevalent MVNO business models operating in the region.

- Case studies: The report examines four leading MVNOs in the region in more detail: Drillisch, Virgin Mobile, Freenet and Lebara Mobile. These studies focus on the MVNO offerings, their sales and promotional strategies and recent moves by the telcos in the MVNO space.

- Key findings and recommendations: The Insider concludes with a number of key findings and a set of recommendations for MNVOs, MNOs and regulators

Reasons To Buy
- The report examines the product and service portfolio being offered by MNVOs in Europe to enable new entrants' telcos to align their product offerings. The report also provides analysis of different MVNO business model adopted in various countries in WE and CEE region and identify the opportunities offered by each of them.

- Helps executives build proactive, profitable growth strategies by offering comprehensive, relevant analysis of the Europe region's MVNO opportunity, regulatory framework, competitive environment and best practices of the existing virtual operators.

- The case studies focus on product offerings of leading three MVNOs in the region including the strategies being pursued by them to drive their MVNO business, which can be beneficial to local players or prospective market entrants.

- By understanding the interests and positions of the main stakeholders in the MVNO market - MNOs, end users, regulators, content providers and ISPs - telecom professionals/operators can develop strategies and increase their participation in the growing MVNO market

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

Veronica helps you find the right report:

Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

Purchase Reports From Reputable Market Research Publishers

Service delivery platforms: worldwide forecast 2017–2021

  • $ 7999
  • Industry report
  • August 2017
  • by Analysys Mason

"Three areas of the service delivery platforms – next-generation communications services, video, and digital identity management – will be the key building blocks of CSP digital service transformations." ...

Middle East and North Africa telecoms market: trends and forecasts 2017–2022

  • $ 7999
  • Industry report
  • August 2017
  • by Analysys Mason

"Telecoms service revenue in the Middle East and North Africa will grow at a modest 0.7% CAGR between 2016 and 2022 to reach USD73 billion." We forecast that 67.1% of total telecoms service revenue in ...

Telecoms services forecast for small and medium enterprises: Western Europe 2017–2022

  • $ 7999
  • Industry report
  • August 2017
  • by Analysys Mason

"We expect growth in new business services for small and medium enterprises to alleviate falling operator revenue from traditional voice and data services in Western Europe." Small and medium-sized enterprises ...


ref:plp2016

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.