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Air Treatment Products in Turkey

Air Treatment Products in Turkey

  • Publish Date:December 2022

  • Number of Pages:38

  • Report ID:375647

  • Format:PDF

  • Publisher:Euromonitor International

$ 990

Summary

Sales in air treatment products very much depend on the climatic conditions in Turkey, typically peaking during the summer months since Turkey is a hot country. As such, depressed sales in 2022 are attributed to the fact that the summer weather conditions have not been favourable to growth in 2022. Indeed, the weather has been quite cool, and the temperatures seen in previous years have not been reached.

Air Treatment Products in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage:
Air Purifiers, Cooling, Dehumidifiers, Humidifiers.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Air Treatment Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of contents

Air Treatment Products in Turkey
Euromonitor International
December 2022

List Of Contents And Tables

AIR TREATMENT PRODUCTS IN TURKEY
KEY DATA FINDINGS
2022 DEVELOPMENTS
The summer weather of 2022 has not been favourable for air treatment products
Air purifiers maintains small positive growth in an ongoing trend
Expensive Japanese brands see less attention, as mass consumers become increasingly price-sensitive
PROSPECTS AND OPPORTUNITIES
Air treatment products to benefit from stronger sales over the forecast period
The weather temperatures in Turkey are expected to increase, further supporting sales
More focus on energy efficiency, clean air, and smart sensor technologies over the forecast period
CATEGORY DATA
Table 1 Sales of Air Treatment Products by Category: Volume 2017-2022
Table 2 Sales of Air Treatment Products by Category: Value 2017-2022
Table 3 Sales of Air Treatment Products by Category: % Volume Growth 2017-2022
Table 4 Sales of Air Treatment Products by Category: % Value Growth 2017-2022
Table 5 Sales of Air Conditioners by Connected Appliances: % Volume 2018-2022
Table 6 NBO Company Shares of Air Treatment Products: % Volume 2018-2022
Table 7 LBN Brand Shares of Air Treatment Products: % Volume 2019-2022
Table 8 Distribution of Air Treatment Products by Format: % Volume 2017-2022
Table 9 Production of Air Conditioners: Total Volume 2017-2022
Table 10 Forecast Sales of Air Treatment Products by Category: Volume 2022-2027
Table 11 Forecast Sales of Air Treatment Products by Category: Value 2022-2027
Table 12 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2022-2027
Table 13 Forecast Sales of Air Treatment Products by Category: % Value Growth 2022-2027
CONSUMER APPLIANCES IN TURKEY
EXECUTIVE SUMMARY
Consumer appliances sales stagnate in 2022
Average unit prices skyrocket due to a myriad of challenges
Domestic players maintain their strong places thanks to high levels of consumer trust, wide distribution, and affordable prices
E-commerce sees ongoing growth, with discounters are set to benefit
Consumer appliances is expected to demonstrate a positive growth by 2027
MARKET INDICATORS
Table 14 Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 15 Replacement Cycles of Consumer Appliances by Category 2018-2023
MARKET DATA
Table 16 Sales of Consumer Appliances by Category: Volume 2017-2022
Table 17 Sales of Consumer Appliances by Category: Value 2017-2022
Table 18 Sales of Consumer Appliances by Category: % Volume Growth 2017-2022
Table 19 Sales of Consumer Appliances by Category: % Value Growth 2017-2022
Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2017-2022
Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2017-2022
Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2017-2022
Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2017-2022
Table 24 Sales of Small Appliances by Category: Volume 2017-2022
Table 25 Sales of Small Appliances by Category: Value 2017-2022
Table 26 Sales of Small Appliances by Category: % Volume Growth 2017-2022
Table 27 Sales of Small Appliances by Category: % Value Growth 2017-2022
Table 28 NBO Company Shares of Major Appliances: % Volume 2018-2022
Table 29 LBN Brand Shares of Major Appliances: % Volume 2019-2022
Table 30 NBO Company Shares of Small Appliances: % Volume2018-2022
Table 31 LBN Brand Shares of Small Appliances: % Volume2019-2022
Table 32 Distribution of Major Appliances by Format: % Volume 2017-2022
Table 33 Distribution of Small Appliances by Format: % Volume 2017-2022
Table 34 Forecast Sales of Consumer Appliances by Category: Volume 2022-2027
Table 35 Forecast Sales of Consumer Appliances by Category: Value 2022-2027
Table 36 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2022-2027
Table 37 Forecast Sales of Consumer Appliances by Category: % Value Growth 2022-2027
Table 38 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2022-2027
Table 39 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2022-2027
Table 40 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2022-2027
Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2022-2027
Table 42 Forecast Sales of Small Appliances by Category: Volume 2022-2027
Table 43 Forecast Sales of Small Appliances by Category: Value 2022-2027
Table 44 Forecast Sales of Small Appliances by Category: % Volume Growth 2022-2027
Table 45 Forecast Sales of Small Appliances by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources

Methodology

Our market research methodology is designed to provide the clients with comprehensive and accurate information on various industries and markets. It includes data collection, primary interviews, macro-economic factor analysis, country-level data analysis etc.

The data is gathered from a wide range of sources, including industry reports, government statistics, and company financials. This data is then analyzed and cross-referenced to ensure its accuracy and reliability. Next, primary interviews are conducted with industry experts and key stakeholders to gather their insights and perspectives on the market. This information is then combined with the data collected to provide a complete picture of the market. Macro-economic factor analysis is also carried out to understand the impact of external factors on the market. Finally, country-level data analysis is performed to understand the market dynamics in specific regions and countries.

Reportlinker's market research methodology is designed to provide clients with a clear understanding of the market, its trends, and its future potential.