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Travel and Tourism in Canada to 2020

Canada: Travel and Tourism Market, 2020

  • March 2016
  • 129 pages
  • ID: 3783309
In this report:
Over the forecast period, trips are projected to grow at a CAGR of ##.##%, reaching ## million by 2020, while expenditure is expected to expand by ##.##%, totaling CAD##.## billion (US$##.## billion) by 2020.
Direct tourism output represented ##.##% of GDP in 2015 and direct tourism employment represented ##.##% of the national employment (##.## million jobs) in the same year.


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Americans flocked to Canada for tourism in 2015, reaping the benefits of the weaker Canadian dollar, and this trend is anticipated to continue in 2016. International arrivals increased by 6.30 percent in 2015. As Canada (CA) is an oil exporting nation, the fall in oil prices globally is hurting its economy and adversely impacted domestic and outbound tourism in 2015.

Main highlights

- Canada's inbound tourism market registered strong growth in 2015 while outbound tourism contracted. Inbound trips increased by 6.30 percent in 2015, totaling 18.2 million, while worldwide departures declined by -2.50 percent. This can be attributed to a weak Canadian dollar, which made travel to Canada cheaper for Americans. At the same time, worldwide travel for Canadians became costlier, which adversely impacted outbound travel. This effect is largely seen in the U.S., which is the biggest source and destination market for Canada (CA). International arrivals from the U.S. increased by 7.0 percent in 2015, while departures to the US fell by -3%. With outbound becoming costlier, domestic tourism is anticipated to benefit over the upcoming years. Domestic trips are estimated to grow at a compound annual growth rate (CAGR) of 4.30 percent over 2015-2020 to reach 142.8 million by 2020. International departures are anticipated to grow from 32.6 million in 2015 to 38.5 million in 2020, while inbound trips are anticipated to grow at an average annual rate of 4.70 percent reaching 23 million by 2020. Canada's relaxed visa rules in new years will continue to support the growth

- The LCC airlines market in Canada (CA) is expanding with new competitors entering. Four additional airlines - NewLeaf Travel, WOW Air, Jetlines, and Jet Naked - are anticipated to commence operations in 2016. Of these, three airlines plan to serve underserved routes. Low fuel prices will help and, with the weak Canadian dollar, various people are likely to holiday within the country and may prefer low-priced domestic trips

- In 2015, Vancouver became the best hotel market in Canada (CA), followed by Toronto. The city is leading in terms of occupancy rates and increase in REVPAR. Furthermore, its increasing appeal as a conference and convention spot, and growing disposable incomes in British Columbia are driving overnight visits to the city. The weak Canadian dollar also helped Vancouver attract more American tourists


Canadean's report - Travel and Tourism in Canada (CA) to 2020 - offers exhaustive information on the country's tourism sector, analyzing market data and providing insights. This industry report offers a superior understanding of tourism flows, expenditure, and the airline, hotel, car rental, and travel intermediaries industries.

What else does this report offer?

- Historic and forecast tourist volumes covering the entire Canadian Travel and Tourism sector

- Detailed analysis of tourist spending patterns for several categories, including accommodation, sightseeing entertainment, foodservice, transportation, retail, travel intermediaries, and others

- Analysis of trips by purpose and mode of transport, and expenditure across different categories including domestic, inbound, and outbound tourism, with analysis using similar metrics

- Analysis of the airline, hotel, car rental, and travel intermediaries industries by customer type - leisure and business travelers

Great reasons to purchase

- Make tactical business decisions using historic and forecast market data related to Canada's Travel and Tourism sector

- Comprehend the demand-side dynamics within the industry to recognize top market trends and growth opportunities

- Direct promotional efforts to the most favorable markets by identifying the main source and destination countries

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