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Food Preparation Appliances: Key Trends and Growth Opportunities Up to 2020

Food Preparation Appliances: Key Trends and Growth Opportunities Up to 2020

  • April 2016
  • 46 pages
  • ID: 3786450
In this report:
In 2013, the reputation of KFC was also badly tarnished after state television reported that some poultry suppliers violated legal guidelines on drug usage in chickens, resulting in KFC's brand share in China plunging from ##% in 2012 to ##% and ##% in 2013 and 2014, respectively, according to Euromonitor International's data on chained consumer foodservice.

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Food preparation appliances is anticipated to post a volume Compound annual growth rate of 2 - 5.0 percent over 2015-2020 for all regions. Growth opportunities are primarily driven by health awareness, additional product development, rised female employment as well as the influence of cooking shows. Internet retailing will continue to be the quickest growth channel for food preparation appliances over the next five years, as clients continue to enjoy the convenience of online shopping.

Euromonitor International's Food Preparation Appliances: Main trends and Growth Opportunities Up to 2020 global briefing presents a comprehensive guide to the retail sales data, permitting you to recognize the sectors generating growth. The market research also determines the dominant firms/brands and proposes strategic analysis of the main factors influencing the competitive environment - be it additional product developments, technological innovations, economic/lifestyle influences, distribution or pricing issues. Additionally, trade statistics and producer's shares will answer questions on where appliances are produced and where they are being exported to, how rapidly these units are moving, which firms are producing how much, and whether all categories are behaving in the same way. Collectively, this gives a complete view in both marketing and production planning strategies. Projections expose how the segment might evolve.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market values (historic and estimations), number of company shares and market shares.

Few good reasons for buying this report

Get an in-depth picture of the Consumer Appliances market;

Point out growth segments and apprehend elements driving change;

Comprehend the competitive environment, the segment's main actors and major brands;

Use 5-year projections to apprehend how the segment is forecasted to change.

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