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Consumer and Market Insights: Oral Hygiene in Japan

Japan: Oral Hygiene Market

  • April 2016
  • 72 pages
  • ID: 3815555
In this report:
According to "Criteo", the share of mobile transactions of e-commerce reached ##% in Q## 2015 in Japan and is forecast to surpass ##% by Q## 2015, mainly due to convenience and lower prices.
It grew at a CAGR of ##.## % during 2010-2015 and is expected to register a CAGR of ##.##% during 2015-2020.
The volume sales of Oral Hygiene products is forecast to grow from ##.## million units in 2015 to ##.## million units in 2020 to register growth at a CAGR of ##.##% during 2015-2020.

Summary

Table of Contents

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Brief

The Oral Hygiene market in Japan (JP) is forecast to register bigger growth in value terms during 2015-2020 compared to 2010-2015. Toothpaste is the leading value category while Denture Care is forecast to register the quickest growth during 2015-2020 among all other categories. Oral Hygiene consumption among Japanese consumers is primarily influenced by the Time Scarcity and Novel and Experiential trends in the sector.

Main highlights

- Among the six categories analyzed, Toothpaste will be the biggest value category, registering a CAGR (Compound annual growth rate) of 3.20 percent during 2015-2020

- Hypermarkets and Supermarkets is the leading distribution channel accounting for nearly 30.10 percent of the global Oral Hygiene products distribution in Japan (JP)

- The use of Tube container is forecast to grow at a compound annual growth rate (CAGR) of 2.90 percent during 2015-2020

- Colgate-Palmolive Gmbh, Johnson and Johnson Gmbh, and Sunstar Suisse S.A are the leading market players in the country

Abstract

Canadean's Consumer and Market Insights report on the Oral Hygiene market in Japan (JP) offers business insights on high growth categories to target, forecasts in the usage of packaging materials, types and closures category level distribution data and brands market shares.

Other key elements:

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Breath Fresheners, Dental Floss, Denture Care, Mouthwash, Toothbrushes and Replacement Heads and Toothpaste with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Key players: Market share of Brand labels

- Distribution data: Percentage of sales within each category through distribution channels including Hypermarkets and Supermarkets, Health and Beauty Stores, Convenience Stores, and others in 2015

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Flexible Packaging, Rigid Plastics, Paper and Board and others; container data for: Tube, Blister Pack, Bottle and others

- Consumer level trends: Top four consumer trends which influence Oral Hygiene products consumption

- Future outlook: Reviews and recommendations on how the industry will shape up from 2015-2020

Great reasons to purchase

- Identify high plausible categories and explore farther market opportunities established on exhaustive value and volume analysis

- Existing and new competitors can analyze main distribution channels to identify and evaluate forecasts and alternatives

- Gain an understanding of the global ambitious landscape established on in-depth brand share analysis to plan effective market positioning

- Access the key and most influential consumer trends driving Oral Hygiene products consumption, and how they influence consumer behavior in the sector which will help determine the best audiences to target

- Access to analysis on additional products launched in the industry

- Our team of analysts have placed a meaningful emphasis on changes expected in the sector that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

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