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Global Video Games Advertising Market 2016-2020

Video Games Advertising Sector: Worldwide Forecast until 2020

  • September 2016
  • 60 pages
  • ID: 4213425
In this report:
In 2014, the company acquired MobFox - a leading mobile advertising company based in Europe for $##.## million.
AS OF 2015, VIDEO GAME ADVERTISING IN THE AMERICAS WAS VALUED AT $##.## BILLION AND IT WILL REACH $##.## BILLION BY 2020, GROWING AT A CAGR OF ##.##% DURING THE FORECAST PERIOD.
THE REGION'S LOW ADOPTION OF MOBILE DEVICES WILL ADVERSELY AFFECT THE SPENDING ON MOBILE VIDEO GAME ADVERTISEMENTS, CONSEQUENTLY HINDERING THE MARKET GROWTH.

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About Video Games

Video games are electronic games that demand a video device for the user interface of the game. The device can be a mobile display or a PC monitor, or a TV screen. Established on the electronic system employed, they are categorized in the form of platforms including mobile, PC, and TV. Different types of games are available for a number of gaming platforms. Video games are available in two main formats - physical and digital. The physical format comes in the form of solid discs, which are used while playing the game. In the digital format, the game is downloaded and played.

The experts estimate the worldwide video games advertising market to increase at a compound annual Growth rate of ~13.7 percent between 2016 and 2020.

What is the scope of this report?

The study describes the ongoing situation and its growth expectations of the global video games advertising sector for 2016-2020. To calculate the market value, the industry report considers the income generated from the sale of advertisements through video games.

The sector is segmented into the specified segments established on area:

- Americas

- Asia-Pac

- Europe, Middle East and Africa (EMEA)

The market study, World-wide Video Games Advertising Sector 2016-2020, has been produced established on a comprehensive and detailed market studies with data coming from specialists of the sector. The study describes the market outlook and its growth expectations over the next years. This study also comprises conversations with top vendors operating in this segment.

- For a full, in-depth list, view our market report

What are the ongoing market challenges?

- High adoption of ad-blocks

- For a full, exhaustive list, view our market report

How is the market going?

- Rised female participation

- For a full, in-depth list, view our market report

What are the main questions answered in this report?

- What will both market value and growth rate be in 2020?

- What are the key market forecasts?

- What is driving this sector?

- What are the conditions to market growth?

- Who are the main sellers in this market environment?

- What are the opportunities in this industry and segment risks faced by the main vendors?

- What are the forces and weaknesses of the main vendors?

If you acquire this report, you can ask for one free hour with one of our analyst. Further information is provided within the report.

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