Global Confectionery Report

Global Confectionery Report

Summary
Confectionery products with “functional” ingredients, “fair-trade” claims, “clear” labels and “interactive” packaging are set to gain popularity globally; this reflects in the growth projection of over 3.6% (CAGR) reaching market valuation of US$188.8 billion by 2020.

Based on GlobalData’s Product Launch Analytics, majority of recent product launches were seen around claims such as “low calories”, “no additives” and “high calcium, high fiber, high vitamins”. Besides, increasing concern of sugar intake among consumers is fueling the demand for Confectionary products with “sugar free” claims. Furthermore, consumers in developed countries are becoming more socially conscious and are drifting towards fair-trade certified brands and products.

The global Confectionery market in 2015 was valued at US$158.4 billion with Western Europe accounting for 29.3% value share in 2015 while Asia Pacific will be the fastest growing region at a CAGR of 6.4% during 2015-2020 with strong demand from India, China and Thailand.

The market is facing a challenging environment mounted on four key issues- healthy eating trend, shift towards e-commerce, cocoa sustainability and rising ingredient cost - that are impacting manufacturers’ margins. The global Confectionery market is highly fragmented with the top 5 brands holding just 7.1% of the combined market share in 2015 and the overall market share for private label products in the global Confectionery market remains moderate at 4.2% by value as of 2015, a slight increase from 3.8% in 2010.

Sugar Confectionery continues to hold the fastest growing category title, globally in Value term. While Gum will register highest growth rate of 4.0% (CAGR) in volume terms, during the period 2015-2020.

Chocolate is quite mature in developed markets, but the category is benefitting from growing experimental attitude of consumers and manufacturers are launching products in unusual flavors such as salty/spiced Chocolates and attractive packaging like decorative gift boxes and limited edition in seasonal and holiday theme packaging. Capitalizing on consumers’ desire for more experiential way of Confectionery consumption and interactive packaging that adds fun element to the product consumption such as Nestle Kit Kat with music app Shazam and Mondelez Caramelle Gommose will gain popularity.

GlobalData’s “Global Confectionery Report - Analysis of opportunities offered by high growth economies” report brings together multiple data sources to provide a comprehensive overview of the global Confectionery market. It includes an analysis on global Confectionery market with consumption analysis highlighted for all regions. The report also identifies high potential countries across regions that have been identified by creating a score card with multiple parameters.

The report draws on the market data by analyzing key distribution channels for the global Confectionery market. Market data is also used for studying the level of competition in the market by identifying the top brands at a global and regional level with insights on market share of private label products. The report also includes recommendations for manufacturers and a section on interesting case examples/ success stories of products launched in the global Confectionery market in the recent years

Market data coverage: The overall market value data included in the report is for the period 2010-2020.

Category coverage: This report provides information on three categories including Chocolate, Sugar Confectionery and Gum.

More extensive brand coverage: The report provides more extensive brand share coverage. Brand share data is also validated by inputs from industry experts.

Distribution channel: The Distribution data included in the report covers 11 distribution channels including Hypermarkets & Supermarkets, Food & Drinks Specialists, Convenience Stores, Department Stores, Cash & Carries & Warehouse Clubs, “Dollar Stores”, Variety Stores & General Merchandise Retailers.

Time period: The report provides overall market value data, including category level data for the period 2010-2020. Distribution channel data for 2010 – 2015 and brand share data is included for the year 2015.

Companies Mentioned: Mondelez International, Mars, Ferrero International, Lotte Group, Strauss Group, Tiger Brands, United Food Industries Corporation Ltd. Co., Ferrero, Nestle, Arcor group

Key Findings
- Robust growth from developing countries will drive global Confectionery market
- Healthy eating trend, shift towards e-commerce, cocoa sustainability and rising ingredient cost are the key challenges faced by the Confectionery industry
- In Asia-Pacific, China, India and Japan are the largest markets for Confectionery products in value terms
- Global Confectionery market is highly fragmented with the top five brands accounting for 7.1% of the combined market share
- The Sugar Confectionery category has the highest market share for private label products in the global Confectionery market
- Hypermarkets and Supermarkets is the leading distribution channel in the global Confectionery market
- Flexible Packaging is the commonly used packaging material in the global Confectionery market

Synopsis
GlobalData’s Global report on the Confectionery market provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2010-2020
- Category coverage: Value and growth analysis with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
- More extensive brand coverage: The report provides more extensive brand share coverage. Brand share data is also validated by inputs from industry experts.
- Distribution channel: The Distribution data included in the report covers 11 distribution channels including Hypermarkets and Supermarkets, Health and Beauty Stores, Department Stores, Cash and Carries and Warehouse Clubs, “Dollar Stores” and Variety Stores and General Merchandise Retailers.
- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Rigid Metal, and others; container data for: Film, Bag/Sachet, Wrapper, and others
- Country Analysis: Trend analysis for leading high potential countries
- Recommendations for manufacturers on key Confectionery categories - Chocolate, Gum and Sugar Confectionery on parameters including Formulation, Positioning, Packaging, Occasion, Consumer Targets, and Key Segments

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Access the key and most influential consumer trends driving Confectionery products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Access to analysis on products launched in the market with Case Examples/Success Stories
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion