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Global Bakery and Cereals Report

Global Bakery and Cereals Report

  • November 2016
  • 150 pages
  • ID: 4389267
  • Format: PDF
  • By GlobalData

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Global Bakery and Cereals Report

Summary

Global Bakery and Cereals market was valued at US$476.8 Billion and is expected to register growth at a CAGR of 2.6% to reach US$541.2 Billion by 2020. Western Europe is the largest region, accounting for 28.7% value share in 2015 while Asia Pacific will be the fastest growing region at a CAGR of 6.9% during 2015-2020. Strong demand from China and India, fueled by increasing urbanization levels and changing eating habits of consumers will drive the market in Asia Pacific.

Although Bakery and Cereals are not considered to be staple food in most of the developing countries in Asia Pacific; growing economy, rapid urbanization and increasing feeling of time-scarcity is driving the consumption levels in these countries. Exposure to developed cultures via media and travels will also stimulate Bakery and Cereals consumption. On the other hand, demand for Bakery and Cereals is stable in the developed countries. Innovation and product differentiation in the form of reformulated products with healthy and high quality ingredients will drive the market in these countries.

With the largest projected value growth rate at a CAGR of 10.9% during 2015-2020, China emerged as the top country globally. The US, being the largest market for Bakery and Cereals products with a value of US$102.7 Billion in 2015 also emerged as the key market, and is projected to grow at a CAGR of 2.8% during 2015-2020. Based on multiple metrics including market size and growth assessment, economic development indicators, socio-demographic factors, governance indicators and technological infrastructure other high potential countries during 2015-2020 include India, Japan, Russia, Turkey, Brazil, Saudi Arabia, Germany and France.

Global Bakery and Cereals market is highly fragmented with the top five brands holding just 5.4% of the combined market value share in 2015. Little Debbie, Entenmann`s, Bimbo, Hostess and Yamazaki are the leading brands with value shares of 1.38%, 1.18%, 1.16%, 0.83% and 0.82%, respectively, in 2015. Mexico based Grupo Bimbo owns two- Entenmann’s and Bimbo- of the top five brands globally.

Hypermarkets & Supermarkets was the leading distribution channel for global Bakery and Cereals with a total market share of 41.1% in 2015. Apart from Hypermarkets & Supermarkets, Food & Drinks Specialists and Convenience Stores also emerged as important retail channels for the distribution of Bakery and Cereals globally.

The report “Global Bakery and Cereals Report” is a comprehensive overview of the global Bakery and Cereals market as part of our global series. It includes an analysis on global Bakery and Cereals market with consumption analysis highlighted for all regions.

In particular, this report provides the following -
- Provides information on eleven categories including Bread & Rolls, Breakfast Cereals, Baking Ingredients, Baking Mixes, Cakes, Pastries & Sweet Pies, Cereal Bars, Cookies(Sweet Biscuits), Dough Products, Energy Bars, Morning Goods and Savory Biscuits.
- Provides more extensive brand share coverage. Brand share data is also validated by inputs from industry experts.
- This report covers 11 distribution channels including Hypermarkets & Supermarkets, Food & Drinks Specialists, Convenience Stores, Department Stores, Cash & Carries & Warehouse Clubs, “Dollar Stores”, and Variety Stores & General Merchandise Retailers.
- Provides overall market value data, including category level data for the period 2010-2020. Distribution channel data for 2010 – 2015 and brand share data is included for the year 2015.

Companies mentioned in this report: Guangdong Xinmeng Food Co. Ltd, Shanghai Yuezhe Food Co. Ltd., Fujian Hekouwei Food Industrial Co. Ltd, Tesco, The Kellogg’s, Naturo Food & Fruit Products Pvt. Ltd., Nissin Food Products, Campiello, Niyazi Onen Gida San, Elvan Gida Sanayi Ticaret, Burton’s Foods Ltd.PepsiCo.

Key Findings

- Large young population base and changing eating patterns of consumers in the developing countries will drive global Bakery and Cereals market
- Innovation, time scarcity and product differentiation in the form of reformulated products with healthy and high quality ingredients will drive the consumption levels in developed countries
- In the Asia-Pacific region, India, China, and Japan are the largest markets for Bakery and Cereals products in value terms
- The Morning Goods category has the highest market share for private label products in the global Bakery and Cereals market
- Quaker is one of the leading brands of Breakfast Cereals in most of the regions
- Hypermarkets and Supermarkets is the leading distribution channel in the global Bakery and Cereals market, accounting for nearly half of the market share in 2015
- Flexible Packaging is forecast to register the fastest growth among packaging materials during 2015-2020

Synopsis

GlobalData’s Global report on the Bakery and Cereals market provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020
- Category coverage: Value and growth analysis with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
- More extensive brand coverage: The report provides more extensive brand share coverage. Brand share data is also validated by inputs from industry experts.
- Distribution channel: The Distribution data included in the report covers 11 distribution channels including Hypermarkets and Supermarkets, Food and Drinks Specialists, Department Stores, Cash and Carries and Warehouse Clubs, “Dollar Stores” and Variety Stores and General Merchandise Retailers.
- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Rigid Metal, and others; container data for: Film, Bag/Sachet, Wrapper, and others
- Country Analysis: Trend analysis for leading high potential countries
- Recommendations for manufacturers on key Bakery and Cereals categories - Bread and Rolls, Breakfast Cereals, Baking Ingredients, Baking Mixes, Cakes, Pastries and Sweet Pies, Cereal Bars, Cookies(Sweet Biscuits), Dough Products, Energy Bars, Morning Goods and Savory Biscuits on parameters including Formulation, Positioning, Packaging, Occasion, Consumer Targets, and Key Segments

Reasons To Buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Access the key and most influential consumer trends driving Bakery and Cereals products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Access to analysis on products launched in the market with Case Examples/Success Stories
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

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