1. Market Research
  2. > ICT
  3. > Telecom Market Trends
European Telecom Sector Benchmark

European Telecom Sector Benchmark

  • December 2016
  • 41 pages
  • ID: 4606013
  • Format: PDF
  • By IDATE

Summary

Table of Contents

Search Inside

Player KPIs and market metrics, what to retain

Telecommunications markets in Europe are evolving in a parallel fashion, but the prospect of single, cohesive European market is still a distant one.

This benchmark shows progress similarities and differences on the path of growth of the telecom operators in Europe. Although revenues shrank and were restructured in the past five years, Telcos as Cablecos embraced differently the competition and the needs for investment in either wireless or wireline fast broadband networks.

In this report, the subscribers, revenues shares, margins and growth figures are compared throughout Europe. Market dynamics are detailed for 6 sub-regions with similar economics: Scandinavia, Central Europe, Southern Europe, Southeastern Europe, The British Isles and Western European countries.
Then, the report addresses the concentration and development of big players by benchmarking their tendency to develop at the pan European level, at a chosen sub-region level or by escaping the game with an external international ambition.


Methodology

List of indicators employed
Type of data
- Historic data 2007-2015

Geographic coverage
- European Union (EU-28)
- Norway
- Switzerland

Operators examined : European operators in the global top 30: Deutsche Telekom, KPN, Orange, Telecom Italia, Telefónica, Telenor, Vimpelcom, TeliaSonera, BT,Vodafone, Swisscom, Numericable-SFR, Liberty Global

Country variables
Socioeconomic data
- Annual gross domestic product (GDP)
- Population

Access indicators
- Number of traditional landlines
- Total number of mobile customers, number of 3G and LTE mobile customers
- Number of prepaid, postpaid mobile customers
- Total number of fixed Internet subscribers, number of fixed broadband subscribers
- Number of MNOs and main operators’ market share
- Main broadband ISPs’ market share

Revenue indicators
- Wireline telephone revenue
- Mobile services revenue, mobile calling revenue, mobile data revenue
- Fixed Internet services revenue

Explanatory variables
- Roaming tariffs
- Unbundling tariffs


Operator variables
Economic aggregates
- Revenue
- Distribution of revenue by geographic segment and business area
- EBITDA
- Net profits and profit rate
- CapEx and rate of investment

Revenue indicators
- Fixed ARPU
- Mobile ARPU

Market performance
- Number of subscribers
- Geographic coverage


Definitions
The telecom market is broken down in three main areas of activity:
- Wireline telephony which covers the operation of wireline networks and basic landline services (installation, subscription and calling fees) and fixed telephony over IP services; revenue includes all retail earnings.
- Mobile services cover the operation of radiocommunication networks (telephone and messaging). Revenue includes retail revenue, excluding equipment sales and interconnection. Mobile broadband revenue is included in this category.
- Data and Internet transmission services.

Method used to calculate market share
- Mobile market share measures a mobile operator’s weight in a given national market in terms of subscribers. It is calculated based on data published by that operator, and includes MVNOs (virtual operators).
- Fixed broadband market share measures ISPs’ weight in a given national market. It is calculated based on data published by that ISP (number of broadband subscribers reported).


Sources
Historic data are established based on the following sources of information:
- European Commission database
- Publications from national regulatory authorities, ministries and national statistics bureaux
- Operators’ financial reports
- Press releases.
These different sources are compared and completed whenever necessary by estimates based on our expertise.

Regarding monetary and GDP data :
- National market data are given in the local currency and converted to euros (EUR). The exchange rate (average annual exchange rate according to the International Monetary Fund, or IMF) are detailed in the “Exchange Rates” tab.
- GDP histories are taken from IMF "World Economic Outlook” reports, presented in the local currency (current prices) and converted to euros.


Companies
BT,Deutsche Telekom,KPN,Liberty Global,Numericable-SFR,Orange,Swisscom,Telecom Italia,Telefónica,Telenor,TeliaSonera,Vimpelcom,Vodafone

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 150+ Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.
Ahmad helps you find the right report:
Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

FAQ
  • How we can help
    • I am not sure if the report I am interested in will fulfill my needs. Can you help me?
    • Yes, of course. You can call us at +33(0) 4 37 65 17 03 or drop us an email at researchadvisor@reportlinker.com to let us know more about your requirements.
    • We buy reports often - can ReportLinker get me any benefits?
    • Yes. Set up a call with a Senior Research Advisor to learn more - researchadvisor@reportlinker.com or +33(0) 4 37 65 17 03.
    • I have had negative experiences with market research reports before. How can you avoid this from happening again?
    • We advise all clients to read the TOC and Summary and list your questions so that we can get more insight for you before you make any purchase decision. A research advisor will accompany you so that you can compare samples and reports from different sources, and choose the study that is right for you.

  • Report Delivery
    • How and when I will receive my Report?
    • Most reports are delivered right away in a pdf format, while others are accessed via a secure link and access codes. Do note that sometimes reports are sent within a 12 hour period, depending on the time zones. However, you can contact us to escalate this. Should you need a hard copy, you can check if this option is offered for the particular report, and pay the related fees.
  • Payment conditions
    • What payment methods do you accept?
      1. Credit card : VISA, American Express, Mastercard, or
      2. You can download an invoice to pay by wire transfer, check, or via a Purchase Order from your company, or
      3. You can pay via a Check made out in US Dollars, Euros, or British Pounds for the full amount made payable to ReportLinker
    • What are ReportLinker’s Payment Terms?
    • All payments must normally be submitted within 30 days. However, you can let us know if you need extended time.
    • Are Taxes and duties included?
    • All companies based in France must pay a 20% tax per report. The same applies to all individuals based in the EU. All EU companies must supply their VAT number when purchasing to avoid this charge.
    • I’m not satisfied. Can I be refunded?
    • No. Once your order has been processed and the publisher has received a notification to send you the report, we cannot issue any refund or cancel any order. As these are not ‘traditional’ products that can be returned, reports that are dispatched are considered to be ‘consumed’.
  • User license
    • The license that you should acquire depends on the number of persons that need to access the report. This can range from Single User (only one person will have the right to read or access the report), or Department License (up to 5 persons), to Site License (a group of persons based in the same company location), or Corporate License (the entire company personnel based worldwide). However, as publishers have different terms and conditions, we can look into this for you.

ref:plp2016

Reportlinker.com © Copyright 2020. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.

Make sure you don’t miss any news and follow us on