1. Market Research
  2. > Pharmaceutical
  3. > OTC Market Trends
Supplement Business Report 2016

Supplement Business Report 2016

  • June 2016
  • 371 pages
  • ID: 4756158
  • Format: PDF
  • By Nutrition Business Journal

Summary

Table of Contents

Executive Summary:
Finding stability between complaceny and fretting There is no fine line between hand wringing and complacence. It’s a pretty broad line. You just don’t always know when you’ve crossed it, or tripped over it.

That may be the line the supplement industry is straddling at the moment. On one side of that line, sales are up, not way up, but up at 5.9 percent, a significant improvement over the 5.1 percent seen in 2014, and this despite a year of historically negative news coverage. On the other side of that line is the next adulteration scandal or botched study or any of the 50 attorneys general that saw what happened in New York last year and want their own headlines to scare up campaign contributions. Nobody can know where the line is, or where it’s going, without the numbers. Numbers, and studied analysis is what makes the NBJ Supplement Business Report an essential tool for every company in the space.

The problem with hand wringing is it gets to be a habit, and not a productive one. The problem with complacency is not being prepared for that next salvo from that other side of the line. The problem with both is: nothing changes.

The industry, now estimated at $38.8 billion, might finally be finding a balance.

Projects like the CRN product registry and an ingredient summit that brought together four of the most important trade groups reveal momentum and strategies to stop the next negative headlines before they get to press and pixels. That could build a stronger industry, and a more profitable one.

It is deep in the data of this report where we might see where such measures would best pay off. In Chapter 2: Vitamins, we note that multivitamins have recovered from negative growth in 2014 to hit 2.1 percent in 2015. Nobody’s throwing a party, but the echo of the Annals of Internal Medicine editorial calling vitamins and minerals a waste of money may finally be fading. And while multivitamins and much of the vitamin category lags the broader market, Vitamin D is still the star of the show, remaining strong at 8.3 percent growth.

But not all stars are equal, as we see in the Chapter 7: Specialty Supplements. The falloff in melatonin has not been entirely explained, with growth dropping from 16.7 percent in 2014 to 6.8 percent, but it offers caution to any company banking on a star ingredient. It’s the sort of thing that could happen across the specialty supplement category, where we see Omega 3s still trapped in negative growth territory, but bee pollen is roaring ahead in the double digits.

At the same time, intuition would suggest that the New York attorney general’s actions in early 2015, would have hurt sales, but the herbs and botanicals category is one of the strongest categories NBJ tracks, as our data shows in Chapter 3: Herbs and Botanicals. That trend gets more intriguing when we look into the channel sales details, where internet sales in the category grew at an astonishing 19.4 percent.

In chapter after chapter, the numbers and analysis in the NBJ Supplement Business Report tell stories that everybody in the industry needs to know. Complacency is never the smart option, and if you’re going to wring your hands, only the numbers will tell you what to worry about and what to do about those worries.

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 150+ Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.
Ahmad helps you find the right report:
Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

FAQ
  • How we can help
    • I am not sure if the report I am interested in will fulfill my needs. Can you help me?
    • Yes, of course. You can call us at +33(0) 4 37 65 17 03 or drop us an email at researchadvisor@reportlinker.com to let us know more about your requirements.
    • We buy reports often - can ReportLinker get me any benefits?
    • Yes. Set up a call with a Senior Research Advisor to learn more - researchadvisor@reportlinker.com or +33(0) 4 37 65 17 03.
    • I have had negative experiences with market research reports before. How can you avoid this from happening again?
    • We advise all clients to read the TOC and Summary and list your questions so that we can get more insight for you before you make any purchase decision. A research advisor will accompany you so that you can compare samples and reports from different sources, and choose the study that is right for you.

  • Report Delivery
    • How and when I will receive my Report?
    • Most reports are delivered right away in a pdf format, while others are accessed via a secure link and access codes. Do note that sometimes reports are sent within a 12 hour period, depending on the time zones. However, you can contact us to escalate this. Should you need a hard copy, you can check if this option is offered for the particular report, and pay the related fees.
  • Payment conditions
    • What payment methods do you accept?
      1. Credit card : VISA, American Express, Mastercard, or
      2. You can download an invoice to pay by wire transfer, check, or via a Purchase Order from your company, or
      3. You can pay via a Check made out in US Dollars, Euros, or British Pounds for the full amount made payable to ReportLinker
    • What are ReportLinker’s Payment Terms?
    • All payments must normally be submitted within 30 days. However, you can let us know if you need extended time.
    • Are Taxes and duties included?
    • All companies based in France must pay a 20% tax per report. The same applies to all individuals based in the EU. All EU companies must supply their VAT number when purchasing to avoid this charge.
    • I’m not satisfied. Can I be refunded?
    • No. Once your order has been processed and the publisher has received a notification to send you the report, we cannot issue any refund or cancel any order. As these are not ‘traditional’ products that can be returned, reports that are dispatched are considered to be ‘consumed’.
  • User license
    • The license that you should acquire depends on the number of persons that need to access the report. This can range from Single User (only one person will have the right to read or access the report), or Department License (up to 5 persons), to Site License (a group of persons based in the same company location), or Corporate License (the entire company personnel based worldwide). However, as publishers have different terms and conditions, we can look into this for you.
Purchase Reports From Reputable Market Research Publishers
Vitamins and Supplements Markets in China

Vitamins and Supplements Markets in China

  • $ 4000
  • January 2020

China’s demand for Vitamins and Supplements has grown at a fast pace in the past decade.In the next decade, both production and demand will continue to grow. The Chinese economy maintains a high speed ...

Bone Metabolism Assays - Medical Devices Pipeline Assessment, 2019

Bone Metabolism Assays - Medical Devices Pipeline Assessment, 2019

  • $ 2500
  • November 2019

Bone Metabolism Assays - Medical Devices Pipeline Assessment, 2019SummaryMedical Devices sector report, “Bone Metabolism Assays - Medical Devices Pipeline Assessment, 2019" provides an overview of Bone ...

Nutraceuticals Market to 2027 - Global Analysis and Forecasts By Type ; Application

Nutraceuticals Market to 2027 - Global Analysis and Forecasts By Type ; Application

  • $ 4550
  • December 2019

The global nutraceuticals market was valued at US$ 252,535.4 Mn in 2018 and is projected to be worth US$ 465,709.8 Mn by 2027, growing at a CAGR of 7.1 % during the forecast period 2019 - 2027. The nutraceuticals ...

Consumer Health in Laos $ 2100 October 2019

Consumer Health in Malaysia $ 2650 October 2019

Consumer Health in Israel $ 2650 October 2019

Consumer Health in South Korea $ 2650 October 2019

Consumer Health in Italy $ 2650 October 2019


Download Unlimited Documents from Trusted Public Sources

Vitamin Demographic Impact in Netherlands

  • February 2020
    14 pages
  • Vitamin  

  • Netherlands  

    United Arab Emi...  

View report >

OTC Markets in the US

  • February 2020
    100 pages
  • Herbal Suppleme...  

    Mineral Supplem...  

    Sport Nutrition...  

  • United States  

    North America  

View report >

Vitamin Industry in India

  • January 2020
    12 pages
  • Vitamin  

    Mineral Supplem...  

  • India  

    World  

View report >

OTC Industry in India 2 months ago


ref:plp2016

Reportlinker.com © Copyright 2020. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.

Make sure you don’t miss any news and follow us on