Summary
Baked goods in Guatemala are almost entirely accounted for bread, which is an important staple in Guatemalan diet. In 2022, retail sales saw positive volume growth, following the flat performance of the previous year. Reduced levels of purchasing power, due to a hike in inflation, led consumers to turn to cheaper, filling foods, such as bread, at the expense of more expensive proteins, which led to a modest upturn in demand.
Baked Goods in Guatemala report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2026, clearly indicating how the market is expected to change.
Product coverage:
Bread, Cakes, Dessert Mixes, Dessert Pies and Tarts, Frozen Baked Goods, Pastries.
Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Baked Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of contents
Baked Goods in Guatemala
Euromonitor International
December 2022
List Of Contents And Tables
BAKED GOODS IN GUATEMALA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Positive growth for bread, despite price increases
Artisanal products characterised baked goods, followed by the leading branded player Bimbo de Centroamérica
Upturn in demand for cakes in 2022
PROSPECTS AND OPPORTUNITIES
Bread will continue to benefit from its status as a dietary staple
Healthier varieties will grow in importance
E-commerce channel to gain traction in dessert mixes and cakes
CATEGORY DATA
Table 1 Sales of Baked Goods by Category: Volume 2017-2022
Table 2 Sales of Baked Goods by Category: Value 2017-2022
Table 3 Sales of Baked Goods by Category: % Volume Growth 2017-2022
Table 4 Sales of Baked Goods by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Baked Goods: % Value 2018-2022
Table 6 LBN Brand Shares of Baked Goods: % Value 2019-2022
Table 7 Distribution of Baked Goods by Format: % Value 2017-2022
Table 8 Forecast Sales of Baked Goods by Category: Volume 2022-2027
Table 9 Forecast Sales of Baked Goods by Category: Value 2022-2027
Table 10 Forecast Sales of Baked Goods by Category: % Volume Growth 2022-2027
Table 11 Forecast Sales of Baked Goods by Category: % Value Growth 2022-2027
STAPLE FOODS IN GUATEMALA
EXECUTIVE SUMMARY
Staple foods in 2022: The big picture
Key trends in 2022
Competitive Landscape
Channel developments
What next for staple foods?
MARKET DATA
Table 12 Sales of Staple Foods by Category: Volume 2017-2022
Table 13 Sales of Staple Foods by Category: Value 2017-2022
Table 14 Sales of Staple Foods by Category: % Volume Growth 2017-2022
Table 15 Sales of Staple Foods by Category: % Value Growth 2017-2022
Table 16 NBO Company Shares of Staple Foods: % Value 2018-2022
Table 17 LBN Brand Shares of Staple Foods: % Value 2019-2022
Table 18 Penetration of Private Label by Category: % Value 2017-2022
Table 19 Distribution of Staple Foods by Format: % Value 2017-2022
Table 20 Forecast Sales of Staple Foods by Category: Volume 2022-2027
Table 21 Forecast Sales of Staple Foods by Category: Value 2022-2027
Table 22 Forecast Sales of Staple Foods by Category: % Volume Growth 2022-2027
Table 23 Forecast Sales of Staple Foods by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
Methodology
Our market research methodology is designed to provide the clients with comprehensive and accurate information
on various
industries and markets. It includes data collection, primary interviews, macro-economic factor analysis,
country-level data
analysis etc.
The data is gathered from a wide range of sources, including industry reports, government statistics, and
company financials.
This data is then analyzed and cross-referenced to ensure its accuracy and reliability. Next, primary
interviews are conducted
with industry experts and key stakeholders to gather their insights and perspectives on the market. This
information is then
combined with the data collected to provide a complete picture of the market. Macro-economic factor analysis
is also carried
out to understand the impact of external factors on the market. Finally, country-level data analysis is
performed to
understand the market dynamics in specific regions and countries.
Reportlinker's market research methodology is designed to provide clients with a clear understanding of the
market, its trends,
and its future potential.
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