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Decorative Coatings Market by Resin And Region - Global Forecast to 2027

Decorative Coatings Market by Resin And Region - Global Forecast to 2027

  • Publish Date:February 2023

  • Number of Pages:322

  • Report ID:4897128

  • Format:PDF

  • Publisher:MarketsandMarkets

$ 4950

Summary

The global decorative coating market size is projected to grow from USD 82.0 billion in 2022 to USD 98.9 billion by 2027, at a CAGR of 3.8%, between 2022 and 2027. The decorative coatings market is mainly characterized by four main resin types: acrylic, alkyd, vinyl, and polyurethane. Decorative coatings have significant use in residential (new construction and remodel & repaint) and non-residential (commercial, industrial, and infrastructure) applications.
There is high demand for decorative coatings in the emerging markets of Asia Pacific due to the significant growth of the construction industry.Environment-friendly characteristics, durability, and better aesthetic appearance drive consumption in various applications.

Stringent and time-consuming regulatory policies act as a restraint to the decorative coatings market.New construction activities and repainting and growing investment in emerging markets and less regulated regions are the key factors providing market players with growth opportunities.

However, the adoption of new technologies and volatility in titanium dioxide prices are the major challenges for market players.
The major players have followed strategies, such as investments, expansions, new product developments, acquisitions, partnerships, agreements, and collaborations, to address the rising demand and increase their global footprint.Market players are exploring more applications of these decorative coatings by focusing on continuous research & development (R&D).

They mostly adopted acquisitions to strengthen their market position and increase their presence in emerging economies. Stringent rules and regulations laid down for volatile organic compounds (VOCs) in coatings have forced producers to shift toward VOC-free decorative coatings.

The exterior segment is one of the fastest-growing coating type segment during the forecast period.
Exterior surfaces of any building or structure are considered under residential, commercial, institutional, and industrial buildings.Coatings are used on exterior surfaces for decoration and general maintenance.

The exterior decorative coatings market is expected to grow significantly in the next few years as the demand for these coatings continues to increase.These coatings can provide a variety of benefits, such as better resistance to wear and tear, greater durability, and improved aesthetic appeal.

Additionally, these coatings can help to protect the underlying substrate from various environmental hazards, such as sun damage and moisture. Because of these benefits, decorative coatings are becoming increasingly popular in various emerging countries.
These surfaces get exposed to UV rays, snow, and rain, along with pollution.Various decorative coatings are used to keep surfaces protected from such environmental conditions.

The surface types of exteriors can vary from facades to overexposed horizontal and vertical sides.

DIY segment in user type is expected to hold the one of the highest growth during the forecast period.
DIY requires end-users to opt for the paint job themselves.The users generally opt for DIY because of cost constraints.

However, there can be other reasons, such as having creative control over the paint job.Many international players experienced increased demand in different regions for a DIY range of decorative coatings as consumers renovated their houses during the lockdown.

However, DIY jobs require various painting tools, such as scrapers, protection sheets, and extension poles.There is also advanced equipment available for this purpose, which can be costly.

This type of painting can be witnessed mostly in residential construction works.

Middle East & Africa decorative coatings market is estimated to register one of the highest CAGR during the forecast period.
The countries considered in the Middle East & Africa are Saudi Arabia, South Africa, and the rest of the Middle East & Africa.This region comprises 20% of the world’s population, which demands huge residential construction.

This demand, along with the increasing middle-class population, is expected to lead to moderate coatings industry development.The economic growth of the Middle Eastern countries is a key factor in generating business opportunities in the Gulf Cooperation Council (GCC).

Most of the Middle East & African countries have invested a considerable amount in the construction sector.This is to diversify their economies from oil and oil-related business activities to other industrial sectors.

However, fluctuating oil prices and geopolitical tensions are expected to affect the growth rate marginally. Africa is the world’s least competitive decorative coatings market. It is a developing economy and faces challenges such as unfledged infrastructure and political unrest.
Information was gathered from secondary research and In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, other innovation and technology directors, and executives from various key organizations operating in the decorative coatings market to verify the market size of several segments and subsegments.
• By Company Type: Tier 1 – 46%, Tier 2 – 36%, and Tier 3 – 18%
• By Designation: C Level – 21%, D Level – 23%, and Others – 56%
• By Region: North America – 37%, Asia Pacific– 26%, Europe – 23%, Middle East & Africa – 10%, and South America – 4%
The key companies profiled in this report are The Sherwin-Williams Company (US), PPG Industries, Inc (US), AkzoNobel N.V. (The Netherlands), BASF Coating GMBH (Germany), Jotun A/s (Norway), Asian Paints Limited (India), Kansai Paint Co., Ltd (Japan), Nippon Paint Holding Co., Ltd (Japan), RPM International, Inc (US), Masco Corporation (US), and others.

Research Coverage:
• This report provides detailed segmentation of the decorative coatings market based on Resin Type (Acrylic, Alkyd, vinyl, Polyurethane, Others). Based on the technology (Waterborne, Solventborne, and Powder Coatings). Based on the coating type (Interior and Exterior). Based on the color type (White and Others). Based on the user type (DIY and Professional). Based on the product type (Emulsions, Wood Coatings (Varnishes and Stains), Enamels, Others). Based on the application (Residential and non-residential). Based on the region, the market has been segmented into North America, Europe, Asia Pacific, the Middle East & Africa, and South America.

Key Benefits of Buying the Report
From an insight perspective, this research report focuses on various levels of analyses — industry analysis (industry trends), market ranking of top players, and company profiles, which together comprise and discuss the basic views on the competitive landscape; emerging and high-growth segments of the market; high growth regions; and market drivers, restraints, opportunities, and challenges.

Table of contents

1 INTRODUCTION 45
1.1 STUDY OBJECTIVES 45
1.2 MARKET DEFINITION 46
1.2.1 MARKET INCLUSIONS 46
1.2.2 MARKET EXCLUSIONS 46
1.3 MARKET SCOPE 47
FIGURE 1 DECORATIVE COATINGS MARKET SEGMENTATION 47
1.3.1 REGIONS COVERED 47
1.3.2 YEARS CONSIDERED 48
1.4 CURRENCY CONSIDERED 48
1.5 UNIT CONSIDERED 48
1.6 STAKEHOLDERS 48
1.7 SUMMARY OF CHANGES 49

2 RESEARCH METHODOLOGY 50
2.1 RESEARCH DATA 50
FIGURE 2 DECORATIVE COATINGS MARKET: RESEARCH DESIGN 50
2.1.1 SECONDARY DATA 50
2.1.1.1 Key data from secondary sources 51
2.1.2 PRIMARY DATA 51
2.1.2.1 Key data from primary sources 52
2.1.2.2 Breakdown of primary interviews 52
FIGURE 3 BREAKDOWN OF PRIMARY INTERVIEWS 52
2.1.2.3 Primary data sources 53
2.1.2.4 Key industry insights 53
2.2 MARKET SIZE ESTIMATION 53
2.2.1 BOTTOM-UP APPROACH 53
FIGURE 4 MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH 54
2.2.2 TOP-DOWN APPROACH 54
FIGURE 5 MARKET SIZE ESTIMATION: TOP-DOWN APPROACH 55
FIGURE 6 DECORATIVE COATINGS MARKET SIZE ESTIMATION, BY REGION 55
FIGURE 7 DECORATIVE COATINGS MARKET, BY RESIN TYPE 56
2.2.3 SUPPLY-SIDE FORECAST 56
FIGURE 8 DECORATIVE COATINGS MARKET: SUPPLY-SIDE FORECAST 56
FIGURE 9 METHODOLOGY FOR SUPPLY-SIDE SIZING OF DECORATIVE COATINGS MARKET 57
2.2.4 IMPACT OF RECESSION 57
FIGURE 10 MAJOR FACTORS RESPONSIBLE FOR GLOBAL RECESSION AND THEIR IMPACT ON DECORATIVE COATINGS MARKET 57
2.3 DATA TRIANGULATION 58
FIGURE 11 DECORATIVE COATINGS MARKET: DATA TRIANGULATION 58
2.4 RESEARCH ASSUMPTIONS 59
2.5 RESEARCH LIMITATIONS 59
2.6 GROWTH RATE FORECAST 60

3 EXECUTIVE SUMMARY 61
TABLE 1 DECORATIVE COATINGS MARKET SNAPSHOT, 2022 VS. 2027 62
FIGURE 12 ACRYLIC RESIN TO ACCOUNT FOR LARGEST SHARE OF DECORATIVE COATINGS MARKET 63
FIGURE 13 WATERBORNE TECHNOLOGY TO CAPTURE LARGEST MARKET SHARE 63
FIGURE 14 RESIDENTIAL SEGMENT TO BE LARGER APPLICATION OF DECORATIVE COATINGS 64
FIGURE 15 ASIA PACIFIC LED DECORATIVE COATINGS MARKET IN 2021 64

4 PREMIUM INSIGHTS 66
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN DECORATIVE COATINGS MARKET 66
FIGURE 16 DECORATIVE COATINGS MARKET TO WITNESS MODERATE GROWTH DURING FORECAST PERIOD 66
4.2 DECORATIVE COATINGS MARKET GROWTH, BY RESIN TYPE 66
FIGURE 17 POLYURETHANE TO BE FASTEST-GROWING SEGMENT BETWEEN 2022 AND 2027 66
4.3 DECORATIVE COATINGS MARKET, DEVELOPED VS. EMERGING ECONOMIES 67
FIGURE 18 EMERGING ECONOMIES TO WITNESS HIGHER GROWTH DURING FORECAST PERIOD 67
4.4 ASIA PACIFIC DECORATIVE COATINGS MARKET, BY RESIN TYPE AND COUNTRY, 2021 67
FIGURE 19 ACRYLIC RESIN SEGMENT AND CHINA ACCOUNTED FOR LARGEST SHARES 67
4.5 DECORATIVE COATINGS MARKET, BY COUNTRY 68
FIGURE 20 INDIA TO EMERGE AS LUCRATIVE MARKET FOR DECORATIVE COATINGS 68

5 MARKET OVERVIEW 69
5.1 INTRODUCTION 69
5.2 MARKET DYNAMICS 69
FIGURE 21 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES IN DECORATIVE COATINGS MARKET 69
5.2.1 DRIVERS 70
5.2.1.1 Growth of construction industry 70
5.2.1.2 Environment-friendly coating systems 70
5.2.1.3 Durable coatings with better performance and aesthetics 71
5.2.2 RESTRAINTS 71
5.2.2.1 Stringent regulatory policies and time-consuming approvals 71
5.2.3 OPPORTUNITIES 72
5.2.3.1 Growth potential in less-regulated economies 72
5.2.3.2 Investments in emerging markets 72
5.2.4 CHALLENGES 72
5.2.4.1 Adoption of new technologies 72
5.2.4.2 Volatility in prices of titanium dioxide 73
5.3 PORTER'S FIVE FORCES ANALYSIS 73
TABLE 2 DECORATIVE COATINGS MARKET: PORTER'S FIVE FORCES ANALYSIS 73
FIGURE 22 PORTER'S FIVE FORCES ANALYSIS OF DECORATIVE COATINGS MARKET 74
5.3.1 THREAT OF NEW ENTRANTS 74
5.3.2 THREAT OF SUBSTITUTES 75
5.3.3 BARGAINING POWER OF BUYERS 75
5.3.4 BARGAINING POWER OF SUPPLIERS 75
5.3.5 INTENSITY OF COMPETITIVE RIVALRY 75
5.4 KEY STAKEHOLDERS AND BUYING CRITERIA 76
5.5 KEY STAKEHOLDERS IN BUYING PROCESS 76
FIGURE 23 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS 76
TABLE 3 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP APPLICATIONS (%) 76
5.5.1 BUYING CRITERIA 77
FIGURE 24 KEY BUYING CRITERIA FOR DECORATIVE COATINGS 77
TABLE 4 KEY BUYING CRITERIA FOR DECORATIVE COATINGS 77
5.6 MACRO INDICATOR ANALYSIS 78
5.6.1 INTRODUCTION 78
5.6.2 TRENDS AND FORECAST OF GDP 78
TABLE 5 TRENDS AND FORECAST OF GDP, PERCENTAGE CHANGE, 2020-2027 78
5.6.3 TRENDS AND FORECAST OF GLOBAL CONSTRUCTION INDUSTRY 79
FIGURE 25 GLOBAL SPENDING IN CONSTRUCTION INDUSTRY, 2014-2035 79
5.7 GLOBAL ECONOMIC SCENARIO AFFECTING MARKET GROWTH 80
5.7.1 RUSSIA-UKRAINE WAR 80
5.7.2 CHINA 80
5.7.2.1 China's debt problem 80
5.7.2.2 Australia-China trade war 81
5.7.2.3 Environmental commitments 81
5.7.3 EUROPE 81
5.7.3.1 Energy crisis in Europe 81
5.8 VALUE CHAIN ANALYSIS 82
FIGURE 26 DECORATIVE COATINGS MARKET: VALUE CHAIN ANALYSIS 82
5.9 PRICING ANALYSIS 83
FIGURE 27 AVERAGE PRICE COMPETITIVENESS IN DECORATIVE COATINGS MARKET, BY REGION, 2021 83
FIGURE 28 AVERAGE PRICE COMPETITIVENESS IN DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2021 83
FIGURE 29 AVERAGE PRICE COMPETITIVENESS IN DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2021 84
FIGURE 30 AVERAGE PRICE COMPETITIVENESS IN DECORATIVE COATINGS MARKET, BY COATING TYPE, 2021 84
FIGURE 31 AVERAGE PRICE COMPETITIVENESS IN DECORATIVE COATINGS MARKET, BY COMPANY, 2022 85
5.10 PAINTS & COATINGS XECOSYSTEM AND INTERCONNECTED MARKET 85
TABLE 6 DECORATIVE COATINGS MARKET: SUPPLY CHAIN ANALYSIS 85
FIGURE 32 PAINTS & COATINGS ECOSYSTEM 86
5.11 YC AND YCC SHIFT 87
5.12 TRADE ANALYSIS 87
TABLE 7 COUNTRY-WISE EXPORT DATA, 2019-2021 (USD THOUSAND) 87
TABLE 8 COUNTRY-WISE IMPORT DATA, 2019-2021 (USD THOUSAND) 91
5.13 PATENT ANALYSIS 97
5.13.1 METHODOLOGY 97
5.13.2 PUBLICATION TRENDS 97
FIGURE 33 NUMBER OF PATENTS PUBLISHED, 2017-2022 98
5.13.3 TOP JURISDICTION 98
FIGURE 34 PATENTS PUBLISHED BY JURISDICTION, 2017-2022 98
5.13.4 TOP APPLICANTS 99
FIGURE 35 PATENTS PUBLISHED BY MAJOR APPLICANTS, 2015-2021 99
TABLE 9 PATENT COUNT, BY COMPANY 99
5.14 CASE STUDY ANALYSIS 100
5.15 TECHNOLOGY ANALYSIS 102
5.16 KEY CONFERENCES AND EVENTS IN 2023 104
TABLE 10 DECORATIVE COATINGS MARKET: KEY CONFERENCES AND EVENTS 104
5.17 TARIFF AND REGULATORY LANDSCAPE 105
5.17.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 105
TABLE 11 NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 105
TABLE 12 EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 105
TABLE 13 MIDDLE EAST & AFRICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 106
TABLE 14 ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 106

6 DECORATIVE COATINGS MARKET, BY TECHNOLOGY 107
6.1 INTRODUCTION 108
FIGURE 36 WATERBORNE COATINGS TO BE LARGEST TECHNOLOGY SEGMENT DURING FORECAST PERIOD 108
TABLE 15 DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2017-2020 (USD MILLION) 108
TABLE 16 DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2021-2027 (USD MILLION) 109
TABLE 17 DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2017-2020 (KILOTON) 109
TABLE 18 DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2021-2027 (KILOTON) 109
6.2 WATERBORNE DECORATIVE COATINGS 110
6.2.1 ENVIRONMENTALLY FRIENDLY AND LOW CLEARCOAT REQUIREMENTS TO DRIVE MARKET 110
TABLE 19 WATERBORNE: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 111
TABLE 20 WATERBORNE: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 111
TABLE 21 WATERBORNE: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 111
TABLE 22 WATERBORNE: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 112
6.3 SOLVENTBORNE DECORATIVE COATINGS 112
6.3.1 HIGHER DURABILITY AND LOW SENSITIVITY TO BASE UNDERNEATH TO DRIVE MARKET 112
TABLE 23 SOLVENTBORNE: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 113
TABLE 24 SOLVENTBORNE: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 113
TABLE 25 SOLVENTBORNE: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 113
TABLE 26 SOLVENTBORNE: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 114
6.4 POWDER COATINGS 114
6.4.1 ENDURING ABRASION AND CORROSION RESISTANCE PROPERTIES TO DRIVE MARKET 114
TABLE 27 POWDER COATINGS: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 115
TABLE 28 POWDER COATINGS: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 115
TABLE 29 POWDER COATINGS: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 116
TABLE 30 POWDER COATINGS: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 116

7 DECORATIVE COATINGS MARKET, BY RESIN TYPE 117
7.1 INTRODUCTION 118
FIGURE 37 ACRYLIC TO REMAIN LARGEST RESIN TYPE FOR DECORATIVE COATINGS DURING FORECAST PERIOD 118
TABLE 31 DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2017-2020 (USD MILLION) 118
TABLE 32 DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2021-2027 (USD MILLION) 119
TABLE 33 DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2017-2020 (KILOTON) 119
TABLE 34 DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2021-2027 (KILOTON) 119
7.2 ACRYLIC RESIN 120
7.2.1 FLEXIBILITY PROPERTY OF ACRYLIC RESIN TO DRIVE SEGMENT 120
TABLE 35 PROPERTIES AND APPLICATIONS OF ACRYLIC PAINTS & COATINGS 120
TABLE 36 ACRYLIC RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 120
TABLE 37 ACRYLIC RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 121
TABLE 38 ACRYLIC RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 121
TABLE 39 ACRYLIC RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 121
7.3 ALKYD RESIN 122
7.3.1 ASIA PACIFIC TO BE LARGEST AND FASTEST-GROWING MARKET 122
TABLE 40 ALKYD RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 123
TABLE 41 ALKYD RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 123
TABLE 42 ALKYD RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 123
TABLE 43 ALKYD RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 124
7.4 POLYURETHANE RESIN 124
7.4.1 EXCELLENT COMBINATION OF PROPERTIES TO DRIVE MARKET 124
TABLE 44 POLYURETHANE RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 125
TABLE 45 POLYURETHANE RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 125
TABLE 46 POLYURETHANE RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 125
TABLE 47 POLYURETHANE RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 126
7.5 VINYL RESIN 126
7.5.1 WIDELY USED RESIN DUE TO SUPERIOR TOUGHNESS AND WATER & CHEMICAL RESISTANCE 126
TABLE 48 VINYL RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 126
TABLE 49 VINYL RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 127
TABLE 50 VINYL RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 127
TABLE 51 VINYL RESIN: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 127
7.6 OTHERS 128
TABLE 52 OTHER RESINS: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 128
TABLE 53 OTHER RESINS: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 128
TABLE 54 OTHER RESINS: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 129
TABLE 55 OTHER RESINS: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 129

8 DECORATIVE COATINGS MARKET, BY COATING TYPE 130
8.1 INTRODUCTION 131
FIGURE 38 INTERIOR SEGMENT TO ACCOUNT FOR LARGER SHARE DURING FORECAST PERIOD 131
TABLE 56 DECORATIVE COATINGS MARKET, BY COATING TYPE, 2017-2020 (USD MILLION) 131
TABLE 57 DECORATIVE COATINGS MARKET, BY COATING TYPE, 2021-2027 (USD MILLION) 131
TABLE 58 DECORATIVE COATINGS MARKET, BY COATING TYPE, 2017-2020 (KILOTON) 132
TABLE 59 DECORATIVE COATINGS MARKET, BY COATING TYPE, 2021-2027 (KILOTON) 132
8.2 INTERIOR 132
8.2.1 RISE IN REMODELING AND RENOVATION ACTIVITIES TO DRIVE DEMAND 132
TABLE 60 INTERIOR: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 132
TABLE 61 INTERIOR: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 133
TABLE 62 INTERIOR: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 133
TABLE 63 INTERIOR: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 133
8.3 EXTERIOR 134
8.3.1 WEATHER RESISTANCE, DURABILITY, AND RESISTANCE TO PHYSICAL DAMAGE TO DRIVE DEMAND 134
TABLE 64 EXTERIOR: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 134
TABLE 65 EXTERIOR: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 134
TABLE 66 EXTERIOR: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 135
TABLE 67 EXTERIOR: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 135

9 DECORATIVE COATINGS MARKET, BY USER TYPE 136
9.1 INTRODUCTION 137
FIGURE 39 PROFESSIONAL SEGMENT TO ACCOUNT FOR LARGER SIZE OF OVERALL DECORATIVE COATINGS MARKET DURING FORECAST PERIOD 137
TABLE 68 DECORATIVE COATINGS MARKET, BY USER TYPE, 2017-2020 (USD MILLION) 137
TABLE 69 DECORATIVE COATINGS MARKET, BY USER TYPE, 2021-2027 (USD MILLION) 137
TABLE 70 DECORATIVE COATINGS MARKET, BY USER TYPE, 2017-2020 (KILOTON) 138
TABLE 71 DECORATIVE COATINGS MARKET, BY USER TYPE, 2021-2027 (KILOTON) 138
9.2 DIY 138
9.2.1 COST CONSTRAINTS, CREATIVE CONTROL, AND FORCED LOCKDOWN INFLUENCED HOMEOWNERS TO OPT FOR DIY PAINTING 138
TABLE 72 DIY: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 139
TABLE 73 DIY: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 139
TABLE 74 DIY: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 139
TABLE 75 DIY: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 140
9.3 PROFESSIONAL 140
9.3.1 INCREASE IN SPENDING POWER OF CONSUMERS TO SUPPORT MARKET GROWTH 140
TABLE 76 PROFESSIONAL: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 140
TABLE 77 PROFESSIONAL: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 141
TABLE 78 PROFESSIONAL: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 141
TABLE 79 PROFESSIONAL: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 141

10 DECORATIVE COATINGS MARKET, BY PRODUCT TYPE 142
10.1 INTRODUCTION 143
FIGURE 40 EMULSIONS SEGMENT TO ACCOUNT FOR LARGEST SHARE OF OVERALL DECORATIVE COATINGS MARKET DURING FORECAST PERIOD 143
TABLE 80 DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2017-2020 (USD MILLION) 143
TABLE 81 DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2021-2027 (USD MILLION) 144
TABLE 82 DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2017-2020 (KILOTON) 144
TABLE 83 DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2021-2027 (KILOTON) 144
10.2 EMULSIONS 145
10.2.1 FASTER DRYING AND LOW VOC EMISSION PROPERTIES TO DRIVE DEMAND 145
TABLE 84 EMULSIONS: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 145
TABLE 85 EMULSIONS: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 145
TABLE 86 EMULSIONS: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 146
TABLE 87 EMULSIONS: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 146
10.3 WOOD COATINGS 146
10.3.1 EXPANSION OF HOUSING MARKET TO DRIVE DEMAND 146
10.3.2 VARNISHES 146
10.3.2.1 Superior durability, resistance to UV radiation, and improved aesthetics to drive market 146
10.3.3 STAINS 147
10.3.3.1 ease of use, quick cleaning, and availability in wide range of colors to drive demand 147
TABLE 88 WOOD COATINGS: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 147
TABLE 89 WOOD COATINGS: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 147
TABLE 90 WOOD COATINGS: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 148
TABLE 91 WOOD COATINGS: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 148
TABLE 92 WOOD COATINGS (VARNISHES): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 148
TABLE 93 WOOD COATINGS (VARNISHES): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 149
TABLE 94 WOOD COATINGS (VARNISHES): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 149
TABLE 95 WOOD COATINGS (VARNISHES): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 149
TABLE 96 WOOD COATINGS (STAINS): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 150
TABLE 97 WOOD COATINGS (STAINS): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 150
TABLE 98 WOOD COATINGS (STAINS): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 150
TABLE 99 WOOD COATINGS (STAINS): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 151
10.4 ENAMELS 151
10.4.1 PROTECTION FROM CORROSION AND INCREASE IN AESTHETIC APPEARANCE OF MATERIALS TO DRIVE DEMAND 151
TABLE 100 ENAMELS: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 151
TABLE 101 ENAMELS: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 151
TABLE 102 ENAMELS: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 152
TABLE 103 ENAMELS: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 152
10.5 OTHERS 152
TABLE 104 OTHER PRODUCT TYPE: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 152
TABLE 105 OTHER PRODUCT TYPE: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 153
TABLE 106 OTHER PRODUCT TYPE: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 153
TABLE 107 OTHER PRODUCT TYPE: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 153

11 DECORATIVE COATINGS MARKET, BY APPLICATION 154
11.1 INTRODUCTION 155
FIGURE 41 RESIDENTIAL SEGMENT TO DOMINATE OVERALL DECORATIVE COATINGS MARKET DURING FORECAST PERIOD 155
TABLE 108 DECORATIVE COATINGS MARKET, BY APPLICATION, 2017-2020 (USD MILLION) 155
TABLE 109 DECORATIVE COATINGS MARKET, BY APPLICATION, 2021-2027 (USD MILLION) 156
TABLE 110 DECORATIVE COATINGS MARKET, BY APPLICATION, 2017-2020 (KILOTON) 156
TABLE 111 DECORATIVE COATINGS MARKET, BY APPLICATION, 2021-2027 (KILOTON) 156
11.2 RESIDENTIAL 157
11.2.1 NEW CONSTRUCTION 157
11.2.1.1 Energy efficiency and lower maintenance costs to drive demand 157
11.2.2 REMODEL AND REPAINT 157
11.2.2.1 Need for increased life span of structure to drive demand 157
TABLE 112 RESIDENTIAL: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 157
TABLE 113 RESIDENTIAL: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 158
TABLE 114 RESIDENTIAL: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 158
TABLE 115 RESIDENTIAL: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 158
TABLE 116 RESIDENTIAL (NEW CONSTRUCTION): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 159
TABLE 117 RESIDENTIAL (NEW CONSTRUCTION): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 159
TABLE 118 RESIDENTIAL (NEW CONSTRUCTION): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 159
TABLE 119 RESIDENTIAL (NEW CONSTRUCTION): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 160
TABLE 120 RESIDENTIAL (REMODEL AND REPAINT): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 160
TABLE 121 RESIDENTIAL (REMODEL AND REPAINT): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 160
TABLE 122 RESIDENTIAL (REMODEL AND REPAINT): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 161
TABLE 123 RESIDENTIAL (REMODEL AND REPAINT): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 161
11.3 NON-RESIDENTIAL 162
11.3.1 COMMERCIAL 162
11.3.1.1 Rise in private sector investments and increasing commercial office spaces to drive demand 162
11.3.2 INDUSTRIAL 162
11.3.2.1 Resurgence in industrial sector to drive decorative coatings demand 162
11.3.3 INFRASTRUCTURE 162
11.3.3.1 Need for better development in emerging countries to create opportunities for manufacturers 162
TABLE 124 NON-RESIDENTIAL: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 162
TABLE 125 NON-RESIDENTIAL: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 163
TABLE 126 NON-RESIDENTIAL: DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 163
TABLE 127 NON-RESIDENTIAL: DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 163
TABLE 128 NON-RESIDENTIAL (COMMERCIAL): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 164
TABLE 129 NON-RESIDENTIAL (COMMERCIAL): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 164
TABLE 130 NON-RESIDENTIAL (COMMERCIAL): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 164
TABLE 131 NON-RESIDENTIAL (COMMERCIAL): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 165
TABLE 132 NON-RESIDENTIAL (INDUSTRIAL): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 165
TABLE 133 NON-RESIDENTIAL (INDUSTRIAL): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 165
TABLE 134 NON-RESIDENTIAL (INDUSTRIAL): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 166
TABLE 135 NON-RESIDENTIAL (INDUSTRIAL): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 166
TABLE 136 NON-RESIDENTIAL (INFRASTRUCTURE): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 166
TABLE 137 NON-RESIDENTIAL (INFRASTRUCTURE): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 167
TABLE 138 NON-RESIDENTIAL (INFRASTRUCTURE): DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 167
TABLE 139 NON-RESIDENTIAL (INFRASTRUCTURE): DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 167

12 DECORATIVE COATINGS MARKET, BY REGION 168
12.1 INTRODUCTION 169
FIGURE 42 ASIA PACIFIC TO REGISTER HIGHEST CAGR BETWEEN 2022 AND 2027 169
TABLE 140 DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (USD MILLION) 169
TABLE 141 DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (USD MILLION) 170
TABLE 142 DECORATIVE COATINGS MARKET, BY REGION, 2017-2020 (KILOTON) 170
TABLE 143 DECORATIVE COATINGS MARKET, BY REGION, 2021-2027 (KILOTON) 170
12.2 ASIA PACIFIC 171
12.2.1 IMPACT OF RECESSION ON ASIA PACIFIC 172
FIGURE 43 ASIA PACIFIC: DECORATIVE COATINGS MARKET SNAPSHOT 173
TABLE 144 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY COUNTRY, 2017-2020 (USD MILLION) 174
TABLE 145 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY COUNTRY, 2021-2027 (USD MILLION) 174
TABLE 146 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY COUNTRY, 2017-2020 (KILOTON) 174
TABLE 147 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY COUNTRY, 2021-2027 (KILOTON) 175
TABLE 148 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2017-2020 (USD MILLION) 175
TABLE 149 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2021-2027 (USD MILLION) 176
TABLE 150 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2017-2020 (KILOTON) 176
TABLE 151 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2021-2027 (KILOTON) 176
TABLE 152 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2017-2020 (USD MILLION) 177
TABLE 153 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2021-2027 (USD MILLION) 177
TABLE 154 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2017-2020 (KILOTON) 177
TABLE 155 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2021-2027 (KILOTON) 177
TABLE 156 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY APPLICATION, 2017-2020 (USD MILLION) 178
TABLE 157 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY APPLICATION, 2021-2027 (USD MILLION) 178
TABLE 158 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY APPLICATION, 2017-2020 (KILOTON) 179
TABLE 159 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY APPLICATION, 2021-2027 (KILOTON) 179
TABLE 160 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY COATING TYPE, 2017-2020 (USD MILLION) 179
TABLE 161 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY COATING TYPE, 2021-2027 (USD MILLION) 180
TABLE 162 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY COATING TYPE, 2017-2020 (KILOTON) 180
TABLE 163 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY COATING TYPE, 2021-2027 (KILOTON) 180
TABLE 164 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY USER TYPE, 2017-2020 (USD MILLION) 180
TABLE 165 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY USER TYPE, 2021-2027 (USD MILLION) 181
TABLE 166 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY USER TYPE, 2017-2020 (KILOTON) 181
TABLE 167 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY USER TYPE, 2021-2027 (KILOTON) 181
TABLE 168 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY COLOR TYPE, 2017-2020 (USD MILLION) 181
TABLE 169 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY COLOR TYPE, 2021-2027 (USD MILLION) 182
TABLE 170 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY COLOR TYPE, 2017-2020 (KILOTON) 182
TABLE 171 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY COLOR TYPE, 2021-2027 (KILOTON) 182
TABLE 172 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2017-2020 (USD MILLION) 182
TABLE 173 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2021-2027 (USD MILLION) 183
TABLE 174 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2017-2020 (KILOTON) 183
TABLE 175 ASIA PACIFIC: DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2021-2027 (KILOTON) 183
12.2.2 CHINA 184
12.2.2.1 Foreign investment to drive market 184
12.2.3 INDIA 185
12.2.3.1 Boom in real estate industry to drive market 185
12.2.4 JAPAN 186
12.2.4.1 Investments by government in commercial and reconstruction of buildings to boost demand 186
12.2.5 INDONESIA 186
12.2.5.1 Continuous growth supported by government, foreign investments, and private sector 186
12.2.6 THAILAND 187
12.2.6.1 Increasing customer awareness about aesthetics and functionalities of decorative coating products 187
12.2.7 REST OF ASIA PACIFIC 187
12.3 NORTH AMERICA 188
12.3.1 IMPACT OF RECESSION ON NORTH AMERICA 188
FIGURE 44 NORTH AMERICA: DECORATIVE COATINGS MARKET SNAPSHOT 189
TABLE 176 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY COUNTRY, 2017-2020 (USD MILLION) 189
TABLE 177 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY COUNTRY, 2021-2027 (USD MILLION) 190
TABLE 178 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY COUNTRY, 2017-2020 (KILOTON) 190
TABLE 179 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY COUNTRY, 2021-2027 (KILOTON) 190
TABLE 180 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2017-2020 (USD MILLION) 190
TABLE 181 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2021-2027 (USD MILLION) 191
TABLE 182 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2017-2020 (KILOTON) 191
TABLE 183 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2021-2027 (KILOTON) 191
TABLE 184 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2017-2020 (USD MILLION) 192
TABLE 185 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2021-2027 (USD MILLION) 192
TABLE 186 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2017-2020 (KILOTON) 192
TABLE 187 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2021-2027 (KILOTON) 192
TABLE 188 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY APPLICATION, 2017-2020 (USD MILLION) 193
TABLE 189 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY APPLICATION, 2021-2027 (USD MILLION) 193
TABLE 190 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY APPLICATION, 2017-2020 (KILOTON) 193
TABLE 191 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY APPLICATION, 2021-2027 (KILOTON) 194
TABLE 192 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY COATING TYPE, 2017-2020 (USD MILLION) 194
TABLE 193 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY COATING TYPE, 2021-2027 (USD MILLION) 194
TABLE 194 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY COATING TYPE, 2017-2020 (KILOTON) 194
TABLE 195 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY COATING TYPE, 2021-2027 (KILOTON) 195
TABLE 196 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY USER TYPE, 2017-2020 (USD MILLION) 195
TABLE 197 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY USER TYPE, 2021-2027 (USD MILLION) 195
TABLE 198 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY USER TYPE, 2017-2020 (KILOTON) 195
TABLE 199 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY USER TYPE, 2021-2027 (KILOTON) 196
TABLE 200 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY COLOR TYPE, 2017-2020 (USD MILLION) 196
TABLE 201 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY COLOR TYPE, 2021-2027 (USD MILLION) 196
TABLE 202 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY COLOR TYPE, 2017-2020 (KILOTON) 196
TABLE 203 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY COLOR TYPE, 2021-2027 (KILOTON) 197
TABLE 204 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2017-2020 (USD MILLION) 197
TABLE 205 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2021-2027 (USD MILLION) 197
TABLE 206 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2017-2020 (KILOTON) 198
TABLE 207 NORTH AMERICA: DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2021-2027 (KILOTON) 198
12.3.2 US 199
12.3.2.1 Increase in private residential and non-residential construction to boost market 199
12.3.3 CANADA 199
12.3.3.1 Residential construction to be major contributor to growth of market 199
12.3.4 MEXICO 200
12.3.4.1 New construction in residential segment to drive market 200
12.4 EUROPE 200
12.4.1 IMPACT OF RECESSION ON EUROPE 201
FIGURE 45 EUROPE: DECORATIVE COATINGS MARKET SNAPSHOT 202
TABLE 208 EUROPE: DECORATIVE COATINGS MARKET, BY COUNTRY, 2017-2020 (USD MILLION) 203
TABLE 209 EUROPE: DECORATIVE COATINGS MARKET, BY COUNTRY, 2021-2027 (USD MILLION) 203
TABLE 210 EUROPE: DECORATIVE COATINGS MARKET, BY COUNTRY, 2017-2020 (KILOTON) 204
TABLE 211 EUROPE: DECORATIVE COATINGS MARKET, BY COUNTRY, 2021-2027 (KILOTON) 204
TABLE 212 EUROPE: DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2017-2020 (USD MILLION) 205
TABLE 213 EUROPE: DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2021-2027 (USD MILLION) 205
TABLE 214 EUROPE: DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2017-2020 (KILOTON) 205
TABLE 215 EUROPE: DECORATIVE COATINGS MARKET, BY RESIN TYPE, 2021-2027 (KILOTON) 206
TABLE 216 EUROPE: DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2017-2020 (USD MILLION) 206
TABLE 217 EUROPE: DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2021-2027 (USD MILLION) 206
TABLE 218 EUROPE: DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2017-2020 (KILOTON) 206
TABLE 219 EUROPE: DECORATIVE COATINGS MARKET, BY TECHNOLOGY, 2021-2027 (KILOTON) 207
TABLE 220 EUROPE: DECORATIVE COATINGS MARKET, BY APPLICATION, 2017-2020 (USD MILLION) 207
TABLE 221 EUROPE: DECORATIVE COATINGS MARKET, BY APPLICATION, 2021-2027 (USD MILLION) 207
TABLE 222 EUROPE: DECORATIVE COATINGS MARKET, BY APPLICATION, 2017-2020 (KILOTON) 208
TABLE 223 EUROPE: DECORATIVE COATINGS MARKET, BY APPLICATION, 2021-2027 (KILOTON) 208
TABLE 224 EUROPE: DECORATIVE COATINGS MARKET, BY COATING TYPE, 2017-2020 (USD MILLION) 208
TABLE 225 EUROPE: DECORATIVE COATINGS MARKET, BY COATING TYPE, 2021-2027 (USD MILLION) 209
TABLE 226 EUROPE: DECORATIVE COATINGS MARKET, BY COATING TYPE, 2017-2020 (KILOTON) 209
TABLE 227 EUROPE: DECORATIVE COATINGS MARKET, BY COATING TYPE, 2021-2027 (KILOTON) 209
TABLE 228 EUROPE: DECORATIVE COATINGS MARKET, BY USER TYPE, 2017-2020 (USD MILLION) 209
TABLE 229 EUROPE: DECORATIVE COATINGS MARKET, BY USER TYPE, 2021-2027 (USD MILLION) 209
TABLE 230 EUROPE: DECORATIVE COATINGS MARKET, BY USER TYPE, 2017-2020 (KILOTON) 210
TABLE 231 EUROPE: DECORATIVE COATINGS MARKET, BY USER TYPE, 2021-2027 (KILOTON) 210
TABLE 232 EUROPE: DECORATIVE COATINGS MARKET, BY COLOR TYPE, 2017-2020 (USD MILLION) 210
TABLE 233 EUROPE: DECORATIVE COATINGS MARKET, BY COLOR TYPE, 2021-2027 (USD MILLION) 210
TABLE 234 EUROPE: DECORATIVE COATINGS MARKET, BY COLOR TYPE, 2017-2020 (KILOTON) 210
TABLE 235 EUROPE: DECORATIVE COATINGS MARKET, BY COLOR TYPE, 2021-2027 (KILOTON) 211
TABLE 236 EUROPE: DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2017-2020 (USD MILLION) 211
TABLE 237 EUROPE: DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2021-2027 (USD MILLION) 211
TABLE 238 EUROPE: DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2017-2020 (KILOTON) 212
TABLE 239 EUROPE: DECORATIVE COATINGS MARKET, BY PRODUCT TYPE, 2021-2027 (KILOTON) 212
12.4.2 GERMANY 212
12.4.2.1 Implementation of stringent environmental regulations to increase production of decorative coatings 212
12.4.3 RUSSIA 213
12.4.3.1 Growing population leading to rise in application of decorative coatings 213
12.4.4 UK 213
12.4.4.1 Growing construction sector to boost demand 213
12.4.5 FRANCE 214
12.4.5.1 Development of affordable houses and renewable energy infrastructure to drive demand 214
12.4.6 ITALY 214
12.4.6.1 New project finance rules and investment policies in construction sector to support market growth 214
12.4.7 SPAIN 215
12.4.7.1 Government investments in infrastructure, housing units, and other infrastructures to boost market 215
12.4.8 TURKEY 215
12.4.8.1 Rapid urbanization, rising middle-class population, and increasing purchasing power to drive demand 215
12.4.9 REST OF EUROPE 215
12.5 MIDDLE EAST & AFRICA 216
12.5.1 IMPACT OF RECESSION ON MIDDLE EAST & AFRICA 216

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