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I&R - The Sub-Sharan Africa Organized Mass Grocery Retail Market Report 2017

I&R - The Sub-Sharan Africa Organized Mass Grocery Retail Market Report 2017

  • May 2017
  • 133 pages
  • ID: 4918772
  • Format: PDF


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The retailing market in Africa is expected to record a stronger positive value performance over the next decade.

Major drivers will include population growth and the projected positive economic growth across many African countries, as well as heightened marketing activities and investing from international players. In addition, growth is set to be driven by the increasing rate of urbanization, the rapidly-growing middle class and increased local and international retail investment by players in the African market, which is expected to boost retailing in the region. Driven by “one-stop-shopping”, in addition to offering consumer convenience, grocery retailers across the continent have used retail floor space to accommodate a variety of products aimed at growing sales revenues and maintaining customer loyalty.

Increased international interest in the African market, through direct investment by players, such as Walmart Game, Carrefour and continental players especially from Southern Africa Such as South Africa’s Shoprite, Botswana’s Choppies, and Kenya’s Nakumatt have played a key role in expanding mass grocery retail and promoting consumer confidence and spending.

As incomes rise and all of the usual emerging market dynamics are in play, such as urbanization, more hectic lifestyles, many people in Africa are also gaining access to mass grocery retail services. However, while Africa continent is prime for investment‚ this must be tempered with knowledge of the trading risks such as the lack of formalized retail infrastructure, power shortages and poor supply and logistics chains.

Why you should buy The Sub-Saharan Africa Organized Mass Grocery Retail Market 2017
- 133 pages of comprehensive analysis
- 71 tables and graphs quantifying the market in detail
- Sub-Saharan Africa Organized Mass Grocery Retail market forecasts between 2017 and 2027
- Forecasts for Southern Africa, Eastern Africa and West Africa are included, with detailed analysis of the South African, Botswanan, Kenyan, Nigerian, Ghanaian and Nigerian Mass grocery retail markets.
- A SWOT analysis that examines the Sub-Saharan Africa Organized Mass Grocery Retail market
- 18 key companies identified and profiled operating within the Sub-Saharan Africa Organized Mass Grocery Retail Market, including 2017 market share information.

You can order this report today and discover the latest market trends and uncover sources of future market growth for the Sub-Saharan Africa Organized Mass Grocery Retail market and gain an understanding of how to tap into the potential of this market by ordering The Sub-Saharan Africa Organized Mass Grocery Retail Market 2017.

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