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Enterprise Video Market: Global Forecast until 2022

  • July 2017
  • 143 pages
  • ID: 5018007
In this report:
North America is estimated to hold the largest share of ##.##% the overall enterprise video market in 2017; the enterprise video market in this region is expected to grow at a CAGR of ##.##% from 2017 to 2022.
Asia Pacific is projected to account for the second-largest market share of ##.##% in 2017 and is expected to grow at the highest CAGR of ##.##% during the forecast period.

Summary

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Growing internet penetration and growing demand for video streaming is driving the increase of the enterprise video market

MarketsandMarkets expects the overall enterprise video market to grow from an estimated ~$16.3B in 2017 to ~$40.8B by 2022, at a CAGR of 20.10 percent. The enterprise video market is influenced by the growing adoption of cloud technology and demand for video as a tool to improve communication and collaboration across companies. Nevertheless, network connectivity and technical difficulties and concerns over the security of video content are the restraining factors in the industry.

Established on category, the video conferencing segment of the enterprise video market is expected to account for the biggest market share between 2017 and 2022

By category, the video conferencing segment is estimated to account for the biggest share in the enterprise video market during the outlook period. Due to advancements in technologies, the industry demand for high definition video conferencing is quickly rising. Reduction in travel costs and project times for clients, as well as a stronger sense of familiarity with participants, are some of the main benefits of video conferencing due to which, video conferencing solutions are widely adopted across all industry verticals.

Established on deployment mode, the cloud deployment mode is forecasted to hold the biggest industry size in 2017

The cloud deployment mode is expected to account for the biggest size in the enterprise video market in 2017. The advantages of cloud deployment are reduced physical infrastructure, low maintenance cost, and 24x7 data accessibility anytime and anywhere. SaaS is emerging as the best practice for firms looking for cost-effective functionalities due to advancements in the cloud-based technology. Cloud-based solutions also support real-time visibility of data for employees, enabling organizations to communicate with distinct departments before, during, and after each meeting conducted, using enterprise video solutions. Therefore, there has been an upward trend in the deployment of cloud-based solutions.

The sector in the Asia Pacific is projected to register the maximum growth rate during the estimate period

The enterprise video market has been studied for North America continent, EU, Asia-Pac, Middle East area & African continent, and Latin America area. The Asia Pacific is anticipated to be the quickest-increasing area of the market during the outlook period. The growing adoption of new technologies by SMEs and rising penetration of cloud technology and mobile devices are some of the main drivers providing to the rise of the enterprise video market in this area. The telecom, manufacturing, and educational markets in this region demand different video enterprise solutions for better functioning and output. Due to the diversified geographic area and high customer base, the territory continues to exhibit solid growth in the enterprise video market.

Comprehensive interviews were managed with Chief Executive Officers, marketing directors, innovative products and technology directors, and executives from numerous main institutions operating in the enterprise video market.

- By Company Type: Tier 1: 56.0 percent, Tier 2: 33.0 percent, Tier 3: 11.0 percent

- By Designation: C-Level: 50.0 percent, Director Level: 39.0 percent and Others: 11.0 percent

- By area: North america (NA): 33.0 percent, Europe: 17.0 percent, APAC: 22.0 percent, and Rest of the World: 28.0 percent

Segment Research

The enterprise video market has been split into type, deployment mode, application, market vertical, and area. Established on category, the enterprise video market is divided into video conferencing, video content management and webcasting. Established on deployment mode, the enterprise video market is broken down into cloud, hybrid, and on-premises. The different applications in the enterprise video market have been split into knowledge sharing & collaboration, corporate communications, training & development, and marketing & client engagement. Based on vertical, the enterprise video market has been divided into media & entertainment, IT & telecommunication, public market & education, healthcare, retail & consumer goods, manufacturing, Banking, Financial services and Insurance (BFSI), transportation & logistics, and others. Finally, on the basis of regions, the enterprise video market is divided into north america, Europe (EU), Asia Pacific (APAC), Middle East (ME) & African continent, and Latin America area.

Main highlights

The study will facilitate industry key players and new industry entrants in the enterprise video market in these ways:

The analysis will facilitate industry top players/new sector entrants in this sector by providing them the closest approximations of revenues of the enterprise video market and its sub-segments. This industry report will also assist partners better comprehend the competitor overview, gain additional insights to better option their businesses, and implement suitable go-to-market approaches. The market research will facilitate partners comprehend the pulse of the sector and offer them with info on main market drivers, market restraints, opportunities, and alternatives.

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