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Beer in Latin America

Beer: In-depth Industry Report in Latin America

  • September 2017
  • 50 pages
  • ID: 5134412
In this report:
At a global level, the forecast period of 2016-2021 is expected to slightly outperform the 2011-2016 review period in terms of both absolute growth in beer and CAGR terms, although overall volumes will continue to stagnate.
Premiumisation trends are increasingly relevant across the majority of markets in the region; the premium segment is expected to see the fastest lager growth over 2016-2021.


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Beer in Latin America area is facing a range of challenges, from meaningful economic issues in top markets to shifting consumer preferences. Nevertheless, there are clear opportunities for brewers, including the potential to generate value through the increasing focus on higher-end products. There is also growing interest in a range of beer styles - through imports as well as small domestic brewers - which is beginning to add greater diversity to the heavily lager-dominated beer landscape.

Euromonitor International's Beer in Latin America global briefing affords an insight into to the size and shape of the Beer market in both the off-trade and the on-trade, it features buzz topics, emerging geographies, sub-segments and trends as well as pressing industry issues and white spaces. It determines the dominant firms and brands by global volume, affords strategic analysis of the main factors influencing the sector - be they recent product advancements, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Projections expose how the segment might evolve and criteria for success.

Product analysis:

Dark Beer, Lager, Non/Low Alcohol Beer, Stout.

Data analysis:

market values (historic and estimations), number of company shares and market shares.

Few good reasons for buying this report

Get an in-depth picture of the Beer market;

Point out growth segments and apprehend elements driving change;

Comprehend the competitive environment, the segment's main actors and major brands;

Use 5-year projections to apprehend how the segment is forecasted to change.

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