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Country Profile: Dairy & Soy Food Sector in Saudi Arabia

Country Profile: Dairy & Soy Food Sector in Saudi Arabia

  • September 2017
  • 128 pages
  • ID: 5153177
In this report:
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In volume terms, the market is expected to grow from ##,##.## million kg in 2016 to ##,##.## million kg by 2021, registering a CAGR of ##.##% during 2016-2021.

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Country Profile: Dairy & Soy Food Sector in Saudi Arabia

Brief

Soy Food & Dairy sector accounted for a volume share of 1.0 percent of the overall market and 28.50 percent of the regional market in 2016.The sector was valued at SR28,423.7 million ($7579.70M) in 2016 and is forecast to grow at a compound annual growth rate (CAGR) of 8.0 percent during 2016-2021.Big young population base (56.0 percent below 30 years of age), developing taste for westernized diets and high health awareness among the consumers is driving the Dairy & Soy Food sector in the country.Per capita consumption of Dairy & Soy Food products stood at 79.6kg when compared to the overall and Middle East & Africa levels of 50kg and 45.6kg, respectively, in 2016.

Cheese is the biggest with value sales of SR13,168.7 million ($3511.70M) in 2016. Furthermore, it is anticipated to be the quickest increasing category at a Compound annual growth rate of 9.40 percent during the forecast period (2016-2021).

Hypermarkets & Supermarkets account for a leading share in the distribution of Dairy & Soy Food products in Saudi Arabia (SA). In 2016, Hypermarkets & Supermarkets transactions held 34.80 percent value share, followed by On-trade with 28.80 percent share. Convenience Stores and Food & Drinks Specialists accounted for shares of 23.80 percent and 10.40 percent, respectively, in the same year. Rigid Plastics is the most commonly used package material in the Saudi Arabian Dairy & Soy Food sector. In 2016, it accounted for a volume share of 64.60 percent, followed by Paper & Board and Flexible Packaging with shares of 18.90 percent and 8.20 percent respectively.

Health & Wellness product attributes including 'Food Minus' and consumer benefits including 'Weight & Shape Management' are the most sought after Health & Wellness claims in the Saudi Arabian Dairy & Soy Food sector. Consumption of Dairy & Soy Food is high amongmales compared to the female population. In terms of consumption by age group, Kids & Babies accounted for a share of 34.0 percent, followed by Older Young Adults with a share of 20.50 percent, in 2016. Almarai is the leading brand in the Saudi Arabian Dairy & Soy Food sector. The best five brands in the sector accounted for43.3% value share.

The analysis "Country Profile: Dairy & Soy Food Sector in Saudi Arabia (SA)" offers business insights on high growth markets to target, forecasts in the usage of packaging materials, category level distribution channel data and market share of brands.

Strategic analysis report:

- Market data: Overall market value and volume data with growth analysis for 2011-2021. The global market value and quantity included in the market research is split on the basis of On-trade and Off-trade

- Category coverage: Value and growth analysis for Butter & Spreadable Fats, Cheese, Cream, Dairy-Based & Soy-Based Desserts, Drinkable Yogurt, Milk, Soymilk & Soy Drinks, and Yogurt with inputs on individual category share within each market and the change in their market share forecast for 2016-2021

- Key players: Market share of brands and private labels, containing private label growth analysis from 2011-2016

- Distribution data: Percentage of sales within each market through distribution channels including On-trade, Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others

- Packaging data: consumption breakdown for packaging materials and container types in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Carton, Film, Bag/Sachet, Tub, Wrapper, Bottle, and Tube.

Firms mentioned in this industry report: Almarai Company, Sadafco, Nadec, The Kraft Heinz Company, Al Faisaliah Group, Fonterra Co-operative Group, Al-Othman Holding Co, Al Faisaliah Group, Nestle S.A., Fromageries Bel SA

Overview

- The Dairy & Soy Food sector in Saudi Arabia (SA) accounted for 28.50 percent volume share in the Middle East (ME) & Africa region.

- The Dairy & Soy Food sector in Saudi Arabia (SA) is forecast to grow at 8.0 percent Compound annual growth rate in value terms during 2016-2021.

- The Cheese market is forecast to register the quickest growth during 2016-2021.

- Hypermarkets & Supermarkets account for the leading share in the distribution of Dairy & Soy Food products in Saudi Arabia (SA).

- Almarai is the leading brand in the Saudi Arabian Dairy & Soy Food sector.

- Rigid Plastics is the most commonly used packaging material in the Saudi Arabian Dairy & Soy Food sector.

Great reasons to purchase

- Identify high plausible categories and explore farther market opportunities established on exhaustive value and volume analysis

- Existing and new competitors can analyze top distribution channels to identify and evaluate forecasts and alternatives

- Gain an understanding of the global ambitious landscape established on in-depth brand share analysis to plan effective market positioning

- Manufacturers can identify the opportunities to position products with H&W attributes/benefits

- Access the key and most influential consumer trends driving Dairy & Soy Food products consumption, and how they influence consumer behavior in the industry which will help determine the best audiences to target

- Our team of analysts have placed a meaningful emphasis on changes expected in the sector that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

- The packaging analysis report benefits manufacturers, in identifying the most commonly used packaging materials in the sector

- Analysis on main macro-economic indicators including GDP per capita, population (global and breakdown by age), and consumer price index. It also covers a comparable analysis of political, economic, socio-demographic, and technological indicators across 50 countries.

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